Welcome to Digital First Leadership! I'm your host, Richard Bliss, and today we're diving into the essentials of effective online engagement for leaders of all stripes—from large corporations to solopreneurs. Joining me is a uniquely special guest, Austin Grammon, cofounder and president of SpeakerFlow, a CRM package tailored specifically for the professional speaking industry. In this episode, Austin and I explore the challenges small businesses and solopreneurs face in tracking and engaging...
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Welcome to Digital First Leadership! I'm your host, Richard Bliss, and today we're diving into the essentials of effective online engagement for leaders of all stripes—from large corporations to solopreneurs. Joining me is a uniquely special guest, Austin Grammon, cofounder and president of SpeakerFlow, a CRM package tailored specifically for the professional speaking industry. In this episode, Austin and I explore the challenges small businesses and solopreneurs face in tracking and engaging...
Ep.43- Moving Customer Experience to the Digital Front with Lisa Apolinski with "The Most Amazing Marketing Book Ever"
Digital-First Leadership
25 minutes
2 years ago
Ep.43- Moving Customer Experience to the Digital Front with Lisa Apolinski with "The Most Amazing Marketing Book Ever"
On this episode, Richard is joined by Lisa Apolinski, co-author of The Most Amazing Marketing Book Ever, along with Richard and over 30 other experts in marketing. Lisa shares her insights on the importance of customer experience in the digital world, emphasizing the need to make customer experiences personal and build trust through human connection. They discuss the risks of underestimating the power of micro-influencers and the impact of corporate culture on brand messaging. Tune in to this...
Digital-First Leadership
Welcome to Digital First Leadership! I'm your host, Richard Bliss, and today we're diving into the essentials of effective online engagement for leaders of all stripes—from large corporations to solopreneurs. Joining me is a uniquely special guest, Austin Grammon, cofounder and president of SpeakerFlow, a CRM package tailored specifically for the professional speaking industry. In this episode, Austin and I explore the challenges small businesses and solopreneurs face in tracking and engaging...
