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Digital Download with Paul Sutton
Paul Sutton, Digital Marketing Consultant
116 episodes
9 months ago
Explore the latest thinking in digital marketing, social media & public relations with multi award-winning digital strategist Paul Sutton. If you're a small business owner, a PR or communications consultant or an entrepreneur, tune in to discover what topic experts are implementing in the field of digital marketing. Listen to inspiring interviews with leading global practitioners in the fields of social media marketing, public relations, SEO, ecommerce & digital strategy, and learn strategies to increase effectiveness & ROI. A must listen for anyone who wants to further their knowledge of digital marketing.
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Marketing
Business,
Management
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All content for Digital Download with Paul Sutton is the property of Paul Sutton, Digital Marketing Consultant and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Explore the latest thinking in digital marketing, social media & public relations with multi award-winning digital strategist Paul Sutton. If you're a small business owner, a PR or communications consultant or an entrepreneur, tune in to discover what topic experts are implementing in the field of digital marketing. Listen to inspiring interviews with leading global practitioners in the fields of social media marketing, public relations, SEO, ecommerce & digital strategy, and learn strategies to increase effectiveness & ROI. A must listen for anyone who wants to further their knowledge of digital marketing.
Show more...
Marketing
Business,
Management
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Need to Know: The Impact of AI on Communications
Digital Download with Paul Sutton
40 minutes 35 seconds
2 years ago
Need to Know: The Impact of AI on Communications
Artificial intelligence is ushering in a new era of effective intelligent and convenient communication. At least, that's what ChatGPT would have you believe. But while the market for AI tools has exploded over the last few months, many of those working within the communications industry are left either confused or overwhelmed. And when you add the prospect of AI being left unchecked to develop at incredible speed and the fact that an increasing number of tech specialists have voiced their concerns, it's all a bit of a worrying time.
So today on Digital Download we're delving into AI: the potential impact on our jobs, the tools, the ethics, and where on earth we should start in order to future proof our careers!
You can find the full transcript of this episode here: Impact of AI Transcript





Digital Download with Paul Sutton
Explore the latest thinking in digital marketing, social media & public relations with multi award-winning digital strategist Paul Sutton. If you're a small business owner, a PR or communications consultant or an entrepreneur, tune in to discover what topic experts are implementing in the field of digital marketing. Listen to inspiring interviews with leading global practitioners in the fields of social media marketing, public relations, SEO, ecommerce & digital strategy, and learn strategies to increase effectiveness & ROI. A must listen for anyone who wants to further their knowledge of digital marketing.