Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
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Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
From Intelligence Analyst to Product Whisperer: Decoding Human Behavior in Tech with Yael Mark
Deep Thoughts With Michelle Handy
41 minutes
2 months ago
From Intelligence Analyst to Product Whisperer: Decoding Human Behavior in Tech with Yael Mark
Send us a text In this episode of Deep Thoughts with Michelle Handy, we dive into the messy, fascinating world of human behavior in product design with behavioral product manager Yael Mark. From military intelligence to tech consulting, Yael brings a rare lens to how we build digital experiences that truly work for real people. Yael shares how her time building internal platforms in the Israeli military shaped her understanding of friction, user resistance, and behavior change—even in highly ...
Deep Thoughts With Michelle Handy
Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
