Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
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Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
AI and the Future of UX Research: Impact, Skills, and Careers with Thomas Stokes
Deep Thoughts With Michelle Handy
58 minutes
3 months ago
AI and the Future of UX Research: Impact, Skills, and Careers with Thomas Stokes
Send us a text In this episode, I’m joined by Thomas Stokes, UX research thought leader and co-founder of Drillbit Labs consultancy. Together, we explore the state of AI adoption in UX research today—from the hype in job postings to the real, uneven use on teams—and how practitioners and leaders can take a more principled, intentional approach. We also dig into quantifying UX impact (even when metrics are elusive), evolving career paths in a changing market, and practical, mindset-shifting wa...
Deep Thoughts With Michelle Handy
Send us a text In this episode, we explore how behavioral science, empathy, and relationship-centered leadership come together to shape modern insights work — with Rachel Ousley, behavioral scientist and B2B Marketing Research Lead at Canva. Rachel has worked with brands including Google, Chanel, Vans, and Adidas, and her path from communication strategy to behavioral science has given her a rare blend of academic rigor and practical storytelling skill. We talk about how relationships can be ...
