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Deconstructing Data
BDEX
162 episodes
6 days ago
Want to understand marketing data on a deeper level? Tune into Deconstructing Data to learn from BDEX and outside experts on how to use first-party data, target your marketing, and make your advertising as effective as possible.
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Marketing
Business
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All content for Deconstructing Data is the property of BDEX and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want to understand marketing data on a deeper level? Tune into Deconstructing Data to learn from BDEX and outside experts on how to use first-party data, target your marketing, and make your advertising as effective as possible.
Show more...
Marketing
Business
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Unlocking Local Intelligence: AI Strategies for Hyperlocal Marketing
Deconstructing Data
42 minutes 55 seconds
3 months ago
Unlocking Local Intelligence: AI Strategies for Hyperlocal Marketing

What if your search data could tell you what your customers want and where they are?


Join us on Deconstructing Data as we sit down with David Hunter, CEO of Local Falcon, the leading local rank tracker transforming how businesses see search visibility.


With over a decade of experience in SEO and digital strategy, David has helped businesses, from startups to enterprises, tap into hyperlocal data to drive growth and outpace the competition.


In this episode, we’re exploring:


1. Local Data in AI: The Missing Link

2. AI and Local Search: From Data to Strategy

3. Hyperlocal Marketing Automation: Trends, Tactics, and Takeaways

4. Tech Stack


If you’ve been thinking of search as one-size-fits-all, think again.

Deconstructing Data
Want to understand marketing data on a deeper level? Tune into Deconstructing Data to learn from BDEX and outside experts on how to use first-party data, target your marketing, and make your advertising as effective as possible.