How To Find And Fix Success Gaps That Lead To Unhappy Customers

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Customer Show

18 episodes

3 days ago

This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.

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Marketing

Business

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How To Find And Fix Success Gaps That Lead To Unhappy Customers

Customer Show

38 minutes 4 seconds

4 years ago

How To Find And Fix Success Gaps That Lead To Unhappy Customers

Success gaps are an invisible force keeping your customers from paying you -- a confusing checkout process, vague product descriptions, or even a broken website. Claire Suellentrop joins Katelyn Bourgoin on this episode of Customer Show podcast to explain how to find these success gaps and turn them into money-making opportunities.

On this episode of Customer Show, Claire and Katelyn discuss:

How To Discover Success Gaps In Your Buyer's Journey (And Fix Them)
What Questions To Ask Your Customers If You Suspect A Success Gap
How To Create Marketing Collateral To Fill Success Gaps
And So Much More

Claire Suellentrop is the co-founder of Forget The Funnel and is a SaaS Marketing & Growth expert.

LinkedIn: https://www.linkedin.com/in/clairesuellentrop

Twitter: https://twitter.com/clairesuellen

Forget The Funnel: https://www.forgetthefunnel.com/resources/saas-audience-research-habits

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Connect with Katelyn on Twitter: https://twitter.com/KateBour

Get Your Free Customer Ranking Calculator: https://customercamp.co/calculator