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Customer Show
Customer Show
18 episodes
3 days ago
This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.
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Marketing
Business
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All content for Customer Show is the property of Customer Show and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.
Show more...
Marketing
Business
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How To Adapt To New Customer Expectations with Kristen LaFrance
Customer Show
40 minutes 55 seconds
4 years ago
How To Adapt To New Customer Expectations with Kristen LaFrance

There's no doubt about it -- Covid has forever shifted the buying expectations of customers across the world. But those who choose to be resilient instead of resistant have the opportunity to create amazing experiences their customers will love. Kristen LaFrance joins Katelyn Bourgoin on Customer Show to explain how traditional retailers are adapting. 

In this episode, Kristen and Katelyn discuss:

  • How Retailers Can Create Amazing Buying Experiences
  • Real Case Studies of How Retailers Pivoted Their Businesses
  • The Most Important Things To Consider When Bringing a Retail Experience Online
  • And So Much More

Kristen LaFrance is the host of Resilient Retail from Spotify. 

Twitter: https://twitter.com/kdlafrance

Resilient Retail: https://resilient.shopify.com/season-one

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Connect with Katelyn on Twitter: https://twitter.com/KateBour

Get your free Customer Ranking Calculator: https://customercamp.co/calculator

Customer Show
This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.