This week on Cultivate CNY, we’re pulling back the curtain to spotlight one of the driving forces behind our digital presence — Aryal Smith.

If you’ve ever liked one of our posts, attended an event, or connected through the CNY Women’s Network, there’s a good chance Aryal played a role. Since joining the team in 2023, she’s helped grow our community, elevate our content, and strengthen partnerships across Central New York and beyond.

Aryal also works with brands, founders, and creators to craft authentic marketing strategies that build real connection. In this episode, she and host Alex Canavan dive into her journey, her creative process, and her insights on what it takes to cultivate community in a digital world.

💬 Topics we cover:

• How Aryal found her voice in marketing and community building

• The strategy behind authentic content and brand storytelling

• What fuels her passion for women-led initiatives

• Advice for creators and small brands growing online

🌿 Don’t forget to like, comment, and subscribe for more stories from Central New York’s most inspiring change makers.

Connect with Aryal on LinkedIn

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This episode is brought to you by the⁠⁠⁠⁠⁠ ⁠CNY Women’s Network.⁠ CNY Women’s Network is a Syracuse-based media company that prioritizes community and collaboration between woman-owned businesses. We connect, promote, and celebrate businesses in Central New York.

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