Creatives Rule the World

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Creatives Rule the World

Tracy Matthews

584 episodes

6 days ago

Ever wonder why some businesses effortlessly attract customers while others struggle to make sales? The secret isn't in your product features, fancy bonuses, or even your methodology. It's in understanding the transformation your customers are truly buying. In this game-changing conversation, I sit down with my dear friend Stacey Brass-Russell, a former Broadway performer turned business transformation expert who completely flips your understanding of sales and customer psychology. Stacey sha...

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Entrepreneurship

Religion & Spirituality,

Self-Improvement

All content for Creatives Rule the World is the property of Tracy Matthews and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Ever wonder why some businesses effortlessly attract customers while others struggle to make sales? The secret isn't in your product features, fancy bonuses, or even your methodology. It's in understanding the transformation your customers are truly buying. In this game-changing conversation, I sit down with my dear friend Stacey Brass-Russell, a former Broadway performer turned business transformation expert who completely flips your understanding of sales and customer psychology. Stacey sha...

Show more...

Entrepreneurship

Religion & Spirituality,

Self-Improvement

Episodes (20/584)

Creatives Rule the World

Permission to Be in Process: How One Entrepreneur Chose Reinvention Over Burnout with Stacey Owen

What happens when you've built something successful, but your soul is calling for something bigger? This week, I'm sitting down with Stacey Owen, founder of Hey Silly Rebel and Sacred Money Archetype coach, who made the most courageous decision of her entrepreneurial journey: selling her thriving marketing agency to step into the unknown. Stacey shares how my Art of Reinvention program helped her navigate this transition with clarity and courage. She talks about being "in the process of being...

2 days ago

43 minutes

Creatives Rule the World

Stop Selling Products, Start Selling Transformation: The $8,000 Bracelet Story with Stacey Brass Russell

Ever wonder why some businesses effortlessly attract customers while others struggle to make sales? The secret isn't in your product features, fancy bonuses, or even your methodology. It's in understanding the transformation your customers are truly buying. In this game-changing conversation, I sit down with my dear friend Stacey Brass-Russell, a former Broadway performer turned business transformation expert who completely flips your understanding of sales and customer psychology. Stacey sha...

1 week ago

41 minutes

Creatives Rule the World

The Permission to Be Seen: Breaking Free from Small Business Invisibility with Heather Noska

What happens when an operations consultant who's been hiding behind other brands finally decides she's ready to be seen? In this deeply honest conversation, Heather Noska shares her journey from working in the shadows to stepping fully into her power as a business owner and leader. After years of successful consulting work, she realized she was being "tucked away in the back of a closet" – and that awakening changed everything. This episode is packed with tactical insights about scaling start...

2 weeks ago

38 minutes

Creatives Rule the World

Finding Your Edge: The Powerful Questions That Change Everything

There's a version of you who already has everything you desire, and she's not that far away. In this deeply transformational episode, I get raw about my own reinvention journey and walk you through the exact framework that helped my clients step into their next level. From my 7-figure jewelry business collapse in 2008 to building a multi-million dollar education company, I'm living proof that your biggest breakdowns can become your greatest breakthroughs. I break down my four-pillar framework...

2 weeks ago

42 minutes

Creatives Rule the World

How to Scale Yourself Before Your Business with Leadership Expert Elizabeth Hartke

Tired of being the bottleneck in your own business? Leadership expert Elizabeth Hartke is here with some tough love about why you're stuck in busy work instead of stepping into your power as a visionary CEO. After 12+ years of advising ambitious entrepreneurs (including John C. Maxwell!), Liz has cracked the code on scaling yourself before scaling your business. Spoiler alert: You're probably spending 95% of your time on things that aren't CEO-level work, and it's keeping you stuck in mainten...

3 weeks ago

51 minutes

Creatives Rule the World

Why Creatives Are Conditioned to Avoid Their Finances (And How to Fix It) with Catherine Licari

Catherine Licari is proof that creatives can absolutely master money. From working at W Magazine to getting her MBA at Columbia, she's now helping thousands of creative entrepreneurs through Cash Flow for Creatives and her bestselling Small Business Planner. In this conversation, we tackle why creatives are conditioned to fear finances, the real truth about business funding, and how to make financial planning beautiful and accessible. In this episode, you’ll learn; [03:45] How Catherine went ...

4 weeks ago

55 minutes

Creatives Rule the World

Why You Should Thank Every Asshole in Your Life + The Million Dollar Question That Reveals Your Money Blocks with Danielle McKinley

What if the most traumatic moment of your childhood became the foundation for your entrepreneurial success? That's exactly what happened to business mentor and my dear friend, Danielle McKinley, who turned a devastating conversation with her mother into a million-dollar mindset. In this raw and transformative episode, Danielle shares the exact moment at age 8 when she promised herself that money would never dictate her choices again. From building and selling a software company to helping ent...

1 month ago

34 minutes

Creatives Rule the World

5 Personal Brand Secrets That Make You Stand Out Online With Taylor Smith

Ready to stop hiding behind your bench and start building a personal brand that drives sales? In this transformative episode, Tracy sits down with Taylor Smith, founder of The Power Table and self-proclaimed "pivot queen," to uncover why personal branding isn't just nice-to-have; it's essential for standing out in today's saturated market. Taylor shares her journey from college professor to multi-six-figure entrepreneur across physical products, digital courses, and coaching, revealing how em...

1 month ago

46 minutes

Creatives Rule the World

The Future of Flourish & Thrive Academy

What happens when you face your deepest fears, make radical changes, and emerge stronger than ever? In this deeply personal episode, I'm pulling back the curtain on one of the most challenging seasons of my entrepreneurial journey and the incredible transformation that followed. Join me alongside my head coaches Dawn DiGesare and Chelsea Farmer as we reveal the complete evolution of Flourish & Thrive Academy. From consolidating four separate communities into one powerhouse collective to l...

1 month ago

51 minutes

Creatives Rule the World

How to Use Human Design to Make Better Decisions in Business and Life with Erin Claire Jones

Ever feel like you're swimming against the current in your business? In this episode, Tracy interviews Erin Claire Jones, one of the world's leading Human Design experts, about how understanding your unique design can transform your decision-making and business approach. Erin shares her journey from a chance NYC encounter to pioneering accessible Human Design education for hundreds of thousands worldwide. Discover the five Human Design types, decision-making authorities, and how your profile ...

1 month ago

1 hour

Creatives Rule the World

The Secret to Building a Die-Hard Community (Hint: It's Not About You) with Lindsey Marie

What started as a personal writing challenge became a movement that's transformed thousands of women's lives. Lindsey Marie Zastro, founder of Powerhouse Women, didn't set out to build one of the most engaged communities in the entrepreneurial space, but her authentic approach to connection has created something truly magical. In this episode, Lindsey reveals the counterintuitive strategy that built her sold-out 800-person events and die-hard community: making it NOT about her. We dive deep i...

2 months ago

51 minutes

Creatives Rule the World

Rest Is the New Revenue: Why Burnout Is an Identity Issue, Not a Business Problem with Shamieka Dean

What if the secret to scaling your business wasn't working harder, but resting more? In this transformative episode, I sit down with Dr. Shamieka Dean, transformational catalyst and business strategist, who's revolutionizing how we think about success with her groundbreaking philosophy: Rest is the New Revenue®. We dive deep into why burnout isn't actually a business problem—it's an identity issue that keeps high-achieving women trapped in cycles of overwork and exhaustion. Dr. Dean reveals t...

2 months ago

40 minutes

Creatives Rule the World

Why ChatGPT Is Repelling Your Dream Clients—and What to Do Instead

If you've been using ChatGPT to write your marketing content and getting crickets in response, this episode explains exactly why – and what to do about it. I'm diving into the real reason generic AI tools are failing product-based brands and keeping you stuck with followers who never buy. Spoiler alert: it's not just about the words you're using, it's about understanding the actual problems your dream clients are trying to solve. I'll walk you through my proven approach to creating content th...

2 months ago

29 minutes

Creatives Rule the World

Creatives Rule The World | Trailer

Welcome to Creatives Rule the World. Hosted by, Tracy Matthews — multi-7-figure entrepreneur, visionary, and mentor to thousands of creative founders who’ve turned their ideas into profitable, purpose-driven companies. She's helped thousands of creatives generate millions of dollars _ all by doing it my way… with creativity first. This show is for creators who are done playing small — the ones who know their ideas aren’t just a passion… they’re a portal Here, we’re rewriting...

2 months ago

Creatives Rule the World

Scaling, Selling, and Starting Over: Anna Lozano on Energetic Alignment and the Void

What if I told you that the most successful entrepreneurs aren't the ones who hustle hardest, but the ones who master their energetic frequency? My guest Anna Lozano proved this when she scaled Love Powered Co from a kitchen table idea to a successful exit—but here's the plot twist: her biggest transformation happened AFTER she sold. Anna shares the raw truth about identity loss post-exit, why sitting in "the void" is actually where all possibility lives, and how she's now calling in million-...

2 months ago

44 minutes

Creatives Rule the World

Triggers, Truth, and the Power of Female Friendship with Tracy Mathews, Felicia Romero and Anette Oran

Ready for real talk on friendship, love, and all the FEELS? In this juicy episode with my friends, Felicia Romero and Annette Oran, we rip off the Band-Aid on relationship triggers that keep us stuck! We're spilling ALL the tea about outgrowing friendships, healing those deep sister wounds, and what to do when your partner just won't level up with you. We get vulnerable AF about abandonment issues (spoiler: we ALL have them), and share the exact communication tools that saved our relationship...

3 months ago

1 hour 3 minutes

Creatives Rule the World

Why I’m Rebranding + What to Expect on Creatives Rule the World

🌟 EXCITING REBRAND ALERT! 🌟 Welcome to the FIRST OFFICIAL episode of Creatives Rule the World - the evolution of my beloved Thrive by Design podcast! After 532 incredible episodes, I'm expanding beyond jewelry to embrace ALL creative entrepreneurs who are ready to step into their highest expression! In this heartfelt episode, I share why creativity sits at the top of Maslow's Hierarchy (hello, self-actualization!), the emotional journey behind this transformation, and my vision for building a...

3 months ago

21 minutes

Creatives Rule the World

Episode #532: How a $40K Jewelry Sale Inspired Gia Wright to Go All In on Her Brand

What would you do if you made $40,000 in just three hours? Former fashion editor Gia Wright used that mind-blowing success to fuel the biggest leap of her life - leaving everything behind to launch Social Anarchy, her rebellious fine jewelry line. In this raw and inspiring conversation, Gia reveals how she went from working in her husband's fitness business to creating a thriving by-appointment showroom in SoHo. She shares the messy truth about leaving a stable job, the power of authentic bra...

3 months ago

59 minutes

Creatives Rule the World

EP531: How to Build a Million Dollar Network With Selena Soo

Discover why your network truly is your net worth as I chat with super-connector Selena Soo about her new book "Rich Relationships" and how to build authentic connections that can transform your business. In this episode, you'll learn the six circles of connection framework, why reciprocity is overrated, and how to become someone others naturally want to help. If you're trying to grow your jewelry business through genuine relationships rather than just paid ads, this conversation is a game-ch...

3 months ago

52 minutes

Creatives Rule the World

Episode #530: Identity Marketing 101: The Secret to Creating Brand Devotion Like Barbie, Harley & Taylor Swift with Veronica Romney

Want to build the kind of passionate brand loyalty that has fans trading friendship bracelets like Swifties or being buried in branded caskets like Harley riders? In this episode, I sit down with certified master marketer Veronica Romney to uncover the game-changing framework of identity marketing - the secret weapon behind brands like Taylor Swift, Barbie, and Harley Davidson. Veronica breaks down her four-step process to create unbreakable brand loyalty by connecting with who your customers...

3 months ago

40 minutes