Marketing tactics may evolve with new platforms and technologies, but the foundational principles remain the same. In this episode, we dive into why trust is the cornerstone of creating lasting customer relationships. Learn about the "like, know, and trust" factor and how it shapes the customer journey. We'll explore the types of content that not only capture attention but also nurture trust, helping your audience move from curious observers to loyal customers. Whether you're experimenting wi...
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Marketing tactics may evolve with new platforms and technologies, but the foundational principles remain the same. In this episode, we dive into why trust is the cornerstone of creating lasting customer relationships. Learn about the "like, know, and trust" factor and how it shapes the customer journey. We'll explore the types of content that not only capture attention but also nurture trust, helping your audience move from curious observers to loyal customers. Whether you're experimenting wi...
It's easy to get caught up in the number of followers, the number of likes and comments, the number of downloads, the number of video views, how much revenue got deposited into your bank account, etc. The list goes on. These are in fact some of the ways we can measure our progress and success, but there are more ways we need to be fueling our journey to move forward as entrepreneurs. In this episode, I'm going to share five new ways for you to measure your success. Su...
Creating Courage with Melanie Dyann Howe
Marketing tactics may evolve with new platforms and technologies, but the foundational principles remain the same. In this episode, we dive into why trust is the cornerstone of creating lasting customer relationships. Learn about the "like, know, and trust" factor and how it shapes the customer journey. We'll explore the types of content that not only capture attention but also nurture trust, helping your audience move from curious observers to loyal customers. Whether you're experimenting wi...