I interviewed Eric Decker aka Airrack about his wild journey to 17M subscribers. Thanks .Store for sponsoring, get your .Store domain for $0.99: https://go.store/jon125 (code: JON25)

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0:00 Pressure, Money & Mistakes
8:55 Creative Process: Then vs Now
11:46 Inside Airrack's Ideas & Pitches
19:12 How To Identify & Innovate on Trends
25:32 Creating Formats To Repeat
35:04 Budget Per Video: Then vs Now
39:46 Focus on A Plots, Not B Plots
43:29 Improving Your Intros
46:59 What Sponsors Think
48:14 Why Mack Left
57:24 Learning from Controversy
1:08:20 Overhauling Everything
1:20:45 Airrack’s Best Business Tips
1:23:25 Income Breakdown
1:27:20 Starting Smarter Creator Businesses
1:39:08 Future of Airrack

I interviewed Lucas and Curtis Nicotra (aka “Sticks”) who went from working for Mark Rober to making movies for MrBeast, Ryan Trahan & more. Thanks Shopify for sponsoring, get free trial: https://www.shopify.com/Youshaei

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00:00 First Viral Videos, Lessons & Breakthroughs

7:37 Risking It All for Airrack

12:20 Surprising Ryan Trahan in 1 Week

21:34 Negotiating with Mark Rober

33:04 Sticks Breaks Down Their Packaging

39:58 The Turning Point: Creator Commercials

44:56 Breakdown of Joyride Commercial

47:26 Filmmaking on YouTube

51:36 How Sticks Made Videos with Mark Rober

1:01:24 Leaving Mark Rober

1:05:50 Making the MrBeast Movie

1:19:45 Filmmaking Tips for YouTube

1:34:08 Building The Sticks Team

1:35:24 How Sticks Makes Money

1:36:55 Making the Feastables Movie

1:41:16 Closing Thoughts

I interviewed YouTube CEO Neal Mohan as they launch 30+ updates to ask him your biggest questions. Get our free YT Hack Pack with our best tips, tools & templates: https://www.YTHackPack.com

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(0:00) New updates to get more views(10:21) New updates to make more money(19:47) How Does Algo Treat AI Content?(28:55) Truth about AI Age-Gating(34:52) YouTube on TV(39:01) More Big Updates from YT

Sticks breaks down their movie starring MrBeast to launch Feastables’ brand-new chocolate milk. Thanks Feastables for sponsoring: grab the new chocolate milk now at Walmart, 7-Eleven, and Speedway nationwide. Get our free YT Hack Pack with the best tools, templates, and tips to grow on YT: https://www.ythackpack.com/ Join my Discord of 6,500 creators helping each other grow: Discord  Join my newsletter for latest creator news & tips: https://created.news

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Danny Duncan and I showed 3 YouTubers how to improve their videos so you can learn too. Thanks Spotter Studio for sponsoring, get your Free Trial and Bonus Roast: https://partner.spotterstudio.com/jonGet your .Store domain for your merch store for $0.99: https://go.store/jon2025 (code: JON2025)Get your videos roasted: https://vidroast.io/Get my free Thumbnail Hack Pack with my best tips, tools & templates: https://www.ythackpack.com/thumbnail/Join our Discord of 6,500 creators helping each other grow: Discord  Thanks Ditto Dub for dubbing our video. To get your videos dubbed and increase you views, go here: https://dittodub.com/goJoin our newsletter for latest creator news & tips: https://created.news

(0:00) Intro

(0:58) Roast 1: Sneaking Into NHL Game

(8:15) Roast 2: I Survived Riding a Bull

(18:03) Roast 3: How To Lose 25 Pounds in 2025

I interviewed one of YouTube's smartest business minds, Codie Sanchez, who shared a ton of specific tips and tools to make it as a creator. Thanks Thinkific for sponsoring, get started here: https://try.thinkific.com/o8x1mvptypwj

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(0:00) Who is Codie Sanchez?(1:40) Why Finance Content Gets A Bad Rap(3:55) How Codie Beats Burnout(9:49) Writing Like Codie Sanchez(14:33) Codie’s Tactics To Go Viral(17:56) How Codie Runs YouTube With Notion(28:01) Turning Viewers Into Community(30:55) Want Codie's Notion Templates?(31:35) Building Process With Notion(34:45) Breaking Down Codie’s Businesses(39:30) Why Codie Says No To Brand Deals(43:57) Launching A Newsletter in 2025(49:59) 6 Ways To Structure Brand Deals(1:01:18) Codie’s Income Breakdown(1:03:16) Building Deals As A Creator(1:07:46) Earning $500K For Public Speaking(1:13:00) Why Codie Sells a $10,000 Course(1:21:44) Reality of Running A Business(1:25:35) Codie’s Biggest Regret(1:27:51) Codie’s Journalism on the US-Mexico Border

Behind the scenes with Steph Curry, MrBeast, Kevin Durant, and more. Get 2 months free of Linktree Pro for creators: http://linktr.ee/youshaei

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We went behind-the-scenes with Jimmy Donaldson (aka MrBeast) as he shot his next video in the "Beat Ronaldo, Win $1,000,000" series of Pros vs Joes except this time the video featured the Golden State Warrior's Steph Curry alongside Neymar, Giannis Antetokounmpo, Damian Lilliard, and more in a video titled "Beat Neymar, Win $1,000,000." Beyond the shoot, we also spend time with the NBA's biggest stars, podcasts like All The Smoke co-hosts Matt Barnes and Stephen Jackson and journalists like Shams Charania to find out just how much YouTube has changed the NBA culminating in MrBeast's $100,000 halftime show where a lucky fan hit a halfcourt shot.

In their 1st ever interview, the Stokes Twins talk about going from homeless to building YouTube's 2nd biggest channel and open up about everything. Get 3 months free of OpusClip, my favorite editing tool: https://opus.pro/jon

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The ultimate YouTube Masterclass. Totally free. In this video, I break down my 15 best tips to grow on YouTube after interviewing MrBeast, Marques Brownlee (MKBHD), Cleo Abram, Casey Neistat, Johnny Harris, IShowSpeed, The Hacksmith, Doctor Mike, Matthew Beem, Logan Paul, Danny Duncan, Liza Koshy, and more.

Thank you to Spotter Studio for sponsoring: partner.spotterstudio.com/ideas-with-jon

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(50:13) Be More Like Mozart⁠⁠⁠⁠

I toured Dude Perfect's new HQ to learn how they built one of YouTube's biggest brands. Get free trial to Opus Clip: https://bit.ly/ClipYourVideos and get my free YT Thumbnail Hackpack: YTHackPack.com/Thumbnail

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(0:00) Why build a new HQ?

(3:06) Design & Tech

(6:25) Video Costs & Production

(8:56) Trick Shot

(10:39) The Idea Lab

(14:56) Thumbnail Design

(17:25) The $100M investment

(18:32) How the dudes split their equity

(23:13) Video feedback sessions

(25:17) Does Tyler like being “the face of DP”?

(27:25) Creating sports drinks

(28:01) Editing Process

(30:27) Why DP “can’t” win an Emmy

(33:10) Expanding beyond videos

(37:33) How DP designs their sets

(40:08) Creating new video formats

(43:03) Beating their own records

(45:30) Different dudes, different roles

(46:53) Training for trick shots

(48:52) Half court shot

(49:19) Little surprise

MrBeast and I brought back the top Beast Games contestants to talk drama, what you didn't see, and what's next. Thanks T-Mobile for sponsoring, learn about Magenta Status at https://www.t-mobile.com/benefits ...Also get my free YouTube Growth Hack Pack with my best tools, tips, and templates here: https://www.YTHackPack.comThank you to Kyle Rohrmann, Brady Anderson, Sinan Deris, Sean Klitzner, Tyler Conklin, and the entire Beast and Amazon teams for helping bring this idea for the Beast Games reunion to life.

Join my Discord of 5,500 creators helping each other grow:⁠⁠⁠ Discord ⁠⁠⁠Join my newsletter for latest creator news & tips: ⁠⁠⁠⁠⁠https://created.news⁠⁠⁠⁠⁠Subscribe for more videos ► ⁠⁠⁠⁠⁠https://bit.ly/YouTubeYoushaei⁠⁠⁠

(0:00) This is not a normal reunion(1:31) Who didn't deserve their money?(6:31) What the cameras didn't see(11:19) Winning and Losing $10M (17:01) Regrets to rejecting $1M?(18:36) Do you feel like the editing was accurate? (22:22) $10M Coin Flip(24:41) The big mistake (27:36) Unofficial "rules" of Beast Games(31:31) "Tell them the truth"(32:31) Do you regret how you betrayed Deano?(38:21) "I didn't even notice cameras were there"(43:21) "You're negotiating your own demise"(48:11) Surprise (51:01) Did you know you'd become the villians?(51:41) Thank You T-Mobile(52:44) Interviewing Jimmy(55:31) Why were critic reviews so different? Criticism you agree with?(57:21) Rapid Fire: what would Jimmy do as a contestant?(1:01:24) How do you decide when to add more money?(1:02:28) Impact of Beast Games on YT Channel(1:04:11) Getting Married, Buying TikTok & More(1:08:44) Jimmy and I interview $10M Winner(1:09:51) How'd you keep it a secret?(1:11:51) What's happened since winning(1:15:01) First plans to spend $10M and preparing(1:19:04) Are you secretly a pro poker player?(1:20:11) "Screw that, you better win this thing"(1:23:13) One last challenge for $60,000

Johnny Harris breaks down his biggest video about McDonald's ice cream. Thanks Lickd for sponsoring, sign up to get access to 1.4 million mainstream music tracks for your videos: https://go.lickd.co/JonYoushaei-Dec2024

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In this video, Johnny Harris breaks down his most popular video called The REAL Reason McDonalds Ice Cream Machines Are Always Broken. He talks about McDonald's, Taylor service technicians, and all the research he put into understanding what "call the guy" really means. Special thank you to our amazing film crew: Caleb Hargett (DP), Ahmad Asaad (2nd Cam Op), Camila Franco Ribeiro Gomide (Sound Mixer)

I interviewed Nick DiGiovanni about how he built his $10M YouTube empire. Get 60 days free of Spotter Studio, one of my favorite tools: https://partner.spotterstudio.com/jon

Get my free YouTube Playbooks with the best tips from my interviews with MrBeast, Casey Neistat & more: ⁠⁠⁠https://created.news/playbook⁠⁠ ⁠ Join my Discord of 5,500 creators helping each other grow:⁠ Discord ⁠ Join my newsletter for latest creator news & tips: ⁠⁠⁠https://created.news⁠⁠⁠ Subscribe for more videos ► ⁠⁠⁠https://bit.ly/YouTubeYoushaei⁠⁠

In this interview, Nick talks about what it's like being mentored by Gordon Ramsay, competing on MasterChef, and what it's like graduating Harvard and get accepted to Harvard Business School only to leave it behind to pursue his YouTube dreams. Nick also talks about the launch of his newest channel, Nick's Kitchen, and breaks down his best videos and talks about his recipes for success.

(0:00) Who is Nick DiGiovanni? (1:42) Nick's ideation process (6:01) Most expensive videos & net worth (10:38) Different income streams (13:35) Nick breaks down best long-form video (17:55) Nick breaks down his best Shorts (21:15) Landing big guests (25:31) Filming with Ryan Trahan, MrBeast & Logan Paul (34:14) Lessons from Gordon Ramsay & MasterChef (46:20) Launching 2nd channel and next chapter (51:06) Creative process and team (56:11) Do's & Don'ts of Creator Products (59:41) Closing Thoughts

I interviewed Binging with Babish, aka Andrew Rea, about his rise to fame, his biggest regrets, and what's next. Thanks Invideo for sponsoring, try it for free: https://invideo.io/i/jonyoushaei Get my free YouTube Playbooks with the best tips from my interviews with MrBeast, Casey Neistat & more: ⁠⁠https://created.news/playbook⁠⁠ Join my Discord of 5,500 creators helping each other grow: Discord   Join my newsletter for latest creator news & tips: ⁠⁠https://created.news⁠⁠ Subscribe for more videos ► ⁠⁠https://bit.ly/YouTubeYoushaei⁠

(0:00) Meet Binging with Babish

(1:10) Babish's Most Telling Tattoo

(2:31) Babish's different formats

(6:01) Growing the channel...and criticism

(8:25) What will you use the $3M for?

(16:06) Honest thoughts on co-hosts?

(17:43) What should you name your YT channel?

(19:37) Reddit & Failed Documentary

(24:25) Mental Heath Crisis

(30:52) Changes & Team

(36:17) Babish's biggest mess up

(42:40) "I'm a better editor than cook"

(50:11) Future of Babish Culinary Universe

I interviewed IShowSpeed about his rise to fame. Get 60 days free of Spotter Studio, one of my favorite tools: https://partner.spotterstudio.com/jon

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We also discussed how Speed recently won Streamer of the Year, how he prepares for live streams, meeting Neymar, Ronaldo, and Kim Kardashian, streaming with Kai Cenat, his relationship with chat, dreams of streaming in space with Elon Musk, partnering with Prime, racing Noah Lyles, his offer from Kick, and so much more.

(0:00) - (2:55) Who is IShowSpeed?

(2:55) - (6:00) Breaking Streaming Records

(6:00) - (8:55) IRL Streaming & Meeting Albanian Prime Minister?

(8:55) - (11:44) Breaking 1 Million Live Viewers Record

(11:44) - (15:35)( Jumping Over 2 Lamborghini’s

(15:35) - (19:13) Breaking Down Speed’s YouTube Channels

(19:13) - (22:45) Streaming With Kai Cenat

(22:45) - (25:07) Prepping For IRL Streams

(25:07) - (28:39) IRL Streaming in Australia & New Zealand

(28:39) - (30:55) Growing Up Online & Addressing Controversies

(30:55) - (33:22) Speed’s Relationship With Chat

(33:22) - (34:31) Is Speed A Character?

(34:31) - (35:59) How Big Is Speed’s Team?

(35:59) - (37:17) Speed Wants To Stream In Space With Elon Musk

(37:17) - (39:33) Did Kick Offer Speed $100M?

(39:33) - (41:37) Speed’s Income Breakdown

(41:37) - (43:06) Partnership With Prime & WWE

(43:06) - (44:22) Advice From Other Creators

(44:22 - (46:01) Turning Down Brand Deals & Launching Products

(46:01) - (48:14) IRL vs. Desktop Streaming

(48:14) - (49:53) Racing Noah Lyles

(49:53) - (51:05) Calling Drake & Meeting Neymar

(51:05) - (54:11) Meeting Ronaldo

(54:11) - (55:19) Meeting Kim Kardashian

(55:19) - (56:09) Music Career

(56:09) - (58:05) Why Wasn’t Speed In Rolling Stone’s Top 25 Creators?

(58:05) - (1:01:07) What’s Next For Speed

(1:01:07) - (1:01:59) Backflips and Barking

I visited Binging with Babish (Andrew Rea) who showed me his studio and creative process. Get 60 days free of Spotter Studio, one of my favorite tools: https://partner.spotterstudio.com/jon Get my free YouTube Playbooks with best tips from my interviews with MrBeast, Casey Neistat & more: https://created.news/playbook Join my Discord of 5,500 creators helping each other grow: / discord   Join my newsletter for latest creator news & tips: https://created.news

(0:00) - (9:37) Location 1: Filming, costs & products (9:38) - (16:19) Location 2: Creative process, editing & voiceovers (16:20) - (18:30) Location 3: Filming and team (18:30) - (19:37) Location 4: Gear and storage

I interviewed Doctor Mike about the science of YouTube, creating while working as a doctor, and turning down $20M brand deals.

- Thanks OpusClip for sponsoring, get ⁠started for free here⁠.

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I Interviewed Johnny Harris & his CEO Iz Harris on how they built a news empire on YouTube. Thank you Invideo AI for sponsoring, use code JONYOUSHAEI50 for 2X free credits: ⁠http://invideo.io/i/jonyoushaei⁠ And thanks Shopify for sponsoring, click for a free trial: ⁠http://shopify.com/youshaei⁠ Get my free YouTube Playbooks with the best tips from my interviews with MrBeast, Casey Neistat & more: ⁠https://created.news/playbook⁠ Join my Discord of 5,500 creators helping each other grow:⁠/Discord  ⁠ Join my newsletter for latest creator news & tips: ⁠https://created.news⁠ Subscribe for more videos ► ⁠https://bit.ly/YouTubeYoushaei⁠ Special thank you to our amazing film crew: Caleb Hargett (DP), Ahmad Asaad (2nd Cam Op), Camila Franco Ribeiro Gomide (Sound Mixer) We also discussed how Johnny won an Emmy with the NY Times, leaving Vox for YouTube, how they're launching a new creator network for journalists, and getting millions of views for videos like The REAL Reason McDonalds Ice Cream Machines Are Always Broken, Why People Think The World Is Flat, What Happens If China Invades Taiwan, The "Deep State" Explained.

(0:00) Who is Johnny Harris? (1:39) How Johnny Gets More Views Than The News (6:49) Winning An Emmy (10:53) Lessons From Vox (12:39 Getting New Skills (14:20) Johnny's Key To Writing (20:16) Johnny’s Production Process (26:44) Breaking Down Johnny’s Elon Musk Video (30:54 How Johnny Uses Music (35:00) How Johnny Creates Shorts (37:11) Selling Blood To Buy Cameras (39:55) Business Of Journalism On YouTube (41:01) Addressing World Economic Forum Controversy (43:53) Business of Journalism On YouTube (Cont.) (46:03) Spending $100K Per Month (47:30) Finding (And Hiring) Creative Partners (53:16) How Johnny Reaches Out To Sources (57:59) Growing From YT Channel To Business (1:05:02) Building A Better Production Process (1:08:15) Stages Of A Johnny Harris Video (1:11:27) Publishing Imperfect Videos (1:16:35) How Big Is The Johnny Harris Team? (1:19:46) Launching A Creator Network For Journalists

I interviewed the legendary Casey Neistat. Get 60 days free of Spotter Studio, one of my favorite tools: https://partner.spotterstudio.com/jon Get Casey's best tips from this interview in a free YouTube Playbook: https://created.news/casey Join my newsletter for latest creator news & tips: https://created.news Join my Discord of 5,500 creators helping each other grow: https://discord.com/invite/created Subscribe for more videos ► https://bit.ly/YouTubeYoushaei During my interview with Casey Neistat, I asked about the real reason he started the vlog, the untold financial and emotion costs, how he pitches crazy ideas for videos to the likes of Nike and HBO, his best business advice, break downs of his biggest videos, and much more.

I interviewed James Hobson aka the Hacksmith about the struggles and cost of being YouTube's real life Iron Man. Thanks .Store for sponsoring. Get your branded .Store domain for your merch store for $0.99: https://www.created.store/jon (code: JON) Join my newsletter for latest creator news & tips: https://created.news Join my Discord of 5,500 creators helping each other grow: https://discord.com/invite/created We also discussed the struggle of running a business on YouTube, how James has sold millions of dollars in mini sabers, built Captain America's shield and real life light sabers, and what actually went into creating videos like John Wick’s Bulletproof Suit, Thor’s Stormbreaker, Self Healing Wolverine Claws, and 4000° Plasma Proto-Lightsaber Build. Special thank you to Danny Bui, Pouya Mirzaei, and the Origin Films team for filming this interview and our Hacksmith Studio Tour. Highly recommend working with them if you're ever in Toronto. 0:00 - 0:50 Who Is The Hacksmith? 0:50 - 3:20 How Hacksmith Makes (And Spends) Money 3:20 - 5:02 Building World’s First Lightsaber 5:02 - 6:50 Quitting Job For YouTube 6:50 - 10:27 Struggle of Running a YT Business 10:27 - 12:44 How Can You Inspire…If You Go Broke? 12:44 - 17:37 $100K To Make A Video 17:37 - 20:37 Creating Because You Have To, Not Want To 20:37 - 26:31 Quitting YouTube 26:31 - 33:00 Growing Too Fast, Too Quickly 33:00 - 40:12 Lessons From Grant Thompson (The King of Random) 40:12 - 48:49 Hero vs. Hub Content 48:49 - 56:22 Hacksmith Income Breakdown 56:22 - 1:07:32 Problems With Hollywood (John Wick’s Bulletproof Suit) 1:07:32 - 1:11:56 Selling $1M of Mini-Sabers In A Week 1:11:56 - 1:18:23 Building World’s First Cordless Lightsaber 1:18:23 - 1:23:06 What Makes A Good Video? 1:23:06 - 1:32:39 MrBeast’s Advice To Hacksmith 1:32:39 - 1:36:14 Creator Burnout & Fears 1:36:14 - 1:38:27 Future of Hacksmith Industries 1:38:27 - 1:41:44 Inspiring Fans to Become Engineers