Send Tracy a Text Message! :) Boy, did I think I had this online space all figured out When I decided to start this business, I admit, I was a little cocky. I had an award winning sales career, and had built other people’s businesses. I thought, “ I got this! “ HA…I did not know what was waiting for me. Today’s episode is a special one just for you my loyal listener! I am dialing back the clock to the beginning of my business. I was excited, and...

Send Tracy a Text Message! :) You’ve heard the phrase ‘Enjoy the journey,’ right? Honestly, every time I hear it, it makes me want to puke. It sounds like a nice sentiment, but when things aren’t going as planned, it feels like the last thing you want to hear. But recently, I had a weekend that proved me wrong….and do you know~knohow much I like to be wrong? In today’s episode, I’m going to share how an imperfect trip to the lake that started out with such promise, qui...

Send Tracy a Text Message! :) I am going to ruffle some feathers with this episode, and hopefully those feathers are not owned by you my friend! Seriously though, you know me, I am all about honest conversations especially when I see and hear things that I feel like we really need to talk about. What’s this hot topic today? ( pun intended….wait for it ) Ye olde “summer slowdown”. Why do I feel the need to turn on the mic and do this impromptu episode just for you my loyal listener...

Send Tracy a Text Message! :) Are you feeling a heavy sense of obligation in your life and in your business right now? Maybe even feeling some days like your ability to just give a darn is broken…? I have had days like that…I blame menopause…but I digress. There’s growing our business, our financial obligations, our family obligations, and all of it can really just feel like a LOT, like “is this all there is?” I think we have to ask ourselves in times like this, am I operating f...

Send Tracy a Text Message! :) My guest Kris Jones is in the house. Today, she helps coaches and consultants scale from 30K to 300K months using her Signature Story-Selling SystemTM – proving that you don't need endless content or complicated funnels to attract premium clients. Just one story, told well. Here’s a bit of what you’ll hear: How you can sell in a way that feels genuine and authenticCommon myths about selling How storytelling changes the way a business approaches s...

Send Tracy a Text Message! :) Ever feel like you're posting into the void, wondering if anyone is actually watching? This week’s episode is a live training I did for my free FB group, sharing with you how my regular weekly content has been the cornerstone of my visibility, list growth, leads…and incom, and how this strategy can do the same for your business! Here’s a bit of what you’ll hear: Why weekly original content is the most underused strategy for online business growthHow w...

Send Tracy a Text Message! :) You know the old saying…”you become the average of the 5 people you hang out with most”. As entrepreneurs, it’s critical for our mindset and growth to surround ourselves with other business owners that are trudging through the mud alongside us. It’s also important to connect with founders that are years ahead of us, so they can show the way to achieve the success we want. My guest today is one of those people, Stephanie Cartin is a serial entrep...

Send Tracy a Text Message! :) Conversations were the key to my award winning sales career when I was in corporate. The same holds true for my online coaching business. Conversations drive conversions! We can create outstanding social media content showcasing our expertise and our thought leadership, but it’s not the content that is going to give you the sales. Our content online is meant to attract our ideal clients to our email list so we can have a conversation in their inbox, or sp...

Send Tracy a Text Message! :) Let’s play a game. When you read this next word, what’s the first word that comes to mind? Sales. I know the idea of sales just makes you nauseous and that’s okay. It’s actually really normal to feel that way! So what do we do about it? We listen to the experts. Today’s episode is a live interview I did for my free Facebook group! I am interviewing my new friend Tasha Smith. She has over 20 years experience helping people understand how to...

Send Tracy a Text Message! :) Did you start your online business only to find yourself wondering why? I vividly recall, being about 8 months in and thinking “what the heck have I done??” Here’s what I realized, in my corporate job, they gave me everything I needed to be successful. The companies I worked for supplied everything down to the coffee and snacks. In the online space, building this business we have to do ALL of the building. We have to buy everything, create everything,...

Send Tracy a Text Message! :) You do amazing work and get outstanding results for your clients. I do amazing work and get outstanding results for my clients. So how do we showcase this to our broader audience without it feeling weird? Testimonials. Testimonials provide social proof that we are not only experts…but we get results….we give solutions….and our clients grow with our guidance. Testimonials give us credibility with not only a cold audience…but the warm audience we ha...

Send Tracy a Text Message! :) The online coaching space has some trust issues. And it’s not your fault if you’re skeptical. Have you ever said these things….because I have! “I joined a program that promised support but I was just a number.” “The content was cookie-cutter and I felt lost.” “I never got feedback or answers.” Your skepticism is not only honest….it’s SMART. Yep…smart. Today’s episode is a live training I did for my free Facebook group, in this episode, we ar...

Send Tracy a Text Message! :) Are you only showing up online when you are needing to promote something? No judgement zone here….if you said yes…I get it…you are not alone! The constant marketing of your online business can feel like a full time job in and of itself. The thing is, daily visibility online matters and being consistent with those daily activities matters. It’s the daily activities that get the algorithm churning in your favor and more of your ideal clients seeing your con...

Send Tracy a Text Message! :) You know how important it is to grow your email list… right? That’s not breaking news…and it’s something you hear me drone on about ad nauseam. Your email list is one of the few things you actually own in your online business. It’s your direct line to your ideal clients and the most reliable way to stay top of mind—no algorithms, no guessing. You are kept top of mind by landing in your ideal clients inbox…it’s like landing in their living room! ...

Send Tracy a Text Message! :) Do you believe you have to be on EVERY social media platform to grow your online business? Facebook, Instagram, Linked In, TikTok, Threads, Snapchat (is that still a thing?), Pinterest…..and creating content for all of them…that’s exhausting. What if I shared with you that my success, my multi-six figure online business, and the success of my clients and students has come from going all in on ONE platform? Picking one social media platform, mastering it, kn...

Send Tracy a Text Message! :) Let’s talk about the “shoulds”. The word “should” needs to be banned from vocabulary not only in our personal lives but certainly when it comes to business. In the online space, there’s an argument for everything. You SHOULD do this. You SHOULD do that. It’s enough to make our heads spin! Today’s episode is a live training I did for my free Facebook group, in this episode, my friend Maria Platusic and I are talking about the “shoulds” of b...

Send Tracy a Text Message! :) At the time of this recording….it’s March Madness basketball season here in the states. If you listen closely, you can hear the sound of brackets busting all over the place! While I am not a huge college basketball fan, I do enjoy watching the March Madness tournament. Schools I have never heard of show up and beat the pants off of schools everyone has heard of….it’s so exciting….it’s a freaking rollercoaster. On the court, these players have to switch from...

Send Tracy a Text Message! :) You may have been told….you have to have a LARGE social media following to make money. OR You may have been told….you have to have a HUGE email list to make money. OR You may have been told….organic lead strategies are SLOW and ineffective. So how DO we make money without a big audience? Well my friend….good news! None of these are true…..the key to getting the income you want is attracting your ideal client leads…onto your email list and/or your...

Send Tracy a Text Message! :) Sales makes us squirm in our seat. How do we sell without feeling pushy? How can we overcome our fear of sales to have effective sales strategies that lead to conversions? Building these businesses is hard enough……and now we have to sell something?? In the last few episodes of the show, we have been chatting quite a bit about sales……you and me……and how you can be authentic with your own heart-centered sales approach. Hopefully you have picked up s...

Send Tracy a Text Message! :) Ghosted. Ignored. Put on ice. And from what I understand….the cool kids say “caspering”....at least according to what Google tells me Whatever you call it, being ignored feels horrible. Building these businesses requires us to be continually making connections…networking…meeting new people that could potentially be new clients. We are reaching out in the DMs. We are texting people we met in person. We are emailing our subscribe...