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Constructing Brands
Eric Lanel
55 episodes
1 week ago
The Constructing Brands Podcast, hosted by industry marketing expert Eric Lanel, features insightful conversations with leaders and innovators in the built environment. Eric explores the strategies, challenges, and success stories behind iconic brands through captivating interviews. Each episode provides listeners with an understanding of the difficult decisions made by these leaders, how they approached those decisions, and what they would have done differently. The podcast focuses on the art and science of building powerful brand identities, covering topics such as brand positioning, customer experience, brand storytelling, and the impact of emerging technologies. With a focus on actionable insights, the podcast equips listeners with valuable knowledge and inspiration to elevate their brands and stay ahead in today's competitive marketplace. Whether you're a marketer, entrepreneur, or brand enthusiast, if you want to hear insights from the people who have "been there, done that," this podcast is for you.
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Marketing
Business
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All content for Constructing Brands is the property of Eric Lanel and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Constructing Brands Podcast, hosted by industry marketing expert Eric Lanel, features insightful conversations with leaders and innovators in the built environment. Eric explores the strategies, challenges, and success stories behind iconic brands through captivating interviews. Each episode provides listeners with an understanding of the difficult decisions made by these leaders, how they approached those decisions, and what they would have done differently. The podcast focuses on the art and science of building powerful brand identities, covering topics such as brand positioning, customer experience, brand storytelling, and the impact of emerging technologies. With a focus on actionable insights, the podcast equips listeners with valuable knowledge and inspiration to elevate their brands and stay ahead in today's competitive marketplace. Whether you're a marketer, entrepreneur, or brand enthusiast, if you want to hear insights from the people who have "been there, done that," this podcast is for you.
Show more...
Marketing
Business
Episodes (20/55)
Constructing Brands
From Legacy to Luxury: Kallista's Vision with Alexander Dornbracht
1 year ago
29 minutes 46 seconds

Constructing Brands
Crafting Success: The Rosemary Hallgarten Story
1 year ago
32 minutes 31 seconds

Constructing Brands
Stitching Success: How Romo Inc. Became a Textile Titan
1 year ago
37 minutes 8 seconds

Constructing Brands
Painting the Future: Wellness Meets Innovation
1 year ago
35 minutes 8 seconds

Constructing Brands
Rocky Mountain Hardware: Founder's Journey of Creating Artisan Decorative Hardware
1 year ago
30 minutes 56 seconds

Constructing Brands
Nobilia's Bold Move: Disrupting the U.S. Kitchen Market with European Furniture
1 year ago
32 minutes 56 seconds

Constructing Brands
Design Psychology: Understanding People to Create Soulful Spaces with Jennifer Be
1 year ago
26 minutes 35 seconds

Constructing Brands
Rohl Brothers
1 year ago
44 minutes 26 seconds

Constructing Brands
Intro Episode (Reboot)
1 year ago
9 minutes 42 seconds

Constructing Brands
How to position yourself in a Positive light
3 years ago
25 minutes 32 seconds

Constructing Brands
Tips On Using Your CRM Right
3 years ago
22 minutes 1 second

Constructing Brands
Hear what criteria a top design firm uses to evaluate what products go into their job
3 years ago
20 minutes 51 seconds

Constructing Brands
Important Topics in 2022 For Building Materials Manufacturers From An Interior Designer
3 years ago
23 minutes 42 seconds

Constructing Brands
Is Hubspot A CRM Tool You Should Consider?
3 years ago
28 minutes 51 seconds

Constructing Brands
What's New for 2022, with Eric Lanel
3 years ago
3 minutes 49 seconds

Constructing Brands
3 Important Topics In Architecture, with Matt Jarmel
4 years ago
24 minutes

Constructing Brands
How You Can Help Your Distributors Sell Your Product, with Eric Lanel
4 years ago
6 minutes 1 second

Constructing Brands
Sustainability In Design, with Lana Masor
4 years ago
27 minutes 30 seconds

Constructing Brands
Handling the Customer Experience Right, with Stacy Sherman
4 years ago
18 minutes 31 seconds

Constructing Brands
Preparing Your Business to Be Sustainable
4 years ago
35 minutes 38 seconds

Constructing Brands
The Constructing Brands Podcast, hosted by industry marketing expert Eric Lanel, features insightful conversations with leaders and innovators in the built environment. Eric explores the strategies, challenges, and success stories behind iconic brands through captivating interviews. Each episode provides listeners with an understanding of the difficult decisions made by these leaders, how they approached those decisions, and what they would have done differently. The podcast focuses on the art and science of building powerful brand identities, covering topics such as brand positioning, customer experience, brand storytelling, and the impact of emerging technologies. With a focus on actionable insights, the podcast equips listeners with valuable knowledge and inspiration to elevate their brands and stay ahead in today's competitive marketplace. Whether you're a marketer, entrepreneur, or brand enthusiast, if you want to hear insights from the people who have "been there, done that," this podcast is for you.