This podcast series from the Conscious Advertising Network assembles some of the sharpest, most forward-focused minds from the world of advertising (and beyond) to tackle the daunting yet fascinating topics that impact our industry. Conscious Thinking Season 2 is hosted by Ete Davies (Chief Operating Officer EMEA, Dentsu Creative).
ABOUT CAN
Launched in 2019, the Conscious Advertising Network (CAN) is a UK-based voluntary coalition of more than 150 organisations. Jake Dubbins and Harriet Kingaby founded this dynamic industry initiative, encouraging advertisers, agencies and tech providers to sign up for membership and follow seven key manifestos that improve and promote more conscious decisions across their working practices.
CAN’s seven key manifestos cover:
- hate speech
- dis/misinformation
- diversity and inclusion
- children’s wellbeing
- climate and sustainability
- informed consent
- advertising fraud
The network’s primary mission is to break the economic link between advertising and the harmful content that divides communities, excludes diverse voices, exploits children and undermines scientific consensus.
Season 1 of Conscious Thinking was hosted by Sonoo Singh (Founder, Creative Salon)
Hosted on Acast. See acast.com/privacy for more information.
This podcast series from the Conscious Advertising Network assembles some of the sharpest, most forward-focused minds from the world of advertising (and beyond) to tackle the daunting yet fascinating topics that impact our industry. Conscious Thinking Season 2 is hosted by Ete Davies (Chief Operating Officer EMEA, Dentsu Creative).
ABOUT CAN
Launched in 2019, the Conscious Advertising Network (CAN) is a UK-based voluntary coalition of more than 150 organisations. Jake Dubbins and Harriet Kingaby founded this dynamic industry initiative, encouraging advertisers, agencies and tech providers to sign up for membership and follow seven key manifestos that improve and promote more conscious decisions across their working practices.
CAN’s seven key manifestos cover:
- hate speech
- dis/misinformation
- diversity and inclusion
- children’s wellbeing
- climate and sustainability
- informed consent
- advertising fraud
The network’s primary mission is to break the economic link between advertising and the harmful content that divides communities, excludes diverse voices, exploits children and undermines scientific consensus.
Season 1 of Conscious Thinking was hosted by Sonoo Singh (Founder, Creative Salon)
Hosted on Acast. See acast.com/privacy for more information.
CLIMATE DENIAL
Hosted by Sonoo Singh, Founder, Creative Salon, with John Grant, Author The Greener Market, Richard Black, Director, Energy & Climate Intelligence Unit and Harriet Kingaby, Co-Founder The Conscious Advertising Network.
A Jan 2020 study found that more than 100 brands had adverts running on YouTube videos that were actively promoting climate misinformation. The brands, including Samsung, L’Oreal and Decathlon, were unaware that their ads were being played before and during the videos. But online climate misinformation is still monetised and algorithms alone don’t seem to protect brands from content that lies about the impact of climate change. An Edelman study claimed that 69% of people think advertisers should stop spending with platforms that publish ‘misleading information’ about global issues. This is a predicament that presents huge challenges not only for businesses but also for the platforms they fund. What steps can brands take to make sure they’re not funding climate misinformation?
Produced with the kind assistance of Robert White, Marshall Street Editors and The Nerve.
Hosted on Acast. See acast.com/privacy for more information.