Welcome to episode 14 of the Confidently Visible podcast! In this episode, we’re diving into one of the most powerful - and personal - tools in your visibility strategy: storytelling.

If you’ve ever wondered how much to share, feared being “too much,” or struggled to stand out online, this conversation will help you connect the dots between your lived experience and your business brand.

Your story isn’t just background noise - it’s the bridge that connects you with your ideal clients, builds trust, and magnetises aligned opportunities. Learn how to uncover and share your most meaningful stories in a way that feels grounded, authentic, and impactful.

What you'll learn in this episode:

• Why your personal stories are your most magnetic visibility tool
• The 3 types of stories that create connection and credibility
• A simple framework to uncover your signature visibility stories
• How to share with authenticity while keeping healthy boundaries
• Where to use storytelling across your brand—from Instagram to media interviews
• Real-life examples from Bec’s visibility journey and client wins

Find out more about Bec's signature six-week program, The Online Consultant at becsands.com/theonlineconsultant

Connect with Bec on Instagram, LinkedIn and Facebook and subscribe to get your free copy of Personal Brand Building for Business to scale your online service-based business using your personal brand at becsands.com/personalbrand.