Coffee roast color is one of the biggest variables in taste. We often choose the coffees we drink by roast development level, however, how do we measure that? Light, medium, and dark roast are broad terms that are difficult to quantify and that have a wide range. How can a roaster communicate their roast level in a way that is helpful to coffee drinkers? We talk about the challenges of defining development level, color readers, and a simple database that might help.Google Sheet With Color Readings: https://docs.google.com/spreadsheets/d/1GkIjVVj6_PW9_JavwixluRgKK1U2ZLT-xXFs1ZmzSWE/edit?usp=sharing
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Roasters is a specialty coffee roaster located in Bellingham, WA
Coffee equipment plays a huge role in running a successful and thriving coffee shop. Picking the right gear for your specific coffee shop needs can help you serve your guests well, save money, and make it easy for your team of baristas to do their job. In this episode we expand on what to consider when shopping for espresso machines, coffee grinders, and other gear for your new coffee shop.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Many of us love the hunt of finding exceptional coffee to brew and drink at home. Oftentimes, they come with a much higher price tag. Exotic, hard to find, and delicious coffees deserve to cost more, but that doesn’t mean that all expensive coffees are delicious or worth their price. On this episode, we talk about what goes into pricing coffees and how sometimes, pricing can be deceiving.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Developing a coffee roast profile is one of the most important parts of roasting coffee. It’s what becomes the reference point to all your production roasts. Although we could have talked for another hour about building roast profiles, in this packed episode, we talk about our approach to building roast profiles, how new coffees are roasted, and the quality metrics we aim for that help dial in a coffee. Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Recently, we competed in the regional aeropress championships. There were some last minute challenges we had to work around, build recipes, and create efficient workflows with the aeropress. We cover all of this in this episode of the coffee roaster warm up sessions podcast.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Light roast has exploded in popularity over the last 15 years. It's quickly becoming many people's preference in coffee development, however, for many people, it's something they avoid. Through personal conversations, social media, and online forums, there are a few myths and misconceptions we often here time after time again. In this podcast, we address these misconceptions.Pick up our coffee here: https://mirrorcoffeeroasters.com/
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Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Drip coffee is one of the most classic drinks in all of coffee which can oftentimes be overlooked. In recent years, however, drip coffee makers have become so good that they rival many people's pour over skill and results. We think everyone should own a killer drip coffee setup at home. This episode unpacks what you should look for and how to start brewing amazing drip coffee at home.
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Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
It's becoming more and more popular for coffee shops to have food programs and there are good reasons for it. You can increase your average order value, appeal to more guests, and grow your overall business. On the other hand, having a food program comes with many challenges that might make you second think its benefits.Pick up our coffee here: https://mirrorcoffeeroasters.com/
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Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
The Best of Panama 2025 champion scored a wild 98 points and sold for $30,000/kg. Both the score and final price set new records. In this episode, we get to talk to Cole Torode who was one of the judges at Best of Panama coffee, tasted the winning cup, and got a front row seat to a historic event. Here's what went down behind closed doors and why we've entered a new era of luxury coffee.
Forward Coffee: https://forward.coffee/password
Forward Coffee IG: https://www.instagram.com/fwdcoffee/
Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
If you’re thinking about starting your mobile coffee cart to cater weddings and events, you’ll find tons of helpful advice on tackling events in this episode. We just catered a wedding with our mobile setup and share all the details from our experience. We cover everything from gear, workflow, ways to deal with disruptions, and how to serve guests quickly and efficiently. This episode is packed with tips and tricks!Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
What does it take to start cafes and win world latte art championships? We sit down with two brothers, Nicolas and Kenji Tanaka who have been crushing it in the industry, both as competitors and in their daily work in coffee. This coffee podcast episode is about their life, what has lead them to where they're at now, and what it takes to execute at such a high caliber in coffee.Nicolas' IG: https://www.instagram.com/aloha.tanaka/?hl=enKenji's IG: https://www.instagram.com/kenjii.tanaka/?hl=enKohiko Coffee House: https://www.instagram.com/kohikocoffeehouse/?hl=en
Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
Most people choose coffee by development level whether that's light, medium, or dark roast. This is because each roast development comes with a general flavor profile, but it's not as simple as that. There are other variables at play that can create more nuance to flavor profiles ranging from ultralight to dark roast.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
As coffee drinkers and enthusiasts, we oftentimes stick to a few coffee roasters that we become attached to and for very good reasons. What about discovering new roasters and coffees? It's usually uncomfortable, comes with uncertainty, and feels like a gamble. In this episode, we talk about how to discover new roasters and coffees that you'll love to drink!
Everyone who has worked in coffee for some time has horror stories to share. We've all had customer service experiences going wrong, equipment breaking during rushes, and dealing with the unexpected. It's part of the fun of working in coffee that keeps you on edge! We share our experiences and horror stories from our time in the industry.
When it comes to brewing coffee, rules are extremely helpful. Especially when you're just getting into coffee, they create the boundaries and guidance you need to achieve great results. On the other hand, some rules are meant to be broken and sometimes that leads to new discoveries. This podcast episode is all about learning to break rules and the traditional approaches to making coffee.
Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
There are many pour over drippers on the market and so many variations of both flat bottom and cone shaped drippers. Although, it is a little over saturated and one does not need to own all of them, they do come with their unique differences and flavor experiences. In this episode, we talk about what we've noticed brewing with several flat bottom drippers and cone shaped drippers and how they change the flavor experience.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
This past year, the coffee industry was hit with some unexpected challenges. Doubling c-market prices, tariffs, and inflation hit coffee businesses which have made an already difficult job even more difficult. Maxwell Mooney is a coffee consult that helps people build healthy coffee businesses. In this episode, he offers a few practical steps for coffee shop owners can take to start moving in the right direction.Find Maxwell on IG: https://www.instagram.com/maxwellthreadbare/?hl=enPick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
We regularly visit specialty coffee shops. Having comfortable seating, a delicious drink, tasty pastries and more are all big factors to the experience. In this episode, we talk about a few things that we've experienced in cafes that can quickly make a visit less than ideal.
We often times hear people say, I just want my coffee at home to taste like it does at the coffee shop. Now we totally get that people just want to brew great coffee at home, however, there are certain things that distinguish the coffee experience at home from the cafe. Here’s how to make your home coffee experience better than the one at your local coffee shop.Pick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA
How do you become great at brewing filter coffee? Do coffee drippers matter? Why did he help build the UFO dripper? We chat with Jay Kim, one of the founders of the UFO dripper about how to become better at brewing filter coffee, what makes the UFO dripper special, and some of the science of coffee drippers. Jay Kim on Instagram: https://www.instagram.com/brewedbyjay/?hl=enUFO dripper on Instagram: https://www.instagram.com/ufodripper/?hl=enPick up our coffee here: https://mirrorcoffeeroasters.com/Find us on Instagram: https://www.instagram.com/mirrorcoffeeroasters/Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA