Yoni shares with us his experiences in leading the development of Uptime's new pricing model system led him to develop new skills, which has allowed him to open up two-way dialogues with different departments.

Key talking points

• The importance of developing new skills, along with a working knowledge of the associated terminology as a CMO.
• How these skills and terms can allow you to have two-way dialogues with other departments, like development teams.
• What these new avenues could mean for future projects.