Clicks 2 Bricks

EXPLORE

Society & Culture

Health & Fitness

© 2024 PodJoint

https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/f8/9f/56/f89f5661-2d4b-ab35-7bf7-f6c8dc40767b/mza_4341076132821506891.jpg/600x600bb.jpg

Clicks 2 Bricks

Rob Reed

113 episodes

5 months ago

Host Rob Reed welcomes some serious local retail powerhouses to the Clicks to Bricks podcast today: Alex Nocifera and Brian Monahan. Alex, a serial entrepreneur Rob has known for over a decade, returns to the show. Following a successful exit in local marketing and founding Field Day, which was featured in episode 29, he’s now focused on his latest venture, LOMA, which he co-founded with Brett Campbell, another former guest from episode 30. Joining him is Brian Monahan, Global Client Presiden...

Show more...

All content for Clicks 2 Bricks is the property of Rob Reed and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Host Rob Reed welcomes some serious local retail powerhouses to the Clicks to Bricks podcast today: Alex Nocifera and Brian Monahan. Alex, a serial entrepreneur Rob has known for over a decade, returns to the show. Following a successful exit in local marketing and founding Field Day, which was featured in episode 29, he’s now focused on his latest venture, LOMA, which he co-founded with Brett Campbell, another former guest from episode 30. Joining him is Brian Monahan, Global Client Presiden...

Show more...

Episodes (20/113)

Clicks 2 Bricks

Ep 112: Alex Nocifera is the Co-Founder and CEO of LOMA, and Brian Monahan is Head of Retail Media Solutions for Dentsu

Host Rob Reed welcomes some serious local retail powerhouses to the Clicks to Bricks podcast today: Alex Nocifera and Brian Monahan. Alex, a serial entrepreneur Rob has known for over a decade, returns to the show. Following a successful exit in local marketing and founding Field Day, which was featured in episode 29, he’s now focused on his latest venture, LOMA, which he co-founded with Brett Campbell, another former guest from episode 30. Joining him is Brian Monahan, Global Client Presiden...

11 months ago

51 minutes

Clicks 2 Bricks

Ep 111: David Skena is the Chief Marketing Officer for Krispy Kreme

What sets Krispy Kreme apart from other indulgent food brands? It’s not just their delicious doughnuts. It’s their focus on creating memorable, shareable moments that bring people together. We are joined by David Skena, Krispy Kreme’s Chief Marketing Officer (CMO), to walk us through the legacy of this beloved brand and the innovative methods that have helped them expand globally to bring fresh, delicious doughnuts to an international audience. In our conversation, David sheds light on Krispy...

1 year ago

46 minutes

Clicks 2 Bricks

Ep 110: Sheila Ullery is the Chief Marketing Officer for Milan Laser Hair Removal

When a brand has a clear and attractive value proposition and then goes on to deliver on that promise, then a dedicated following and exponential brand growth is all but assured. Milan Laser Hair Removal is focused on one thing – providing a guaranteed treatment with excellent service – and to explain how Milan always stays true to its promise to become the biggest brand in its category, we are joined today by its Chief Marketing Officer, Sheila Ullery. Sheila details what Milan Laser Removal...

1 year ago

39 minutes

Clicks 2 Bricks

Ep 109: Shannon Cole is the Vice President of Brand Marketing for RBC

If you want your marketing to connect with younger demographics, then your best bet is to make sure that your initiatives are indisputably authentic and aligned with your values – especially when it comes to sponsorships. That’s the advice of today’s guest, Shannon Cole, head of brand marketing and sponsorship at Royal Bank of Canada (RBC). She joins us today to discuss RBC’s dedicated approach to sponsorships and the transformative impact of the RBC Training Ground program. Designed to ident...

1 year ago

38 minutes

Clicks 2 Bricks

Ep 108: Erin Newkirk is the Chief Brand & Marketing Officer for Caribou Coffee

Today on Clicks 2 Bricks, we are joined by the chief brand and marketing officer of Caribou Coffee to discuss the brand’s innovative TikTok campaign. Tuning in, you’ll hear all about Caribou Coffee and what sets it apart from other coffee brands, how it fits into the Panera portfolio, and how the coffee industry has changed in terms of market dynamics. We delve into their new TikTok dating show, Dream Date and how they’re leveraging the use of influencers and ambassadors for marketing before ...

1 year ago

40 minutes

Clicks 2 Bricks

Ep 107: Ash ElDifrawi is the Chief Commercial & Brand Officer for The Aspen Group

In today’s episode of Clicks2Bricks, we are joined by Ash ElDifrawi in his capacity as the Chief Commercial and Brand Officer for The Aspen Group (TAG), a portfolio of health-services brands. Ash is here to talk about the unique challenges of growing and supporting a national dentistry brand, and he is perfectly situated as two of the brands under TAG's umbrella are the largest two national dentistry brands in the country! We learn about Ash's father and son podcast, Hold Me Back, before diss...

1 year ago

41 minutes

Clicks 2 Bricks

Ep 106: Christian Kuhn is the Chief Marketing Officer for Blaze Pizza

There is always space for learning and innovating; regardless of how old you or your brand are! Today on Clicks 2 Bricks we are joined by the new CMO at Blaze Pizza, Christian Kuhn to discuss the exciting changes he has incited at the company. Tuning in, you’ll hear about Christian’s fascinating career and some fun facts about him we may not have known, how Blaze Pizza was prepared for his arrival, how the company has evolved since we last heard about them on the show, and how Christian kicks...

1 year ago

43 minutes

Clicks 2 Bricks

Ep 105: Nick Scarpino is the Chief Marketing Officer for Portillo’s

As a Chief Marketing Officer, you have to be passionate about the brand you’re working for. With more than 10 years of experience working for Chicago-style fast-casual restaurant, Portillo’s, CMO Nick Scarpino joins us for this episode of Clicks 2 Bricks to share his marketing expertise and love for this multi-generational brand! Tuning in, you’ll hear all about Nick’s career at Portillo’s, from cashier to CMO, the highlights of his time at Portillo’s (including his idea to introduce the birt...

1 year ago

35 minutes

Clicks 2 Bricks

Ep 104: Bronze Major is the Head of Marketing for Carrabba’s Italian Grill

Customers aren’t interested in being marketed to or having products sold to them. What they seek is a genuine connection with brands that truly understand their needs. This is where the opportunity lies to inspire a deep affinity for your brand and products. Marketing today is less about selling and more about building relationships, creating connections, and fostering authenticity! This is the firm belief of our amazing guest on today’s episode of Clicks to Bricks. Bronze Major is the Head o...

1 year ago

35 minutes

Clicks 2 Bricks

Ep 103: Chris Duncan is the Global Head of Marketing for Claire's

If you’re a teenage girl, then you definitely know this global retail brand that specializes in ear piercing, affordable jewelry, and fashion. Today on Clicks 2 Bricks, we learn about the dynamic retail brand, Claire’s, as we welcome its Global Head of Marketing, Chris Duncan. Our conversation begins with exploring Claire’s complex retail network and unique marketing challenges. Then, we discover how the brand performs in malls and online, how and why it prioritizes attracting Gen Z and Gen A...

1 year ago

42 minutes

Clicks 2 Bricks

Ep 102: Keith Sheldon is the President of Entertainment and Brand Management for Hard Rock International and Seminole Gaming

Having been established for over 50 years, Hard Rock is one of the most instantly recognizable and revered global brands. But with such remarkable success and widespread expansion, it's easy to forget what the brand truly values at its core. To refresh our memories and to explain what Hard Rock stands for today, we are joined by the President of Entertainment and Brand Management for Hard Rock International and Seminole Gaming, Keith Sheldon. As a lawyer-turned-marketer, Keith describes his c...

1 year ago

37 minutes

Clicks 2 Bricks

Ep 101: Flooring the Market: Marketing Mastery with Wendy Martin

In this episode, we sit down with Wendy Martin, Chief Marketing Officer for Floor & Decor, to unpack the intricacies of marketing for a specialized retailer in the hard surface flooring industry. Floor & Decor is a leading specialty retailer in the hard surface flooring market, offering an unparalleled selection of tile, wood, stone, and flooring accessories at low prices. Wendy is a seasoned marketing executive with extensive experience in the retail and home improvement sectors. Her...

1 year ago

33 minutes

Clicks 2 Bricks

Ep 100: Ryan Ostrom is the Chief Marketing Officer for Jack in the Box

To celebrate 100 Episodes, we welcome back Ryan Ostrom, CMO and EVP at American fast-food chain, Jack in the Box. Since his first appearance on the podcast three years ago, Ryan has left his role in marketing leadership at GNC and pioneered an innovative turnaround for Jack in the Box. His strategy? A step-by-step process based on the principles of the acronym CRAVED: culturally relevant, authentic, feasible, easy, and distinctive. Today, he joins us to share the marketing philosophy that led...

1 year ago

40 minutes

Clicks 2 Bricks

Ep 99: Casey Terrell is the former CMO of SPB Hospitality (Logan’s Roadhouse, Gordon Biersch Brewery)

In today’s episode, we delve into the world of digital transformation in the restaurant industry with industry expert, Casey Terrell. Casey is a highly respected marketing professional with vast experience in the restaurant industry, particularly in digital transformation, technology adoption, and multi-location marketing roles. In our conversation, we discuss Casey's career trajectory and professional experiences, the integration of technology into marketing strategies, the state of digital ...

1 year ago

44 minutes

Clicks 2 Bricks

Ep 98: Vivian Acosta is the Director of Social Media for Cricket Wireless

In today’s crowded and competitive marketing landscape, many brands strive to break through the noise by creating memorable social media moments that bring their brand personality to life. In this episode of Clicks 2 Bricks, we take a look at Cricket Wireless' recent viral campaign with WWE, featuring the Cricket Chair Phone. What is a Chair Phone, you might ask? You’ll have to keep listening to find out! To unveil the secrets behind this successful brand activation, we are joined by Vivian A...

1 year ago

51 minutes

Clicks 2 Bricks

Ep 97: Maria Hokanson EVP, Marketing, U.S. and Canada for Dairy Queen

In 2025, Dairy Queen turns 85 and in its eight-plus decades, it has evolved from being a simple soft-serve ice cream company to becoming one of the biggest QSR and burger brands in America! Dairy Queen’s philosophy is one of emotional connection, and bringing us closer to the brand today is its Executive Vice President of Marketing, Maria Hokanson. Maria walks us through Dairy Queen’s origins and history, what sets it apart from other brands in the space, what it aims to achieve in today’s cl...

1 year ago

38 minutes

Clicks 2 Bricks

Ep 96: Tim Rea is the Chief Experience, Brand, and Marketing Officer for Edward Jones

Authenticity is a rare trait in today’s business world, but as today’s guest tells it, being authentic is the only way to foster meaningful human connections – which are more valuable than all the money in the world combined! Tim Rea is the Chief Experience, Brand, and Marketing Officer for Edward Jones – a financial services firm with over 15,000 offices and more than 19,000 investment advisors all geared toward serving local communities throughout America – and he joins us today to walk us ...

1 year ago

41 minutes

Clicks 2 Bricks

Ep 95: Jennifer Wilson is the Senior Vice President and Head of Marketing for Lowe's

Our guest today is Jen Wilson, and she’s the Senior Vice President and Head of Marketing for Lowe’s. The major update from the home improvement retailer revolves around the recent revitalization of the My Lowe’s Loyalty Program. This relaunch features enticing spending rewards and innovative methods to capture consumer preferences even before any purchases are made. Join the conversation as we dive into how they’re thinking about differentiation, how they’re measuring the performance of their...

1 year ago

36 minutes

Clicks 2 Bricks

Ep 94: Lindsey McFadden is the Senior Vice President of Marketing for Stretch Zone

Stretching, as a service, is a growing industry and Stretch Zone is the original brand! Today we are joined by the Vice President of Marketing for Stretch Zone, Lindsey McFadden, who is here to speak about how technology and specifically, SOCi has helped her company scale at its intended rate. We learn about the origins of Stretch Zone, what the company does, how it pioneered professional stretching as a service, and everything that happens in its marketing universe. Then, we get into SOCi as...

1 year ago

43 minutes

Clicks 2 Bricks

Ep 93: Keith Clark is the Chief Marketing Officer for Mutual of Omaha

Most people aren’t exactly eager to think about investing in products like life insurance, especially since it can bring up uncomfortable feelings about the future. This presents some pretty unique marketing challenges for companies that sell these types of products. So what can you do to connect with audiences and help them realize that getting life insurance is not as difficult or intimidating as it may seem? Joining us today to explore this topic is Keith Clark, Chief Marketing Officer (CM...

1 year ago

40 minutes