
Lee didn't initially aim to build a business empire, he aimed to tell compelling stories. This passion led him to found Big Red Oak, a creative agency focuses on clean energy.
In this episode, Lee shares how he balanced artistic vision with business acumen, from his early days in film school to leading a team dedicated to impactful storytelling. He discusses the importance of empathy and curiosity in forging genuine client relationships and how these values have shaped Big Red Oak's focus on clean energy.
We explore the evolution of corporate video, the power of narrative in business, and the importance of aligning work with personal values. The big idea? Storytelling can transform industries, but only when it's driven by authenticity and purpose.