In this episode, Brayden Lee sits down with the hair industry’s king of cool and proof that a personal brand can build an empire, Dom Pelli. They unpack how Dom went from behind the chair to behind the algorithm, mastering consistency, community, and creative confidence. This chat dives into what it really takes to grow a name in beauty today. Plus, a cheeky round of “Less than ideal Consultations” keeps things fun. After all, it wouldn't be Can We Go Live without a little chaos. Takeaways...
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In this episode, Brayden Lee sits down with the hair industry’s king of cool and proof that a personal brand can build an empire, Dom Pelli. They unpack how Dom went from behind the chair to behind the algorithm, mastering consistency, community, and creative confidence. This chat dives into what it really takes to grow a name in beauty today. Plus, a cheeky round of “Less than ideal Consultations” keeps things fun. After all, it wouldn't be Can We Go Live without a little chaos. Takeaways...
In this episode, Brayden Lee sits down with the hair industry’s king of cool and proof that a personal brand can build an empire, Dom Pelli. They unpack how Dom went from behind the chair to behind the algorithm, mastering consistency, community, and creative confidence. This chat dives into what it really takes to grow a name in beauty today. Plus, a cheeky round of “Less than ideal Consultations” keeps things fun. After all, it wouldn't be Can We Go Live without a little chaos. Takeaways...
Host Brayden Lee sits down with Grace Kelly, the award-winning colourist and founder of Shag Hair Newcastle, to unpack one of the most inspiring salon stories in Australia. At just 22, Grace stumbled into salon ownership — and what started as a small rented space soon grew into a powerhouse brand known for its feminine explosion of pinks, greens, and fearless energy. Together with her business partner, Grace expanded Shag Hair into a second location, launched Shag Education, and built one of...
Step inside the world of luxury PR and personal branding with Billy Daniels, founder of Billy Etc, and a standout figure in Sydney’s elite fashion and beauty scene. In this episode, Billy reveals the real strategies behind building a luxury brand—from the details that make a business truly feel high-end, to the common mistakes that leave brands falling flat. We dive into Billy’s journey from Perth to Sydney, his unexpected leap into reality TV, and the power of personal branding in today’s co...
Summary In this conversation, Mary Alame shares her journey of building Royals Hair from a single salon to multiple locations and an academy. She discusses the importance of team building, education, and creating a unique client experience. Mary emphasizes the need for consistency across locations and how personal achievements can inspire and motivate her team. The conversation also touches on balancing business with personal life and future plans for expansion. TAKEAWAYS Having one salon...
In this episode of Can We Go Live Season Two, host Brayden Lee engages with the distinguished Alex Fuchs, Director of Fuch's Hair. They discuss the importance of creating a safe space for the LGBTQIA+ community in salons, avoiding judgment, and implementing gender-neutral policies. The conversation also delves into Alex's journey of achieving the role of Color Master for Asia Pacific in October 2024, his background in a Swiss hairdressing family business, and how he has combined tradi...
Brayden kicks off Season Two of Can We Go Live, the hair and beauty industry’s late night confessional, where industry pros spill their secrets, share marketing wins, and talk about what’s really happening behind the chair. This episode features Sherri from Timely, and it’s a masterclass for salon owners on protecting revenue, avoiding burnout, and embracing the future of bookings. The No-Show & Cancellation Crisis Sherri dives into one of the industry’s biggest headaches, the surge in ca...
Season Two kicks off with a bang! 🎉 Host Brayden Lee reunites with his "sister from another mister" Jewel Vincent (Modern Day Social) for their one year anniversary and let's just say, many martinis have been consumed since their first meeting. Fresh off scaling her team and niching down hard into hair and beauty, Jewel spills the tea on why she ditched the vanity metrics obsession, how she's building a business that actually matters, and the loyalty program strategies that are keeping salons...
In this episode, Brayden Lee sits down with the hair industry’s king of cool and proof that a personal brand can build an empire, Dom Pelli. They unpack how Dom went from behind the chair to behind the algorithm, mastering consistency, community, and creative confidence. This chat dives into what it really takes to grow a name in beauty today. Plus, a cheeky round of “Less than ideal Consultations” keeps things fun. After all, it wouldn't be Can We Go Live without a little chaos. Takeaways...
