In this podcast, we explore what may become Elon Musk’s most disruptive leap yet: a sustainable blockchain alternative, purpose-built to align with his sustainability ethos, and designed to scale xAI past a $1 trillion valuation by 2030.

Today, we unpack a seismic shift in business valuation that’s reshaping everything in 2025. This episode is called “Intangible Assets Revolutionize Business Valuation: Wisdom Trumps Knowledge.” You’re about to hear why traditional approaches no longer work and why wisdom—not just accounting knowledge—is the key to accurately valuing modern businesses.

Today, I want to step away from the policies and power plays, and instead take a closer look—at heart level—at two titans of modern leadership: Donald J. Trump and Mark J. Carney. One a builder from Queens turned U.S. President. The other a banker from Edmonton turned Prime Minister of Canada. Both are headline-makers. But who, behind the scenes, lets their heart shine brighter?

Let’s look at two very different employment stories from April 2025. In the United States, we saw a strong performance: 177,000 new jobs added, handily beating the Dow Jones forecast of 133,000. Unemployment held steady at 4.2%, showing resilience—even in the face of global tariff tensions.

Welcome to today’s episode where we take a close look at how the U.S. Small Business Administration is leading the charge in financing the real drivers of business value—intangibles—while Canadian banks continue to put up walls. Let’s get into it.

Today’s podcast unpacks a major development: President Donald Trump’s U.S.-Ukraine minerals deal, signed April 30, 2025. We’ll look at how this historic agreement secures economic prosperity, boosts American global influence, and aligns with the Eric Jordan “25 Factors Affecting Business Valuation” methodology.

I’m Eric Jordan, CPPA—Business Valuator, writer, and founder of the “25 Factors Affecting Business Valuation” methodology.
Over 15 years as a business owner-operator shaped my approach, which prioritizes the real drivers of value in today’s economy—intangibles like trust, brand strength, and operational systems.
This episode is a deep dive into why my methodology is not only accurate, but uniquely aligned with Shariah principles—making it a powerful tool for Muslim entrepreneurs in Canada, the U.S., and across the Islamic world.

I’m Gil, a 5 Senses Inspection Specialist, and I’m joined by Eric Jordan, CPPA, to talk about how to properly value a new and used tire shop in an average Canadian city. 

Today we take a deep dive into the business valuation of a Skin Care & Medical Aesthetics Practice using the Eric Jordan 25 Factors Affecting Business Valuation methodology. This case study will give you a precise look at how we determine the fair market value of a thriving business in this industry.

Today we take a deep dive into the valuation of a pet care grooming business using the superior Eric Jordan '25 Factors Affecting Business Valuation' methodology. This approach goes beyond traditional valuation techniques to incorporate both tangible and intangible assets, ensuring a comprehensive and strategic evaluation. But first, let's start with the 5 Senses Inspection Report, a key component of understanding the operational effectiveness of any business.

Today, we're diving into a specialized food truck business—a mobile kitchen that's been running for three years, owned and operated by a single owner with one employee.

Food trucks are highly competitive, asset-heavy, and location-dependent. But unlike traditional asset, market, or income approaches, my methodology provides a complete, experience-driven analysis that uncovers the real value of a business.

For more information:

https://pin.ca/howtovalue/specialty-food-truck/

Today we dive deep into the real value of a greenhouse and nursery business using the Eric Jordan "25 Factors Affecting Business Valuation" methodology. Unlike traditional valuation models that focus on basic financial metrics, my approach integrates both tangible and intangible assets, ensuring that every crucial factor influencing business worth is recognized.For more information:

https://pin.ca/howtovalue/flooring-and-tile-installation-business/

Today we’re tackling a critical issue—fairness in business valuation and the broader economic system in Canada. Canada has long prided itself on being a fair and inclusive society, but is that really the case? Policies rooted in multiculturalism, bilingualism, and equity, designed to uplift and create opportunities, have evolved into mechanisms that do the opposite. They entrench unfair advantages, prioritizing heritage and language over individual merit.

For more information:

https://pin.ca/page/business-valuation-fairness/

Today, we’re dissecting the valuation of a midrange tree trimming and removal services company in Canada using my proprietary "25 Factors Affecting Business Valuation" methodology.

For more information:

https://pin.ca/howtovalue/tree-trimming-business/

Today, we take a deep dive into the financial landscape of a typical roofing and siding company in an average Canadian city. Whether you're a business owner, an investor, or someone considering entering the industry, this episode will provide valuable insights into what a standard roofing and siding business looks like in financial terms.

For more information:

https://pin.ca/howtovalue/roofing-and-siding-business/

Today, we’ll be taking a close look at the financials, operations, and valuation of a courier business generating $700,000 in annual sales. We’ll also discuss why the Eric Jordan "25 Factors Affecting Business Valuation" methodology offers a superior approach compared to traditional valuation methods. So, let’s get started.

For more information:

https://pin.ca/howtovalue/courier-business/

Today we’ll explore a crucial topic: the significance of hands-on experience in workforce preparation and business valuation. Historically, education systems in the United States and Canada effectively prepared students for sustainable careers by focusing on practical, job-ready skills. However, today, many educational institutions have shifted towards less practical, more ideological training, raising concerns about workforce readiness. This episode will examine the value of trade skills such as plumbing, electrical work, carpentry, cement work, and greenhouse management, and how hands-on experience in these trades offers greater sustainability and long-term career benefits. We will also draw parallels between this practical experience and its critical role in business valuation, using art restoration as an illustrative analogy. Let’s dive in.

For more information:

https://pin.ca/parallels-of-hands-on-experience/

Today's episode is about a well-established metal fabrication business operating from a 5,000-square-foot facility, with 13 employees, generating between $3 million and $3.5 million in gross sales and a net income of $300,000. Let's break it down factor by factor.

For more information:

https://pin.ca/howtovalue/metal-fabrication-business/

Today, we’re taking a deep dive into the valuation of Canada Convenience Store using the renowned '25 Factors Affecting Business Valuation' methodology. This isn't just about numbers—it’s about understanding the full picture of a business, much like restoring a fine work of art. Every crack, every brushstroke, every hidden detail tells a story, and it’s my job to bring that story to life.

For more information:

https://pin.ca/howtovalue/convenience-store/

Today, we’re diving into the valuation of a plumbing business located in a Canadian city. We’ll walk through the valuation numbers, discuss our 5 Senses Inspection Report, and break down the tangible and intangible assets. Most importantly, we’ll highlight why experience is crucial in arriving at the correct valuation without guessing. For more information:

https://pin.ca/howtovalue/pest-control-business/