In this conversation, Paul O'Carroll, founder and CEO of Arcol shares his journey from childhood experiences in architecture to founding a collaborative BIM platform. He discusses the challenges of transitioning from traditional design methods to innovative, browser-based solutions, emphasizing the importance of collaboration in the architecture industry. Paul reflects on the technical and product challenges faced while building Arcol, the pressures of venture capital, and the long-term vision for the company. In this conversation, Paul discusses the complexities of product development in the architecture and design industry, emphasizing the challenges of collaboration and the need for innovative authoring tools. He shares insights on scaling leadership and team dynamics as the company grows, and highlights the upcoming launch of Arcol along with the Retooling AEC event aimed at fostering industry conversations.   Takeaways Paul's early experiences with his father's architecture work shaped his passion for design.He transitioned from architecture to game development due to a desire for creativity and technical challenges. The idea of collaborative tools in architecture was inspired by frustrations with existing authoring platforms. Paul's journey led to the founding of Arcoll, aiming to revolutionize collaborative design. Venture capital pressures can conflict with the long-term vision of building a generational company. Real-time collaboration in design tools is a complex challenge that requires careful consideration. Building a successful product involves navigating an 'idea maze' of trial and error. The importance of hiring a world-class team to tackle technical challenges in product development. Paul emphasizes the need for a clear understanding of the product's value proposition. The journey of Arcol is still ongoing, with a focus on launching innovative solutions. Building a product with a wide surface area is challenging. The market for collaborative tools is larger than it seems. Starting with architects as primary users is a strategic choice. Monetizing collaborators is a complex but necessary goal. The future of design involves collaboration with agents, not just people. Scaling leadership requires finding the right team members. Effective communication is key to scaling a company. Osmosis and personal interaction are vital in small teams. The launch of Arcol aims to redefine the authoring process. Retooling AEC is about fostering industry-wide conversations.