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Building Influence
whacked
6 episodes
1 week ago
Deep dive into everything from building a successful personal brand to using AI to supercharge your marketing team with your host, Ashvin.
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Marketing
Business
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All content for Building Influence is the property of whacked and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Deep dive into everything from building a successful personal brand to using AI to supercharge your marketing team with your host, Ashvin.
Show more...
Marketing
Business
Episodes (6/6)
Building Influence
EP6 - From Corporate to Solopreneur, the challenges and lessons learned along the way for Chan Joo Kwang, founder of TalentOmni, a Recruitment Consulting Company

In this episode, we speak to Chan Joo Kwang, who 3 years ago, decided to leave a career in corporate recruitment and start his own firm as a one-person business.

We covered topics like:

  • Life as a solopreneur - the challenges and struggles of working alone
  • Finding ways to maximise your time as a solopreneur.
  • Marketing yourself and producing content - how he’s been dabbling with TikTok, Podcasts and LinkedIn in building his brand.

This episode is definitely a must-listen for anyone interested in solopreneurship or thinking of making a pivot.

Follow us on Linkedin for bitesize snippets of the show and more daily content.

Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter.

Wanna collab? Drop us a DM here.

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2 years ago
59 minutes 16 seconds

Building Influence
EP5 - 6 Step Reverse Engineering Framework & Analysis of Top Linkedin Creators | Linkedin Live

Ever come across a big profile on LinkedIn and wondered what makes them great on the platform?
We've been on a journey to study a series of performing LinkedIn strategies that help them scale their LinkedIn presence effectively - With content.
Listen to this episode as I'll reveal the performing strategies top creators are implementing and how you can do the analysis on your own :)
Key takeaways from the session:
👉 Identify the key elements of successful content and campaigns
👉 Analyze your competitors' strategies and tactics
👉 Understand reverse engineering and how to do it
👉 Apply the reverse engineering process to your own content and marketing plans
👉 Avoid common pitfalls and ethical concerns when reverse engineering
Follow us on Linkedin for Daily branding tips!

Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox.

Wanna collab? Drop us a DM here.

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2 years ago
32 minutes 31 seconds

Building Influence
EP4 - The power of building in public with Abu Sofian, CEO & Founder of Seyrul Consulting

Abu Sofian is a leadership-communications consultant, corporate trainer and keynote speaker who helps professionals find their value and communicate this value to others. He has coached executive clients from reputable organizations in the past such as J.P Morgan Chase & Co, KPMG, Manulife, Mastercard and many more. In this episode, we invited Abu Sofian Eunos where he shares about his journey on a unconventional path, finding his voice and how building in public created opportunities in his career.


Follow us on Linkedin for Daily branding tips!

Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox.

Wanna collab? Drop us a DM here.


Show more...
2 years ago
39 minutes 30 seconds

Building Influence
EP3 - Creating a brand that is truly unique with Nathan

Welcome to the 3rd edition to our podcast, we have Nathan in the houseeeee. Nathan is a law graduate turned content writer who is also the founder of Race Recap Newsletter on Linkedin. Learn how he took advantage of his unique life experience to create a personal that is truly unique on Linkedin.


Follow us on Linkedin for Daily branding tips!


Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox.


Wanna collab? Drop us a DM here.

Show more...
2 years ago
25 minutes 2 seconds

Building Influence
EP2 - SEO is hurting small businesses, developing unique POV in your content & Mohan's secret Tiktok strategy

We're back with a brand new episode featuring Ashvin and Mohan's productive discussion on topics including:


  1. Explaining the difference between a unique POV and original thought
  2. Developing unique POV based on your real life experiences
  3. Fundamental problems created by SEO in modern day marketing
  4. Mistakes small businesses make in SEO
  5. Mohan's Tiktok strategy: how he grew his client's account to 100k followers in 6 months organically
  6. Challenge Asians face when expressing their opinions online
  7. How writing helps you critic your own opinions
  8. Will generative AI amplify the effects of SEO in modern day marketing

And more!


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2 years ago
34 minutes 28 seconds

Building Influence
EP1 - Will AI replace junior marketers soon?

There has been a lot of speculation about the potential impact of AI on the marketing industry, and whether it will replace junior marketers. While AI has certainly made significant strides in recent years, the reality is that it is unlikely to completely replace human marketers anytime soon however we will witness some redefining of certain roles. Join Ashvin and Mohan as they exchange their opinions on the role of AI in marketing right now and in the future.


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2 years ago
15 minutes 6 seconds

Building Influence
Deep dive into everything from building a successful personal brand to using AI to supercharge your marketing team with your host, Ashvin.