What if your entire marketing workflow—social posts, emails, texts, analytics, and approvals—lived in one tab and actually made sense? We sat down at the Mount Pleasant Expo to unpack a practical way to run multi-channel campaigns without drowning in logins, spreadsheets, and “who has the code?” messages with Rachel Backal, Engagement Manager from Pollen Social. From agencies juggling a dozen clients to community orgs relying on volunteers, we break down how a single platform can reduce frict...