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Brilliantly Branded Podcast
María Lucia Romero
114 episodes
3 days ago
Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.
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Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.
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Marketing
Business
Episodes (20/114)
Brilliantly Branded Podcast
109 | Capsule #14 Neurodivergence is a superpower, Isabelle Deliège

In this Capsule episode of the Brilliantly Branded Podcast, we spotlight Isabelle Deliège, a coach specialised in neurodiversity at work.

Isabelle shares an honest and powerful perspective on how women – especially those who are neurodivergent – often experience “double exceptionality” in STEAM fields.

Her message is clear:
“Your singularity is your treasure. It’s an asset.”

This conversation invites us to reframe difference as strength and make the tech world more inclusive by design.

Join us in this mini-series where we amplify the voices of women who are shaping the future of science, technology, engineering, art, and mathematics – not just through skill, but through empathy and bold individuality.

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6 days ago
3 minutes 9 seconds

Brilliantly Branded Podcast
108 | Masculinity, Vulnerability & Love with Lindsay Whitby

In this episode, My guest is Lindsay Whitby.

A somatic coach, father of three, and former aviation leader.

We had a raw and powerful conversation about emotional healing, masculinity, and spiritual intelligence.

Lindsay opens up about his journey from disconnection to self-integration, why shame is the silent destroyer of men, and how healing the father wound can transform the way we lead and relate, at home, at work, and with ourselves.


We also explore:

  • What it means to lead from a healed place
  • How somatic awareness can unlock emotional intelligence
  • Why men and women need each other to create true empowerment


Lindsay’s story is vulnerable, grounded, and deeply inspiring. 

Whether you’re a leader, a parent, or someone on your own journey of healing, this episode offers something real to hold onto.


🎧 Tune in. Reflect. And ask yourself: where am I still disconnected?

🔔 Subscribe for more honest, empowering conversations and connect with Lindsay here:

https://www.lyndsaycoaching.com/

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2 weeks ago
49 minutes 48 seconds

Brilliantly Branded Podcast
107 | First Live Podcast in Luxembourg: The Real Story Behind Building a Brilliant Community of empowerment

Welcome to the 100th episode of the Brilliantly Branded Podcast and this time, it’s different. We’re LIVE, in front of an audience in Luxembourg, where I stepped off the host’s chair and became the guest of my own journey.This is the story behind the stories.Where the ironing board meets the spotlight.Where vulnerability becomes power.And where community turns into action.In this episode, you’ll hear:* My journey from invisible voice to community leader* Behind-the-scenes truths of podcasting, purpose, and self-doubt* Five extraordinary women who stepped up, spoke out, and lit up the room* The launch of The Brilliant Community — and the mission to support girls’ education in rural Colombia* Why doing things imperfectly still gets you to where you want to be🎯 Key Takeaways:✔️ Why connection matters more than polish✔️ How to build community from scratch✔️ The emotional truth behind every personal brand✔️ What it really means to “support women”✔️ The power of showing up — even when it’s messy🎥 Special Credits & Gratitude:The beautiful footage from Colombia that touched so many hearts during this event was produced by 4K Films by Adnan and Elmundocondani.

Thank you for capturing the beautiful videos of my country. Your work gave our purpose a powerful voice.💛 Join us. Support the cause. Share the episode.And most importantly — believe that your voice matters.🔗 Learn more about The Brilliant Community and our mission at the next link:

https://subscribepage.io/BrilliantCommunity

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3 weeks ago
1 hour 26 minutes 43 seconds

Brilliantly Branded Podcast
106 | The Career Dashboard: A Tool for Empowered Growth with Gayle Terzis

In this episode of the Brilliantly Branded Podcast, we sit down with Gayle Terzis—executive coach, career strategist, and founder of Brand Boost Up Coaching.

After more than a decade in banking across Paris, London, and Beirut, Gayle made a bold move: she left behind the corporate world to empower women through coaching.

Her mission? Help ambitious women overcome limiting beliefs and take control of their professional lives with confidence.

We talk about:
✨ How to recognize the signs it’s time to make a career change
✨ The most common mindset blocks women in finance face
✨ The Career Dashboard: a tool to gain clarity and direction
✨ The role of intuition in navigating big decisions
✨ How to self-promote with intention and confidence

This is an honest, heartfelt, and practical conversation full of empowering takeaways.

🎙 Listen now and share with someone ready to take their next bold step.

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1 month ago
31 minutes 47 seconds

Brilliantly Branded Podcast
105 | Capsule #13, What These Women Told Me About Tech, Power, and Purpose

In this episode of Capsule, we bring you 4 women shaping tech through creativity, education, and cultural innovation — recorded at the Invisible Festival, where art meets AI and heritage meets innovation.

💡 These voices go beyond code to tell stories that move us forward:

✨ Géraldine Bueken – “Start being not only passive users of tech, but test it, improve it, and create the balance between human and digital intelligence.”

✨ Valérie Zapico – “Technology is a way to use our voice and become visible in society.”

✨ Aurélie Romper – “Tech isn't only about coding — it's about shaping the future with tools that reflect our diversity.”

✨ Samia Chelbi – “Believe in your potential. Think agile. See opportunity.”

Thanks to Women in Tech® Global, Women in Tech® Belgium, and Women in Tech® Luxembourg for making this space possible.


#womenintech #STEAM #digitalheritage #aiart #brilliantlybranded #techforgood #capsuleminiseries

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1 month ago
29 minutes 22 seconds

Brilliantly Branded Podcast
104 | 2,000 Migrants. One Filmmaker. Rasmus Krath Crosses the Darién Gap to Show the Human Face of Migration

Cross the Jungle: Humanizing Migration with Filmmaker Rasmus Krath

In this powerful episode of The Brilliantly Branded Podcast, we step into the heart of the Darién Gap; one of the world’s most dangerous migration routes, through the lens of Danish documentarian Rasmus Krath.

Rasmus didn’t just film migration.
He walked it.


He crossed the jungle alongside 2,000 migrants, capturing the story of a Venezuelan family to remind us that behind every number… is a name, a face, a dream.

This isn’t about politics.
It’s about people.


And especially the women, mothers carrying their children across impossible terrain, driven by nothing but hope and necessity.

💡 Key Takeaways:

  • Why humanising migration matters more than ever
  • The emotional weight of storytelling in extreme environments
  • What Rasmus learned from walking with 2,000 migrants
  • Stories of women who redefined strength and survival
  • How authentic storytelling builds trust — and a powerful personal brand


Whether you're in branding, storytelling, or just a human who wants to understand better, this episode will stay with you.

🎧 Listen now and get ready to feel, reflect, and reframe.

As well give a check to support this film here:

https://www.gofundme.com/f/what-is-migration-join-the-journey-and-a-film-in-the-making

Film credits provide by the creator Rasmus Krath.Image credit Pulitzer center#BrilliantlyBranded #WomenEmpowerment #WhatIsMigration #HumanStorytelling #MigrationFilm #SupportDocumentaryFilm #DariénGap #FilmFunding #SupportIndependentFilm #RasmusKrath #StorytellingWithPurpose #EmpathyInAction #AuthenticBranding #PodcastHighlights #MigrationAwareness

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2 months ago
25 minutes 14 seconds

Brilliantly Branded Podcast
103 | From Head to Heart: Rediscovering Purpose with Ine Franckaert

In this episode of the Brilliantly Branded Podcast, Maria Lucia Romero speaks with Ine Franckaert, career coach and founder of Head to Heart.

Together, they talked what it truly means to re-develop yourself as a woman—especially when life calls you to reconnect with who you are.

Ine opens up about her personal journey from living on autopilot to choosing purpose over expectations.

She shares insights from her research with over 100 women and what she discovered about fulfillment, intuition, and identity.

What you’ll take away:

  • Why intuition is your leadership superpower
  • How age can be a source of clarity and happiness
  • What fulfilled women value more than money or titles
  • How to identify and move through impostor syndrome and perfectionism
  • What it really takes to reconnect with your voice and build a brand from within


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2 months ago
27 minutes 4 seconds

Brilliantly Branded Podcast
102 | Capsule #12 | Visibility, Trust & The Power of Role Models | Lola Villaro

What happens when women are shown what’s possible in science and tech?
They rise—brilliantly.


In Capsule #12 of our Brilliantly Branded Podcast mini-series, we spotlight Lola Villaro, who leads communications for the NATO Office of the Chief Scientist in Brussels.

She’s also the passionate force behind the Women and Girls in Science Challenge, recently recognized as the Most Impactful Initiative at the Women in Tech Europe Awards.

Lola shares what fuels her work, the importance of visibility and role models for young girls in science, and how supportive leadership—like that of her colleague can change the trajectory of a career.

🔑 Key Takeaways:

  • Inspiration is contagious when women are given space to lead.
  • Representation matters—we need to show girls what’s possible.
  • Empowerment comes through opportunity and trust.


👉 Tune in to hear how Lola is using storytelling, science, and support to drive visibility for women in STEAM.

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2 months ago
4 minutes 55 seconds

Brilliantly Branded Podcast
101 | Writing Without Fear: Creativity and Storytelling Tools with Fanély Gouguet

In this episode of The Brilliantly Branded Podcast, we sit down with Fanély Gouguet, a conceptual copywriter, screenwriter, and author who has built a creative life rooted in emotional storytelling.


Fanély shares how she moved from burnout to purpose, turning a quiet curiosity into published stories and screenplays. From writing in the early hours of the morning to crafting ideas that spark imagination, her story is both practical and deeply inspiring.


Key takeaways from this episode:

  • What “visual writing” is and how it works across books, film, and advertising
  • How Fanély creates space for ideas through routine and stillness
  • Why sensory details (sight, sound, smell) make stories unforgettable
  • The link between fear and creative purpose
  • Her journey from corporate life to full-time storytelling
  • Advice for women finding their voice in male-dominated creative industries


Whether you’re a writer, artist, or simply someone who wants to create more, this conversation is a reminder to trust the process—and use your voice.


🔗 Listen now and share with someone who needs creative encouragement.

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3 months ago
22 minutes 51 seconds

Brilliantly Branded Podcast
100 | Showing Up with Purpose: My Personal Story of 100 Podcast Episodes with Philip Grother

Today is not just another episode.
It’s a celebration of a journey — 100 episodes of consistency, passion, and finding meaning through voice.

In this very special conversation, your host becomes the guest.
I, Maria Lucia Romero, sit down with my partner in life and business, Philip Grother, for a raw, honest, and heart-driven conversation about what it really takes to keep showing up — even when the road gets tough.

We talk about the real behind-the-scenes:

  • Moments when I almost gave up.
  • How finding your voice can change your entire path.
  • Why women empowerment through branding still fuels everything I do.
  • What’s coming next for the Brilliantly Branded community.

Whether you’re building your brand, chasing your dream, or just needing a reminder that your voice matters — this episode is for you.

Key Takeaways:

  • Why consistency is more powerful than motivation.
  • How to reconnect with your purpose when you feel lost.
  • The silent victories that prove you are making an impact.
  • The importance of building real communities offline.
  • How personal branding is the key to standing out in today’s world.

Stay tuned until the end for a heartfelt announcement: our next chapter with live events and the launch of a transformational branding program!

🎧 Listen now and remember:
You don’t have to be perfect to be powerful. You just have to keep showing up.

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3 months ago
45 minutes 19 seconds

Brilliantly Branded Podcast
99 | From Burnout to Balance: The Power of Somatic Healing with Bernadette Laermans

In this powerful episode of the Brilliantly Branded Podcast, I sit down with Bernadette Laermans, founder of The Corporate Pilgrim, to explore how embodiment helps women reclaim their energy, presence, and emotional balance.

Bernadette shares her deeply personal journey—from burnout to breakthrough—and how she now guides others to regulate emotions, release guilt, and reconnect with their bodies through ancient wisdom backed by science.

💡 What you'll learn in this episode:

  • The real reason we disconnect from our bodies
  • How stress physically impacts your nervous system (and what to do about it)
  • A simple 1-minute practice to start feeling more grounded
  • Why embodiment is essential for modern women
  • How to use your body as a compass—not just a machine

This episode will leave you feeling inspired, empowered, and more connected to your own rhythm.

🛑 Ready to pause, breathe, and feel again?

Tune in now.

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3 months ago
39 minutes 34 seconds

Brilliantly Branded Podcast
98 | Building a Brand with Soul and Purpose with Roberta & Marta, La Chambre Bleue’s Founders

In this episode of the Brilliantly Branded Podcast, Maria sits down with Roberta Masia and Marta Ferri, the co-founders of La Chambre Bleue, a cultural movement that brings together artists, creatives, and curious minds in an intimate, inclusive setting.

Born out of friendship and fueled by a shared love for the arts, Roberta and Marta are on a mission to make creativity more accessible—and to offer women a space where they can feel seen, heard, and inspired.

✨ What you’ll learn in this episode:

  • How to transform an idea into a meaningful movement
  • Why safe spaces for women creatives are more important than ever
  • The beauty of starting before you feel “ready”
  • How community and connection drive personal growth and empowerment.


Enjoy this episode to feel inspired, motivated, and reminded that your story has power.

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3 months ago
30 minutes 42 seconds

Brilliantly Branded Podcast
97 | Capsule #11 | Leading with Heart and Impact in Tech | Sonja Betschart of WeRobotics

"We don’t have to compromise between heart and tech."

In Capsule #11 of our Brilliantly Branded Podcast mini-series, we welcome Sonja Betschart, Co-Founder and Co-Pilot of WeRobotics.

A global network using tech and innovation for social good. Sonja shares how being a role model, showing up, and leading with heart is how we empower more women to step into STEAM fields.

She also delivers a heartfelt message to her team across 40 countries—the Flying Labs Network—who inspire her every single day.

At the Women in Tech Europe Awards, she reminds us that what brings us together is not just our skills, but our passion, values, and purpose.

🔑 Key Takeaways:

  • Empowerment starts with visible role models who lead with authenticity.
  • Tech and heart can—and should—coexist.
  • Global collaboration and local changemakers are shaping the future of innovation.

👉 Don’t miss this powerful conversation with a woman building bridges between tech, impact, and inclusion.

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4 months ago
3 minutes 13 seconds

Brilliantly Branded Podcast
96 | Building Authority as a Woman in FinTech with Laura Rofe

Breaking Barriers in FinTech with Laura Rofe

Fintech is fast-paced, competitive, and still heavily male-dominated. But leaders like Laura Rofe are here to change the narrative.

In this powerful episode, Laura opens up about:
✔️ The hidden challenges women face in fintech (and how to overcome them)
✔️ Why mentorship is the key to career acceleration
✔️ How to build credibility & visibility in a male-dominated space

Whether you're in fintech or any other industry, this episode is packed with real talk and actionable insights to help you stand out and take up space.

Hit play, take notes, and get ready to be inspired!

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4 months ago
29 minutes 20 seconds

Brilliantly Branded Podcast
95 | Capsule #10 | Women in Tech: Leading the Future of Digital Transformation | Loubna Azghoud

Women are not just shaping the future of tech—they are the heart of it.

In this tenth capsule of our Brilliantly Branded Podcast mini-series, we welcome Loubna Azghoud, Députée MR aux Parlements bruxellois and long-time women in tech activist.

From being a serial impact entrepreneur to stepping into politics, Loubna has always been driven by the mission of bringing more women into the tech world—not just for representation, but because women bring impact, innovation, and solutions to society.

At the Women in Tech Europe Awards, Loubna spoke about why we are living through the fifth industrial revolution—a time of massive digital transformation where women must take part in shaping the future.

She also shared a heartfelt message for Ayumi Moore Aoki, Founder & CEO of Women in Tech Global, recognising her tireless work in bringing women together from all over the world to drive change in tech.

We discuss:

  • Why women must be part of digital transformation and the future of tech.
  • The power of female founders and how they create impact beyond profit.
  • The importance of sorority, mentorship, and leading by example for younger generations.

🔑 Key Takeaways:

  1. Women in tech bring solutions, not just innovation.
  2. Female founders use technology as a tool for impact.
  3. More visibility, mentorship, and support will create lasting change.

👉 Tune in to hear Loubna’s powerful message on why women belong at the forefront of tech—and her words of gratitude for Ayumi Moore Aoki.

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4 months ago
5 minutes 8 seconds

Brilliantly Branded Podcast
94 | Women in Leadership: Turning challenges into growth & Owning Your Power with Karin Bastin

Women in leadership face unique challenges—but what sets successful leaders apart?

According to Karin Bastin, it’s all about building strong allies, staying true to your values, and leading with both confidence and connection.

In this episode, we discuss:
-Why women who uplift each other thrive—and create space for future leaders
-How to align your company’s culture with your core values
-Why leadership is about designing your career with intention, not by default

Karin’s insights remind us that leadership isn’t about proving yourself—it’s about being yourself.


If you’ve ever felt the pressure to balance strength and authenticity, this episode is for you!

Listen now and start leading with purpose!

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5 months ago
25 minutes 28 seconds

Brilliantly Branded Podcast
93 | Capsule #9 | Why Education is the Key to Getting More Women and Girls in Tech | Anna Bass

How can education be the key to getting more women into tech?

In this ninth capsule of our Brilliantly Branded Podcast mini-series, we’re featuring Anna Bass, founder of Edviatec, a platform dedicated to guiding students through higher education opportunities across Europe. Anna is a strong believer that equal access to education is the foundation for women entering STEAM careers.

At the Women in Tech Europe Awards, she was deeply inspired by the stories of women breaking barriers in tech, realising that if they could do it, so could she. In this episode, we explore how education, representation, and access to opportunities can change the future for women in STEAM.

We discuss:

  • Why education is the foundation for more women in tech.
  • The impact of representation—seeing women succeed fuels motivation.
  • The power of family influence—from rockets to medicine, how strong role models shape careers.

🔑 Key Takeaways:

  1. Equal education access is critical—it levels the playing field for women in STEAM.
  2. Inspiration creates action—when women see others succeed, they believe they can too.
  3. Representation starts at home—powerful female role models can spark lifelong ambition.

👉 Tune in to hear Anna’s insights on why education is the most powerful tool for empowering women in STEAM!

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5 months ago
3 minutes 37 seconds

Brilliantly Branded Podcast
92 | Capsule #8 | How Men Can Be True Allies for Women in Tech | Jan Demey

What happens when men become true allies in empowering women in tech?

In this eighth capsule of our Brilliantly Branded Podcast mini-series, we’re featuring Jan Demey, Managing Director and CEO of a global healthcare consulting group.

As the first male guest on Capsules, Jan shares his unique perspective on why more women belong in tech and leadership—and how men can play a crucial role in breaking down barriers.

At the Women in Tech Europe Awards, Jan was deeply inspired by the perseverance and mission-driven mindset of the women in the room. He also reflected on how leadership in business should mirror the values we hold in our personal lives—how we treat our mothers, daughters, and wives should align with how we lead female colleagues in the workplace.

We discuss:

  • Why 80% of his team is made up of women—and what makes them thrive in leadership.
  • How technology and healthcare are deeply connected and why diversity in tech matters.
  • The role men can play in empowering more women to enter and grow in STEAM careers.

🔑 Key Takeaways:

  1. True empowerment means recognizing strengths, not creating division between men and women.
  2. Leadership starts with respect—at home and in business.
  3. Change is difficult, but it must be embraced to build a more inclusive future.

👉 Tune in to hear Jan’s take on how we can create real, lasting change for women in tech!

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5 months ago
7 minutes 14 seconds

Brilliantly Branded Podcast
91 | From Small Town to Global Impact: Georgina Matamoros on Branding & Growth

How do you build a personal brand that truly stands out?

In this episode of theBrilliantly Branded Podcast, I sit down withGeorgina Matamoros, an inspiring entrepreneur, author, and leader who proves that where you come from does not define where you can go.

From growing up in a rural village in Catalonia to foundingEt Voila, a global marketing agency, Georgina has built an incredible career by believing in others as much as in herself. She shares how storytelling shapes branding, how she turned challenges into stepping stones, and whywomen supporting women is the key to lasting success.

✨Takeaways from this episode:

  • How to craft an authentic personal brand 💡
  • The power ofbelieving in others to succeed 🔥
  • Overcoming challenges as a young female entrepreneur 🚀
  • The importance ofcommunity and leadership in personal growth 💬

If you’re looking for inspiration to step into your power and elevate your brand, this episode is for you!

🔔 Don’t forget to subscribe and leave a comment with your biggest takeaway!

🎧 Listen now on Spotify, YouTube, and Apple Podcasts.

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5 months ago
29 minutes

Brilliantly Branded Podcast
90 | Capsule #7 | Stop Questioning, Start Supporting Women in Tech | Alexandrea Swanson

How can we stop questioning women’s place in tech and start empowering them instead?

In this seventh capsule of our Brilliantly Branded Podcast mini-series, we’re happy to feature Alexandrea Swanson, Managing Director of #SheTransformsIT. Alexandrea is on a mission to increase the number of women in STEM—not just at an early age but also throughout their careers, ensuring they stay in tech and grow into leadership roles.

At the Women in Tech Europe Awards, she shared her perspective on tackling the leaky pipeline issue in STEM and the power of global sisterhood in driving change.

We discuss:

  • Why we need to stop asking women if they’re sure about pursuing tech.
  • The importance of keeping women engaged in STEM beyond university.
  • How communities like Women in Tech Global, Women in Tech Luxembourg, and Women in Tech Belgium are creating impact.


Alexandrea’s biggest inspiration? Her mother—a woman in tech who never questioned whether she belonged in the field. 💡

🔑 Key Takeaways:

  1. Encouragement is more powerful than doubt—stop questioning, start supporting.
  2. Retaining women in STEM is just as important as getting them in.
  3. A strong global network can create real change for women in tech.

👉 Tune in to hear Alexandrea’s insights on transforming the future of women in tech!

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6 months ago
4 minutes 6 seconds

Brilliantly Branded Podcast
Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.