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Brilliantly Branded Podcast
María Lucia Romero
119 episodes
6 days ago
Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.
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All content for Brilliantly Branded Podcast is the property of María Lucia Romero and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.
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Marketing
Business
Episodes (20/119)
Brilliantly Branded Podcast
118 | Spirituality in the Closet with Aelia Kos

In this conversation, María Lucia Romero talks with Aelia Kos about bringing spirituality back into the world of business.

Aelia shares how her life once looked perfect from the outside — global stages, achievements, and recognition — but inside she felt completely disconnected. That moment became an awakening.

They talk about the idea of “spirituality in the closet,” the leaders who hide their inner life, and how to reconnect with meaning without giving up ambition.


Some of the key conversation topics:

• How purpose is not something to find, but something to remember
• The difference between an obstacle and a test
• The balance between masculine structure and feminine creativity
• What changes when you lead and build from awareness

This conversation is about slowing down, listening, and remembering that success and spirituality can grow together.

Connect with Aelia Kos on LinkedIn or through her website https://www.aeliakos.com/


Brilliantly Branded Podcast are stories and voices that help us remember who we truly are.

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1 week ago
32 minutes 40 seconds

Brilliantly Branded Podcast
117 | The Real Steps to Set Up Your Business in Luxembourg

This episode offers a clear, practical guide to setting up a business in Luxembourg without losing time, energy, or patience.
My guest, Tanyth Blackler, founder of Do Your Thing, helps individuals and small businesses move from idea to structure with clarity and confidence.

We talk about what really happens behind the scenes, the real timeline for company setup, and how to prepare before you start. Tanyth explains the five key steps every founder should follow from permits and registrations to avoiding common administrative traps.

We also touch on what makes the Luxembourg process unique, including the cultural detail that can unexpectedly make the process easier.

And beyond the logistics, Tanyth shares a message especially for women who hesitate to take that first step:
start with courage, not perfection.

This episode feels like a mix of masterclass and inspiration — perfect for anyone who wants to build a business with less stress and more structure.

🎧 Listen and subscribe to The Brilliantly Branded Podcast on Spotify, YouTube, and Apple Podcasts.

Contact Tanyth at https://www.doyourthing.lu/

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3 weeks ago
31 minutes 7 seconds

Brilliantly Branded Podcast
116 | How Removing Negative Thoughts Can Increase Brain Capacity by 75%

Can we really expand our brain capacity by up to 75%?
The answer might be simpler than you think.

In this episode of The Brilliantly Branded Podcast, María Lucia Romero has a meaningful conversation with Swier Miedema, coach and author of Being Resilient.
Swier explains how understanding our thoughts can completely change the way we experience life.

You will learn about,
• The meaning of “non-helping thoughts” and how to recognise them.
• A simple daily practice to quiet the inner noise.
• How negative thought patterns drain mental energy and limit clarity.
• The connection between thought, feeling, and awareness.
• Why letting go of certain thoughts can increase brain capacity by 30 to 75 percent.

Tune in and reflect on one thought you can release today.

Get in contact with Swier Miedema here:

https://swiermiedema.com/

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1 month ago
41 minutes 37 seconds

Brilliantly Branded Podcast
115 | LinkedIn Algorithm Changes: How to Stay Visible in 2025

LinkedIn feels different lately. Impressions are down, posts are showing up late, and the algorithm has shifted. Many of us feel like ducks: calm on the surface but paddling like crazy underneath. 🦆

In this episode of the Brilliantly Branded Podcast, I share what’s really happening on LinkedIn right now and why this matters for your visibility. More importantly, I walk you through simple, practical steps you can use to protect your strategy so you don’t depend on just one platform.

Here’s what you’ll take away:
✨ What has changed on LinkedIn and how it affects you
✨ Why chasing likes and impressions is the wrong game
✨ How to create clarity in your communication with the Power Wheel
✨ Why having a home base (podcast, newsletter, website) matters more than ever
✨ How to connect online and offline to build real trust

Whether you’re a founder, coach, or executive, this episode will help you rethink how you show up and make sure your brand momentum doesn’t rely only on algorithms.

📥 Free Resource: Download the Power Wheel PDF here → https://brilliantlybranded.com
🎓 Learn More: Discover the Brilliantly Branded Academy →

https://thebrilliantacademy.thinkific.com/products/courses/Brilliantacademy

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1 month ago
38 minutes 15 seconds

Brilliantly Branded Podcast
114 | The Power Wheel Methodology for Personal Branding with María Lucia Romero

Being great at what you do is not enough if no one sees it.

In this solo episode, I, María Lucia Romero, share my personal journey from feeling invisible in the corporate world to creating my own brand as an entrepreneur. I also introduce the Power Wheel methodology, a practical tool that helps leaders and entrepreneurs shift from hidden experts to visible authorities.

Here’s what you’ll learn in this episode:

  • Why results alone don’t guarantee visibility or influence.
  • The 6 areas of the Power Wheel that keep your brand rolling.
  • How to avoid “flat tires” that stall your momentum.
  • Real examples of leaders losing opportunities due to invisibility.
  • Practical steps to align your voice, story, and brand identity.

✨ Resources I mentioned in this episode:

  • Download the free Power Wheel Scorecard PDF: www.brilliantlybranded.com
  • Explore courses inside the Brilliantly  Academy: https://thebrilliantacademy.thinkific.com/products/courses/Brilliantacademy and Start with the course Brilliant From Within.


Tune in to discover how you can move from invisible expert to visible leader. Subscribe to the podcast and share your reflections with me—I’d love to hear your story.

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1 month ago
12 minutes 18 seconds

Brilliantly Branded Podcast
113 | Turning the Mic: Vulnerable, Visible, Unstoppable with María Lucia Romero

The mic flips, the story deepens.

Guest: María Lucia Romero, founder of Brilliantly Branded and host of this podcast, steps into the guest seat.

Guest host: Bárbara Daroca. She leads a candid conversation on voice, courage, and building a purpose-driven brand.

What you’ll learn:

  • How “better done than perfect” actually works in real life
  • FOPO, fear of other people’s opinions, and how to stop it
  • The pivot from corporate golden cage to creative freedom
  • Why branding is emotional connection, not just visuals
  • Community, live events, and what’s next after 100 episodes

Tune in, subscribe, and tell us your takeaway.

Your story matters. Share it with us and come to be part of the brilliant Community.

Join us here:

https://subscribepage.io/BrilliantCommunity

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2 months ago
52 minutes 27 seconds

Brilliantly Branded Podcast
112 | Embodiment, Purpose, and Emotional Freedom with Andrea Isaacs

Finding your purpose starts with understanding your emotions.

In this episode of the Brilliantly Branded Podcast, I sit down with Andrea Isaacs, founder of the Emotional and Life Mastery Institute, to explore how emotional mastery, embodiment, and neuroscience can help us reconnect with our true selves.

What you’ll learn in this episode:

  • How to rediscover your purpose when life feels unclear
  • Why listening to your body changes the way you make decisions
  • The Emotional Mastery Blueprint and how it works
  • The SNOW method to shift emotions in real time
  • Practical tools to build confidence and clarity in your personal brand
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2 months ago
26 minutes 11 seconds

Brilliantly Branded Podcast
111 | Capsule #16 – Georgia (The9): How to Empower More Women in Tech and STEAM Careers

In this Capsule, I sat down with Mourad Brooks Founder & CEO at The Nine, to talk about what it really takes to empower more women to step into tech.

Georgia reminds us that it’s not just about creating opportunities—it’s about encouragement, positive imagery, role models, and demystifying what tech truly is.

She also shares practical advice for women curious about STEAM: take the first step, reach out, and connect. Sometimes one message can change your path.

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3 months ago
3 minutes 51 seconds

Brilliantly Branded Podcast
110 | Capsule #15 – Olivia Debby: “We all have our place in Tech.”

In this Capsule of the Brilliantly Branded Podcast, Olivia De Bie, COO of Campus 19 (42 Network), shares how we can inspire, attract, and empower more women to step into tech.

From breaking the belief that “tech isn’t for me” to showing the power of female role models, Olivia reminds us that tech is open, diverse, and ready for more women’s voices.

Her message is clear: We all have our place in tech. A conversation filled with inspiration, practical ideas, and a call to welcome more women into STEAM.

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3 months ago
3 minutes 46 seconds

Brilliantly Branded Podcast
109 | Capsule #14 Neurodivergence is a superpower, Isabelle Deliège

In this Capsule episode of the Brilliantly Branded Podcast, we spotlight Isabelle Deliège, a coach specialised in neurodiversity at work.

Isabelle shares an honest and powerful perspective on how women – especially those who are neurodivergent – often experience “double exceptionality” in STEAM fields.

Her message is clear:
“Your singularity is your treasure. It’s an asset.”

This conversation invites us to reframe difference as strength and make the tech world more inclusive by design.

Join us in this mini-series where we amplify the voices of women who are shaping the future of science, technology, engineering, art, and mathematics – not just through skill, but through empathy and bold individuality.

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3 months ago
3 minutes 9 seconds

Brilliantly Branded Podcast
108 | Masculinity, Vulnerability & Love with Lindsay Whitby

In this episode, My guest is Lindsay Whitby.

A somatic coach, father of three, and former aviation leader.

We had a raw and powerful conversation about emotional healing, masculinity, and spiritual intelligence.

Lindsay opens up about his journey from disconnection to self-integration, why shame is the silent destroyer of men, and how healing the father wound can transform the way we lead and relate, at home, at work, and with ourselves.


We also explore:

  • What it means to lead from a healed place
  • How somatic awareness can unlock emotional intelligence
  • Why men and women need each other to create true empowerment


Lindsay’s story is vulnerable, grounded, and deeply inspiring. 

Whether you’re a leader, a parent, or someone on your own journey of healing, this episode offers something real to hold onto.


🎧 Tune in. Reflect. And ask yourself: where am I still disconnected?

🔔 Subscribe for more honest, empowering conversations and connect with Lindsay here:

https://www.lyndsaycoaching.com/

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3 months ago
49 minutes 48 seconds

Brilliantly Branded Podcast
107 | First Live Podcast in Luxembourg: The Real Story Behind Building a Brilliant Community of empowerment

Welcome to the 100th episode of the Brilliantly Branded Podcast and this time, it’s different. We’re LIVE, in front of an audience in Luxembourg, where I stepped off the host’s chair and became the guest of my own journey.This is the story behind the stories.Where the ironing board meets the spotlight.Where vulnerability becomes power.And where community turns into action.In this episode, you’ll hear:* My journey from invisible voice to community leader* Behind-the-scenes truths of podcasting, purpose, and self-doubt* Five extraordinary women who stepped up, spoke out, and lit up the room* The launch of The Brilliant Community — and the mission to support girls’ education in rural Colombia* Why doing things imperfectly still gets you to where you want to be🎯 Key Takeaways:✔️ Why connection matters more than polish✔️ How to build community from scratch✔️ The emotional truth behind every personal brand✔️ What it really means to “support women”✔️ The power of showing up — even when it’s messy🎥 Special Credits & Gratitude:The beautiful footage from Colombia that touched so many hearts during this event was produced by 4K Films by Adnan and Elmundocondani.

Thank you for capturing the beautiful videos of my country. Your work gave our purpose a powerful voice.💛 Join us. Support the cause. Share the episode.And most importantly — believe that your voice matters.🔗 Learn more about The Brilliant Community and our mission at the next link:

https://subscribepage.io/BrilliantCommunity

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4 months ago
1 hour 26 minutes 43 seconds

Brilliantly Branded Podcast
106 | The Career Dashboard: A Tool for Empowered Growth with Gayle Terzis

In this episode of the Brilliantly Branded Podcast, we sit down with Gayle Terzis—executive coach, career strategist, and founder of Brand Boost Up Coaching.

After more than a decade in banking across Paris, London, and Beirut, Gayle made a bold move: she left behind the corporate world to empower women through coaching.

Her mission? Help ambitious women overcome limiting beliefs and take control of their professional lives with confidence.

We talk about:
✨ How to recognize the signs it’s time to make a career change
✨ The most common mindset blocks women in finance face
✨ The Career Dashboard: a tool to gain clarity and direction
✨ The role of intuition in navigating big decisions
✨ How to self-promote with intention and confidence

This is an honest, heartfelt, and practical conversation full of empowering takeaways.

🎙 Listen now and share with someone ready to take their next bold step.

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4 months ago
31 minutes 47 seconds

Brilliantly Branded Podcast
105 | Capsule #13, What These Women Told Me About Tech, Power, and Purpose

In this episode of Capsule, we bring you 4 women shaping tech through creativity, education, and cultural innovation — recorded at the Invisible Festival, where art meets AI and heritage meets innovation.

💡 These voices go beyond code to tell stories that move us forward:

✨ Géraldine Bueken – “Start being not only passive users of tech, but test it, improve it, and create the balance between human and digital intelligence.”

✨ Valérie Zapico – “Technology is a way to use our voice and become visible in society.”

✨ Aurélie Romper – “Tech isn't only about coding — it's about shaping the future with tools that reflect our diversity.”

✨ Samia Chelbi – “Believe in your potential. Think agile. See opportunity.”

Thanks to Women in Tech® Global, Women in Tech® Belgium, and Women in Tech® Luxembourg for making this space possible.


#womenintech #STEAM #digitalheritage #aiart #brilliantlybranded #techforgood #capsuleminiseries

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5 months ago
29 minutes 22 seconds

Brilliantly Branded Podcast
104 | 2,000 Migrants. One Filmmaker. Rasmus Krath Crosses the Darién Gap to Show the Human Face of Migration

Cross the Jungle: Humanizing Migration with Filmmaker Rasmus Krath

In this powerful episode of The Brilliantly Branded Podcast, we step into the heart of the Darién Gap; one of the world’s most dangerous migration routes, through the lens of Danish documentarian Rasmus Krath.

Rasmus didn’t just film migration.
He walked it.


He crossed the jungle alongside 2,000 migrants, capturing the story of a Venezuelan family to remind us that behind every number… is a name, a face, a dream.

This isn’t about politics.
It’s about people.


And especially the women, mothers carrying their children across impossible terrain, driven by nothing but hope and necessity.

💡 Key Takeaways:

  • Why humanising migration matters more than ever
  • The emotional weight of storytelling in extreme environments
  • What Rasmus learned from walking with 2,000 migrants
  • Stories of women who redefined strength and survival
  • How authentic storytelling builds trust — and a powerful personal brand


Whether you're in branding, storytelling, or just a human who wants to understand better, this episode will stay with you.

🎧 Listen now and get ready to feel, reflect, and reframe.

As well give a check to support this film here:

https://www.gofundme.com/f/what-is-migration-join-the-journey-and-a-film-in-the-making

Film credits provide by the creator Rasmus Krath.Image credit Pulitzer center#BrilliantlyBranded #WomenEmpowerment #WhatIsMigration #HumanStorytelling #MigrationFilm #SupportDocumentaryFilm #DariénGap #FilmFunding #SupportIndependentFilm #RasmusKrath #StorytellingWithPurpose #EmpathyInAction #AuthenticBranding #PodcastHighlights #MigrationAwareness

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5 months ago
25 minutes 14 seconds

Brilliantly Branded Podcast
103 | From Head to Heart: Rediscovering Purpose with Ine Franckaert

In this episode of the Brilliantly Branded Podcast, Maria Lucia Romero speaks with Ine Franckaert, career coach and founder of Head to Heart.

Together, they talked what it truly means to re-develop yourself as a woman—especially when life calls you to reconnect with who you are.

Ine opens up about her personal journey from living on autopilot to choosing purpose over expectations.

She shares insights from her research with over 100 women and what she discovered about fulfillment, intuition, and identity.

What you’ll take away:

  • Why intuition is your leadership superpower
  • How age can be a source of clarity and happiness
  • What fulfilled women value more than money or titles
  • How to identify and move through impostor syndrome and perfectionism
  • What it really takes to reconnect with your voice and build a brand from within


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5 months ago
27 minutes 4 seconds

Brilliantly Branded Podcast
102 | Capsule #12 | Visibility, Trust & The Power of Role Models | Lola Villaro

What happens when women are shown what’s possible in science and tech?
They rise—brilliantly.


In Capsule #12 of our Brilliantly Branded Podcast mini-series, we spotlight Lola Villaro, who leads communications for the NATO Office of the Chief Scientist in Brussels.

She’s also the passionate force behind the Women and Girls in Science Challenge, recently recognized as the Most Impactful Initiative at the Women in Tech Europe Awards.

Lola shares what fuels her work, the importance of visibility and role models for young girls in science, and how supportive leadership—like that of her colleague can change the trajectory of a career.

🔑 Key Takeaways:

  • Inspiration is contagious when women are given space to lead.
  • Representation matters—we need to show girls what’s possible.
  • Empowerment comes through opportunity and trust.


👉 Tune in to hear how Lola is using storytelling, science, and support to drive visibility for women in STEAM.

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6 months ago
4 minutes 55 seconds

Brilliantly Branded Podcast
101 | Writing Without Fear: Creativity and Storytelling Tools with Fanély Gouguet

In this episode of The Brilliantly Branded Podcast, we sit down with Fanély Gouguet, a conceptual copywriter, screenwriter, and author who has built a creative life rooted in emotional storytelling.


Fanély shares how she moved from burnout to purpose, turning a quiet curiosity into published stories and screenplays. From writing in the early hours of the morning to crafting ideas that spark imagination, her story is both practical and deeply inspiring.


Key takeaways from this episode:

  • What “visual writing” is and how it works across books, film, and advertising
  • How Fanély creates space for ideas through routine and stillness
  • Why sensory details (sight, sound, smell) make stories unforgettable
  • The link between fear and creative purpose
  • Her journey from corporate life to full-time storytelling
  • Advice for women finding their voice in male-dominated creative industries


Whether you’re a writer, artist, or simply someone who wants to create more, this conversation is a reminder to trust the process—and use your voice.


🔗 Listen now and share with someone who needs creative encouragement.

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6 months ago
22 minutes 51 seconds

Brilliantly Branded Podcast
100 | Showing Up with Purpose: My Personal Story of 100 Podcast Episodes with Philip Grother

Today is not just another episode.
It’s a celebration of a journey — 100 episodes of consistency, passion, and finding meaning through voice.

In this very special conversation, your host becomes the guest.
I, Maria Lucia Romero, sit down with my partner in life and business, Philip Grother, for a raw, honest, and heart-driven conversation about what it really takes to keep showing up — even when the road gets tough.

We talk about the real behind-the-scenes:

  • Moments when I almost gave up.
  • How finding your voice can change your entire path.
  • Why women empowerment through branding still fuels everything I do.
  • What’s coming next for the Brilliantly Branded community.

Whether you’re building your brand, chasing your dream, or just needing a reminder that your voice matters — this episode is for you.

Key Takeaways:

  • Why consistency is more powerful than motivation.
  • How to reconnect with your purpose when you feel lost.
  • The silent victories that prove you are making an impact.
  • The importance of building real communities offline.
  • How personal branding is the key to standing out in today’s world.

Stay tuned until the end for a heartfelt announcement: our next chapter with live events and the launch of a transformational branding program!

🎧 Listen now and remember:
You don’t have to be perfect to be powerful. You just have to keep showing up.

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6 months ago
45 minutes 19 seconds

Brilliantly Branded Podcast
99 | From Burnout to Balance: The Power of Somatic Healing with Bernadette Laermans

In this powerful episode of the Brilliantly Branded Podcast, I sit down with Bernadette Laermans, founder of The Corporate Pilgrim, to explore how embodiment helps women reclaim their energy, presence, and emotional balance.

Bernadette shares her deeply personal journey—from burnout to breakthrough—and how she now guides others to regulate emotions, release guilt, and reconnect with their bodies through ancient wisdom backed by science.

💡 What you'll learn in this episode:

  • The real reason we disconnect from our bodies
  • How stress physically impacts your nervous system (and what to do about it)
  • A simple 1-minute practice to start feeling more grounded
  • Why embodiment is essential for modern women
  • How to use your body as a compass—not just a machine

This episode will leave you feeling inspired, empowered, and more connected to your own rhythm.

🛑 Ready to pause, breathe, and feel again?

Tune in now.

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6 months ago
39 minutes 34 seconds

Brilliantly Branded Podcast
Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.