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Brilliant Brands Academy™️
Pocket PR Media
24 episodes
2 days ago
Welcome to Brilliant Brands Academy, the podcast that takes a holistic approach to building extraordinary brands from the inside out. We dive deep into everything it takes to create a brand that truly shines—covering branding strategies, creative trends, business best practices, leadership insights, and proven methods. From defining your visual identity to strengthening leadership and improving client satisfaction, we explore every facet of what makes a brand brilliant. Join us each week for actionable tips, expert interviews, and innovative ideas that will help you elevate your brand image.
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Marketing
Business
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All content for Brilliant Brands Academy™️ is the property of Pocket PR Media and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Brilliant Brands Academy, the podcast that takes a holistic approach to building extraordinary brands from the inside out. We dive deep into everything it takes to create a brand that truly shines—covering branding strategies, creative trends, business best practices, leadership insights, and proven methods. From defining your visual identity to strengthening leadership and improving client satisfaction, we explore every facet of what makes a brand brilliant. Join us each week for actionable tips, expert interviews, and innovative ideas that will help you elevate your brand image.
Show more...
Marketing
Business
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#17: Paid & Positioned: Real Talk About Pricing, People & Profit
Brilliant Brands Academy™️
29 minutes 48 seconds
7 months ago
#17: Paid & Positioned: Real Talk About Pricing, People & Profit

In this eye-opening episode of Brilliant Brands Academy, Sommer Vega gets real about the financial truths that every entrepreneur needs to hear. From battling imposter syndrome to the importance of charging your worth—even to friends and family—Sommer shares personal lessons, practical tips, and powerful mindset shifts that helped her go from barely scraping by to building a six-figure business.

If you're tired of running a passion project that doesn't pay, this episode is your financial wake-up call.


Chapters

00:00 Teaser

00:30 Intro

01:39 Introduction to Financial Lessons for Entrepreneurs

03:05 Overcoming Imposter Syndrome

05:49 Valuing Your Services: High Ticket Equals Higher Potential

10:38 The Importance of Charging for Your Worth

15:80 The Impact of Pricing on Client Commitment

19:24 The Sudden Shift to Six Figures

22:26 Discernment in Client Selection

23:26 Getting Your Financial House in Order


📊 Relevant Stats Mentioned:

  • 75% of executive women experience imposter syndrome (KPMG, 2020)

  • 82% of small businesses fail due to poor cash flow management (U.S. Bank)

  • Paid clients are 40% more likely to complete coaching programs (Harvard Business Review, 2018)


✨ Quote of the Episode:
“You were called to lead, not bleed. You cannot pour into others if you’re drowning yourself.”

👇🏽 Resources Mentioned:

  • IRS Guide to 1099s and W-9s

  • LLC vs S-Corp Comparison Tool

  • Kajabi Creator Economy Report

🔥 Ready to Build a Bankable Brand? Join the Brilliant Brands Accelerator!
If this episode hit home, then you're going to love the Brilliant Brands Accelerator 5-Day Live Course—your step-by-step roadmap to build a brand that looks good, communicates clearly, and actually makes money.

Over 5 powerful days, you’ll learn how to:

  • Clarify your brand message

  • Create content that converts

  • Attract aligned clients

  • Build a simple marketing funnel

  • And most importantly—position your brand for profit

    _________________________________________________

🗓️ Next Live Session Starts Soon—Reserve Your Spot:
👉🏽 Learn More Here

Spots are limited because this is a live, interactive experience. If you're ready to go from overwhelmed to on-brand and in demand, don’t wait!

______________________________________________________________

💬 Let’s Continue the Conversation:
Tag @pocketpr or @sommercrystal on Instagram or TikTok and let me know which lesson hit home the most. Screenshot this episode and share it with a friend who needs to hear it!


🔔 Don’t Forget to Subscribe & Leave a Review!

Your reviews help this podcast reach more brilliant entrepreneurs like you.


Brilliant Brands Academy™️
Welcome to Brilliant Brands Academy, the podcast that takes a holistic approach to building extraordinary brands from the inside out. We dive deep into everything it takes to create a brand that truly shines—covering branding strategies, creative trends, business best practices, leadership insights, and proven methods. From defining your visual identity to strengthening leadership and improving client satisfaction, we explore every facet of what makes a brand brilliant. Join us each week for actionable tips, expert interviews, and innovative ideas that will help you elevate your brand image.