Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Pass
Elizabeth McCravy
322 episodes
6 days ago
Is your website working for your business or quietly holding you back? In today’s episode, I’m walking you through a simple (yet powerful!) 5-minute website audit you can do right now to find out. We’re talking clarity, brand alignment, mobile design (hello, 60%+ of your viewers!), personality, and whether your site is actually doing its job (whether that’s booking clients, bringing in inquiries, growing your email list, or selling digital products). The truth? A lot of business owners think ...
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Is your website working for your business or quietly holding you back? In today’s episode, I’m walking you through a simple (yet powerful!) 5-minute website audit you can do right now to find out. We’re talking clarity, brand alignment, mobile design (hello, 60%+ of your viewers!), personality, and whether your site is actually doing its job (whether that’s booking clients, bringing in inquiries, growing your email list, or selling digital products). The truth? A lot of business owners think ...
Is your website working for your business or quietly holding you back? In today’s episode, I’m walking you through a simple (yet powerful!) 5-minute website audit you can do right now to find out. We’re talking clarity, brand alignment, mobile design (hello, 60%+ of your viewers!), personality, and whether your site is actually doing its job (whether that’s booking clients, bringing in inquiries, growing your email list, or selling digital products). The truth? A lot of business owners think ...
You’re in for such a treat with today’s episode! I’ve brought on the wonderful Shanna Skidmore to talk about something that’s so close to my heart: how to work less, mom more, and still hit your goals. In this episode, she shares why you don’t need a nap time hustle, a 40-hour workweek, or a “passive income” empire to run a profitable business as a mom. In fact, she’s pulling back the curtain on how she built (and rebuilt) a multi-six-figure business while raising two kids and working just 15...
In today’s episode, I’m wrapping up my birth series with something I’ve been so excited to share — my best postpartum advice (after three very different experiences). I’m currently three months postpartum with baby Sofia, and after walking through this season three times now, I’ve learned so much about what truly matters, and what doesn’t, in those early months after birth. Instead of focusing just on recovery or baby care, this episode is all about the real-life side of postpartum — how to r...
This week on the podcast, I’m wrapping up my birth story series with something really fun - a Q&A episode! After sharing Sofia’s birth story and the journey leading up to it, I wanted to take some time to answer the most common questions you all sent me about birth, mindset, and preparation. In this episode, I’m chatting through everything from what surprised me the most to the mental and emotional work that went into preparing for this season. I also open up about some behind-the-scenes...
In this episode, I’m sharing Sofia’s incredible birth story, and how God provided me with truly everything I’ve ever wanted in a birth. After two very different births with my boys (one ending in an unexpected C-section and another full of surrender and faith), this home birth felt like everything coming full circle. From the moment labor began to the second I held her in my arms, I could see God’s hand over every single detail. You’ll hear all about the final days leading up to Sofia’s birt...
In this episode, I’m sharing one of the most personal journeys I’ve ever shared: the path from having a C-section with my second baby to experiencing a home birth with my third, our sweet Sofia Kate McCravy. Just seven months after my C-section, I found myself pregnant again, facing a decision I never expected to make so soon: Would I try for a VBAC, schedule a repeat C-section, or try for the home birth I had always quietly longed for (but felt unlikely)? I walk you through the ups and...
In this episode, I’m pulling back the curtain on what it really looks like to run a business while raising little ones at home. At the time of recording, I had two young kids by my side (and was deep into preparing for baby #3!), so I know firsthand the challenges of balancing work and motherhood. I’ll share what this season looks like for me right now, the mindset shifts that have made all the difference, and a few of the PRACTICAL ways I’ve structured my business so I can be present with my...
Ever felt like your entire business depends on your hustle, your content calendar, or the algorithm? On this episode of the Breakthrough Brand Podcast, I’m bringing you business coach and digital marketer Natania of Natania Creates to share a truth every entrepreneur needs to hear: your business is sustained by God, not your grind. Natania gets real about her own forced season of rest after becoming a first-time mom, and how it exposed her wrestle with ambition, identity, and control. She sh...
Running a business doesn’t have to feel like a constant uphill battle but sometimes we unknowingly make it harder than it needs to be. Whether you’re just starting out or have been building your business for years, there are certain habits, mindsets, and patterns that creep in and quietly slow down your growth. The good news? You can quit them today and your business (and life!) will be better for it. In this episode, I’m sharing 14 things you might be doing that are making business harder an...
Lately, my “content calendar” looks a lot like baby snuggles, coffee refills, and… not much time for social media. And that’s okay! Because SEO blogging is one of the things working behind the scenes for me. One well-crafted blog post can keep showing up in search results, sending me traffic and leads long after I’ve hit publish. It’s the exact strategy I wish more business owners used, and today we’re talking all about it. In this episode, I’m bringing you my podcast manager (and blogging ex...
Hey friends! As you're tuning in, I'm currently out on maternity leave (soaking up the baby snuggles!), and I've invited some of my amazing business friends to share guest trainings with you while I'm away. I'm kicking things off with none other than my dear friend Stephanie Kase (who you've probably heard on the podcast before). She's brilliant, grounded, and brings so much practical wisdom, especially around evergreen marketing. Stephanie's diving into a topic both of us are passionate abou...
In this short little episode, I’m sharing what’s coming on the Breakthrough Brand Podcast while I’m on maternity leave with baby #3 — hint: there are some really awesome episodes planned! I also share a little about birth things, how my business will be functioning while I’m away, and more. Enjoy this short little chit chat, and then go back through some old episodes and download/listen to some things you may have missed! And, like I say in the audio, if you have never left a rating/rev...
In this episode, I’m sharing two scriptures that have been deeply meaningful to me lately, especially as I think and pray over my business. If you’ve been following this podcast for a while, you know I love weaving faith into entrepreneurship, and every time I’ve done scripture-based episodes, the response from you all has been so encouraging. So today, we’re doing it again! We’re looking at two verses from 1 Thessalonians. The first, 1 Thessalonians 4:11, talks about living a quiet life, min...
If you’ve ever wondered whether you should start a YouTube channel or launch a podcast, this episode is for you. As someone who’s hosted over 300 podcast episodes and has experience on YouTube, I’m here to give you an honest, data-backed breakdown of both platforms. In this episode, I’m busting six of the most common myths you’ve probably heard and sharing what’s actually true in 2025. We’ll talk about what’s changed in recent years, how both platforms are evolving, and why in some cases, I a...
Today, I’m introducing you to Kate Tran — my neighbor and a videographer I’ve personally worked with. If you’ve taken any of my courses, you’ve already seen Kate’s incredible work. She’s the owner of a Nashville-based video production company, and has worked with major brands like CMA, Like to Know It, Tractor Supply, Make-A-Wish, and many more. But what really shines through in this episode is her passion for helping smaller, lesser-known brands find their voice through video content. We’re ...
It’s launch week — and not only am I 36 weeks pregnant, but I’m also thrilled to introduce TWO brand new Showit website templates designed specifically for the birth and postpartum world. In this episode, I’m sharing a full behind-the-scenes look at why I created these hyper-niche templates, who they’re for, and how they can help birth workers elevate their online presence with ease (and great SEO!). Shop the New Templates: Doula Website Template: https://elizabethmccravy.com/doulaLactation C...
After three months away, I'm back behind the mic! This episode kicks off a mini-season of new content before I head into maternity leave. In this chitchat-style catch-up, I’m sharing a behind-the-scenes look at why I took my longest break ever from the podcast after six years of consistent episodes—and what God taught me through it. I dive into how stepping back from content creation impacted my business (it wasn’t as dramatic as you might think), and how the space opened up room for clarity ...
Big changes are coming to the Breakthrough Brand Podcast! In this episode, I’m sharing a personal and business update that’s been months in the making—I’m shifting the podcast to a seasonal format and taking a three-month break from releasing new episodes. But don’t worry, this isn’t a goodbye! To be clear, I’ll still be actively working in my business and the podcast itself is NOT ending. I’ll be back soon with fresh content, and I’m excited to share the reasons behind this shift, how I made...
Today, I’m chatting with Emily Conley, an incredible copywriter, business owner, and world traveler who’s been balancing work, family, and homeschooling—all while exploring different countries. If you’ve ever wondered, is it possible to run a business without social media?, Could I travel full-time with my family?, or How does homeschooling actually work on the go?—this episode is for you! Emily shares the wild story of losing her Instagram account (twice!) and how she not only kept her busin...
If you’ve ever wondered how to navigate health insurance as a self-employed family, this episode is for you! With two kids (and another on the way!) and no employer-sponsored coverage, we’ve found an alternative that works for us—Christian Healthcare Ministries (CHM). In this episode, we’re breaking down exactly how it works, what we pay, and the pros and cons of opting out of traditional health insurance. Spoiler: Private health insurance can be insanely expensive, but there are real, budget...
Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Pass
Is your website working for your business or quietly holding you back? In today’s episode, I’m walking you through a simple (yet powerful!) 5-minute website audit you can do right now to find out. We’re talking clarity, brand alignment, mobile design (hello, 60%+ of your viewers!), personality, and whether your site is actually doing its job (whether that’s booking clients, bringing in inquiries, growing your email list, or selling digital products). The truth? A lot of business owners think ...
