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Brandy
Motif Brands
87 episodes
4 days ago
*Top 3% Podcast* Candid conversations over cocktails discussing all things brand with Reilly Newman and Scott Saunders, the branding experts of the brand transformation studio Motif Brands. Listen responsively as these distilled brand insights come with relevant advice that's been refined over decades of branding experience. With Brandy's high concentration of branding, marketing, strategy, and behavioral science, you'll experience increased awareness of your business, brand, and audience... and you'll respond accordingly. Each round of Brandy is concise, ad-free, and on the house. Cheers!
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Marketing
Business
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All content for Brandy is the property of Motif Brands and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
*Top 3% Podcast* Candid conversations over cocktails discussing all things brand with Reilly Newman and Scott Saunders, the branding experts of the brand transformation studio Motif Brands. Listen responsively as these distilled brand insights come with relevant advice that's been refined over decades of branding experience. With Brandy's high concentration of branding, marketing, strategy, and behavioral science, you'll experience increased awareness of your business, brand, and audience... and you'll respond accordingly. Each round of Brandy is concise, ad-free, and on the house. Cheers!
Show more...
Marketing
Business
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Cocktail: Mr. Pibb, AI, and the New Economy
Brandy
20 minutes 14 seconds
1 week ago
Cocktail: Mr. Pibb, AI, and the New Economy

The return of a more caffeinated Mr. Pibb and is AI a bubble?

⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us

This Brandy episode is a cocktail shaken with nostalgia, stirred with AI, and served with a twist of psychology.

A cocktail of culture, code, and consumer psychology where Reilly Newman and Scott Saunders mix nostalgia, AI, and the new economy to explore how human behavior(and the stories we tell ourselves) shape what we buy, trust, and resist. From Mr. Pibb's nostalgic return to machine learning, it’s all about how products make us feel.


What You’ll Learn:• Why nostalgia-driven marketing (like Mr. Pibb’s revival) taps into human emotion.• How consumer resistance to AI is rooted in being human

• Reilly's prediction of the new economy emerging and if AI is a bubble.• The psychology behind “how does this make me feel?” in modern purchasing.• What car dealerships reveal about trust, tone, and human nuance.• Why understanding internal narratives is key to building brand loyalty in the new economy.


Have a brand marketing question?

Reilly & Scott will answer it on the next episode!

⁠⁠⁠>> Ask Here: https://forms.gle/S237AyoG1vj9Wfzj6

Brandy
*Top 3% Podcast* Candid conversations over cocktails discussing all things brand with Reilly Newman and Scott Saunders, the branding experts of the brand transformation studio Motif Brands. Listen responsively as these distilled brand insights come with relevant advice that's been refined over decades of branding experience. With Brandy's high concentration of branding, marketing, strategy, and behavioral science, you'll experience increased awareness of your business, brand, and audience... and you'll respond accordingly. Each round of Brandy is concise, ad-free, and on the house. Cheers!