Most brands chase content. Great brands create moments.
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In a digital world obsessed with “content,” few brands realize that what people truly remember are moments.
In this episode of Brandy, hosts Reilly Newman and Scott Saunders explore why the future of marketing lies in designing experiences that spark connection, conversation, and community.
They revisit themes from Season 1’s Grassroots Marketing episode to show how creating brand moments builds trust, fuels word-of-mouth, and inspires your audience to create content for you.
What You’ll Learn:
• Why “content creation” is less powerful than “moment creation.”
• How to build experiences people can’t help but talk about.
• The psychology behind memory, emotion, and brand loyalty.
• How grassroots marketing thrives on meaningful moments.
• Why every brand should measure moments of impact, not posts.
Because the future of marketing isn’t about more noise... it’s about making moments that matter.
Have a brand marketing question?
Reilly & Scott will answer it on the next episode!