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BrandWhys®: The Healthpreneur’s Guide to Clients & Credibility
Jess Creatives
47 episodes
3 days ago
Welcome to BrandWhys, the ultimate podcast for healthpreneurs and wellness business owners looking to transform their fitness and nutrition marketing and branding game. Whether you're a personal trainer, dietitian, or yoga instructor, we dive into the strategies that actually work. Each episode delivers actionable wellness marketing insights through real conversations with successful entrepreneurs who've mastered their fitness branding and nutrition business growth. From wellness branding deep-dives to practical marketing for personal trainers, we decode the methods that turn struggling health businesses into thriving empires. No fluff, no jargon – just real talk about what works in the health and wellness industry today. I promise to keep it authentic, strategic, and try not to use the phrase 'think outside the box' (oops, just did).
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Entrepreneurship
Business
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All content for BrandWhys®: The Healthpreneur’s Guide to Clients & Credibility is the property of Jess Creatives and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to BrandWhys, the ultimate podcast for healthpreneurs and wellness business owners looking to transform their fitness and nutrition marketing and branding game. Whether you're a personal trainer, dietitian, or yoga instructor, we dive into the strategies that actually work. Each episode delivers actionable wellness marketing insights through real conversations with successful entrepreneurs who've mastered their fitness branding and nutrition business growth. From wellness branding deep-dives to practical marketing for personal trainers, we decode the methods that turn struggling health businesses into thriving empires. No fluff, no jargon – just real talk about what works in the health and wellness industry today. I promise to keep it authentic, strategic, and try not to use the phrase 'think outside the box' (oops, just did).
Show more...
Entrepreneurship
Business
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How to Market Yourself Without Feeling Salesy
BrandWhys®: The Healthpreneur’s Guide to Clients & Credibility
12 minutes 28 seconds
7 months ago
How to Market Yourself Without Feeling Salesy

Ever feel like marketing yourself is one of the hardest parts of being a business owner? You're not alone, and that queasy feeling might be what's keeping you from attracting those premium clients who are ready to recognize your true value.

In this episode, I'm diving into practical strategies for health professionals to market themselves without the sleaze. Whether you're a dietitian, fitness coach, or wellness expert, you'll learn how to own your authority, let your brand do the heavy lifting, and use identity marketing to speak directly to the clients you want to attract.

Get ready to take charge by refining your messaging to attract premium clients, updating your brand to reflect your professional expertise, and shifting your marketing strategies so they feel natural and engaging—no more feeling like an internet salesperson!

→ Get your Rebrand Checklist: ⁠⁠⁠⁠https://www.jesscreatives.com/rebrand-checklist/⁠⁠⁠⁠
→ Take the "Squiggle or Square" quiz: ⁠⁠⁠⁠https://www.jesscreatives.com/quiz⁠⁠⁠⁠
→ Ready to transform your brand? Visit: ⁠⁠⁠⁠https://www.jesscreatives.com/rebrand⁠⁠⁠⁠

Key Takeaways:

  • Attract premium clients by refining your messaging to highlight client transformations rather than just listing services.

  • Build a strong brand that does the selling for you by consistently showing up with valuable content.

  • Use identity marketing to speak to the aspirations of your ideal clients, positioning yourself as the trusted expert they need.

nutrition branding, fitness branding, health and wellness marketing, authority positioning, fitness coach marketing, nutritionist branding, rebranding for health professionals, wellness business growth

BrandWhys®: The Healthpreneur’s Guide to Clients & Credibility
Welcome to BrandWhys, the ultimate podcast for healthpreneurs and wellness business owners looking to transform their fitness and nutrition marketing and branding game. Whether you're a personal trainer, dietitian, or yoga instructor, we dive into the strategies that actually work. Each episode delivers actionable wellness marketing insights through real conversations with successful entrepreneurs who've mastered their fitness branding and nutrition business growth. From wellness branding deep-dives to practical marketing for personal trainers, we decode the methods that turn struggling health businesses into thriving empires. No fluff, no jargon – just real talk about what works in the health and wellness industry today. I promise to keep it authentic, strategic, and try not to use the phrase 'think outside the box' (oops, just did).