This week the Brandfathers discuss the secrets behind conferences, AI marketing, Nike changing it's slogan and more.
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This week we interviewed Ryan Duey, Co-Founder and Co-CEO of Plunge. He tells the story of how it started in a garage during covid and exposes the strategies that got them to a $100 Million/ year company.
Intro 0:00
Backstory 0:43
Brand Naming 8:30
Influencer Marketing 11:10
Scaling 17:55
Evolving 25:25
Extra Marketing Strats 35:39
Outro 37:07
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This week the fathers are back with a classic marketing round up. Listen to them discuss:
Intro 0:00
Cracker Barrel/Red Lobster 01:55
Kelce x AE 10:30
Cailtin Clark 27:10
US Gov Design 31:54
Naomi Osaka 42:50
Beats 43:50
AI Extras 50:45
And as always, thanks for watching. Let us know your feedback in the comments.
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Brandfathers Job Board: https://jobs.brandfathers.org/
This week the fathers return with some current events as well as a deep dive from Ashwinn on how he is leveraging AI to super charge his marketing. A must watch for any brand founder/marketer.
As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626Sub to our Newsletter: https://www.Brandfathers.orgBrandfathers Job Board: https://jobs.brandfathers.org/
Work with Zain: https://zainith.agency/?utm_source=tiktoktuesday&utm_medium=email&utm_campaign=819
Influencer gifting tool: https://www.influencergiftform.com/
This week Father Ashwinn sat down with TikTok Shop expert Zain Ali to breakdown how the platform works and the best strategies for it.
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
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Brandfathers Job Board: https://jobs.brandfathers.org/
BRANDFATHERS JOB BOARD: https://jobs.brandfathers.org/
This week the Fathers talk viral campaigns.
This includes everything from Polaroid billboards to Timothee Chalamet x Cash App and American Eagle x Sydney Sweeney.
As always, thanks for watching. Let us know your feedback in the comments.
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BRANDFATHERS JOB BOARD: https://jobs.brandfathers.org/
This week The Fathers get into the sports marketing world and talk everything from Caitlin Clark to failing running startups.
As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626Sub to our Newsletter: https://www.Brandfathers.org
BRANDFATHERS JOB BOARD: https://jobs.brandfathers.org/
This week The Fathers talk how ChatGPT and AI Slop content is destroying your brand. Learn what to do and, more importantly, what not to do.
They also touch on recent marketing phenomenons and banter per usual.
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As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
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You can get the free retail report here: https://brandfathers.org/retail-101
This week the fathers sat down with Nicole from PLTFRM for a special episode.Over the course of an hour she broke down retail strategies used by brands like Feastables, Bloom, Armra, Mountain Valley & others as well as strategy + insight on how to get your own brand into retail and win.PLTFRM: https://www.onepltfrm.com/
Ashwinn & Oren recap a week in France at Cannes Lions, while Jordan asks the important questions.
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/
This week the Fathers sat down with Bill Rom, Co-Founder of Baseball Lifestyle 101.
We talk everything from starting out in a basement with 5,000 followers to doing $1 million in a single day.
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
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PLTFRM: https://www.onepltfrm.com/
The Brandfathers cover the hottest marketing campaigns in May.Intro (00:29)The Enhanced Games (03:36)Spectacle Content (06:09)David Bars (09:07)BPN Endurance Race (15:36)All-American Rejects (18:54)Kai Cenat Streamer University (27:07)Leveraging Creatives in Different Spaces (31:44)Waterboy (37:32)Steve Madden (43:56)Burger King & FIFA (49:04)Jaguar, Caitlin Clark, Outro (53:22)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/
This week we asked our followers to submit their brands/companies for live critique.
Nexa Tax (02:42)
Coolhand Movers (10:39)
GolfRoots (20:32)
IncrediWear (24:39)
Armra (32:16)
GoatLane (33:44)
OtterDev (38:24)
Abby Muir (42:06)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
Sub to our Newsletter: https://www.Brandfathers.org
PLTFRM: https://www.onepltfrm.com/
This week the Fathers talk retail attractions and how companies can drive in person foot traffic through design.
Oren’s trip to China (00:48)
Louvre in China (01:53)
Onyx Coffee (10:15)
Awan (11:16)
Glossier (12:43)
Operationalizing Influence (22:16)
CRWD (34:23)
On The House (36:31)
This week’s trends (39:41)
PLTFRM (45:39)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
This week the Fathers talked luxury social media and how people & brands can still compete in the TikTok world with high production content.
Wisdom Kaye (03:10)
Montes Sauce (10:51)
Sult (15:58)
Ocean and San (20:12)
Bad Hambres (24:38)
Nike (29:45)
IWC Watches (33:49)
MoSpoke (37:12)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
Sub to our Newsletter: https://www.Brandfathers.org
PLTFRM: https://www.onepltfrm.com/
Minted New York founder, Marcus Milione, joins the Brandfathers to discuss his rise to fame and building a company.
Intro (01:20)
Early Content Growth (08:34)
Building in Public (19:53)
YouTube Strategy Insights (26:17)
Minted Pop-Ups Impact (36:14)
Expanding Product Lines (46:42)
Running, Training, Mindset (54:32)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
Sub to our Newsletter: https://www.Brandfathers.org
PLTFRM: https://www.onepltfrm.com/
Check out Marcus's Socials below!
https://www.instagram.com/marcusmilione/
https://www.tiktok.com/@marcusmilione?lang=en
https://www.youtube.com/ @marcusmilione1
This week the Fathers talked celebrities and how they're leveraging their fame and faces into millions outside of their main careers.
Viral Chocolate Collab (00:34)
Jimmy Fallon’s Show Audition (04:41)
Tom Brady x Delta (15:46)
New Era Chief Officers (20:37)
Creators vs Celebs (27:00)
Influencer FTC Lawsuit (35:23)
China Tariff Impact (40:55)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
This week, The Fathers talk how less can be more, how to work with content creators, Coachella activations and the importance of visual hooks.
Intro (00:22)
The Masters (How less can be more) (01:30)
How to work with content creators (21:31)
High-Impact, Low-Cost Activations (39:58)
Importance of visual hooks (47:13)
Nothing Is Original (51:37)
Outro (57:22)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
This week the Fathers share the underground marketing tactics celebrities are using to buy millions of views.
Multi-account Strategy (01:05)
Outsourcing to creators (17:11)
Shifts in Influence (20:11)
Clipping (20:50)
Andrew Tate’s Rise (21:36)
Clipping Economy (25:33)
WHOP Platform (27:18)
Brand Play (31:07)
Athlete Use (33:41)
YouTube Shift (36:34)
Retail Strategy (39:59)
Weekly Trends (43:23)
As always, thanks for watching. Let us know your feedback in the comments.
Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
PLTFRM: https://www.onepltfrm.com/Sub to our Newsletter: https://www.BrandFathers.orgThis week, we dive into the world of AI marketing—what brands are getting wrong with ChatGPT ads and which tools you should be steering clear of versus diving into. We also break down Saratoga Water’s unexpected viral moment and how the brand can turn views into meaningful $$ impact. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626
