In this week’s episode, we’re talking about the power of asking big questions. Our willingness to question instead of just answer gives us the ability to control the conversations in our space and increase our authority. From client conversations through to big, narrative-forming brand messaging, the questions we ask matter. YOU DON'T WANT TO MISS The power of asking big questions in initial client conversations, and how it can position you as a true expert.Why your willingness to question th...
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In this week’s episode, we’re talking about the power of asking big questions. Our willingness to question instead of just answer gives us the ability to control the conversations in our space and increase our authority. From client conversations through to big, narrative-forming brand messaging, the questions we ask matter. YOU DON'T WANT TO MISS The power of asking big questions in initial client conversations, and how it can position you as a true expert.Why your willingness to question th...
When we started our studio, brand strategy was never something we ever offered. Now, brand strategy is a critical piece of our process, and it’s given more meaning, focus and depth to every project. But what exactly is brand strategy? Does every business really need one? And are you just paying a lot of money for another digital document that will sit on your server gathering dust? WE DISCUSS: The difference between a discovery or briefing session and a brand strategy sessionWhy we decided to...
Brand-Led
In this week’s episode, we’re talking about the power of asking big questions. Our willingness to question instead of just answer gives us the ability to control the conversations in our space and increase our authority. From client conversations through to big, narrative-forming brand messaging, the questions we ask matter. YOU DON'T WANT TO MISS The power of asking big questions in initial client conversations, and how it can position you as a true expert.Why your willingness to question th...