If you offer sales through coupons and promotional discounts, you might worry about creating a sales spiral where customers start to expect sales. But JC Penney put this to the test, and what they found serves as a great case study for any brand or business owner wondering what role sales should play in their pricing and marketing strategy.Watch on YouTube/Grab Sources: https://youtu.be/TIsCySxasgY Read on Blog: https://kattwagner.com/should-you-offer-coupons-discounts-sales-strategy-ca...
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If you offer sales through coupons and promotional discounts, you might worry about creating a sales spiral where customers start to expect sales. But JC Penney put this to the test, and what they found serves as a great case study for any brand or business owner wondering what role sales should play in their pricing and marketing strategy.Watch on YouTube/Grab Sources: https://youtu.be/TIsCySxasgY Read on Blog: https://kattwagner.com/should-you-offer-coupons-discounts-sales-strategy-ca...
Marketing News This Week, Plus Tips and Ideas November 2023: Google, YouTube, and Business Buying Tips
Brand Hacking with Katt Wagner
25 minutes
1 year ago
Marketing News This Week, Plus Tips and Ideas November 2023: Google, YouTube, and Business Buying Tips
Let's look at the latest marketing news this week. We'll summarize news and share tips as they relate to SEO, Social Media, Branding, and Business.You can also watch this week's marketing news on YouTube: https://youtu.be/D5V0eo4_Mbw0:00 Marketing News This Week November 20230:46 Google AI Bard and Fraudulent DMCA Lawsuits6:59 Google Chrome Getting Rid of Third Party Cookies for Advertising8:37 New YouTube Updates: AI Comment Summaries andAsk Button19:44 The Facebook Mobile Browser Update For...
Brand Hacking with Katt Wagner
If you offer sales through coupons and promotional discounts, you might worry about creating a sales spiral where customers start to expect sales. But JC Penney put this to the test, and what they found serves as a great case study for any brand or business owner wondering what role sales should play in their pricing and marketing strategy.Watch on YouTube/Grab Sources: https://youtu.be/TIsCySxasgY Read on Blog: https://kattwagner.com/should-you-offer-coupons-discounts-sales-strategy-ca...