Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
64 episodes
1 week ago
Send us a text Putting content out there is not enough anymore… and as a creative, you feel that tension even more. You don’t just want posts that “perform,” you want content that feels like an extension of who you are and actually moves people to action. If you’re doing all the things and still feel invisible, this episode is for you. In this episode, I’m breaking down how to shift from pumping out “helpful” tips into building authority content that gets you recognized, remembered, and recom...
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Send us a text Putting content out there is not enough anymore… and as a creative, you feel that tension even more. You don’t just want posts that “perform,” you want content that feels like an extension of who you are and actually moves people to action. If you’re doing all the things and still feel invisible, this episode is for you. In this episode, I’m breaking down how to shift from pumping out “helpful” tips into building authority content that gets you recognized, remembered, and recom...
60 | Is Your Offer Killing Sales? Entrepreneurs, Fix This Now
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
12 minutes
1 month ago
60 | Is Your Offer Killing Sales? Entrepreneurs, Fix This Now
Send us a text If you’re tempted to rebuild your offer from scratch, pause. In this episode, I walk you through a quick diagnostic to figure out whether sales are stalling because of your offer… or because of positioning (how people perceive your promise). In minutes, you’ll know what to tweak so you stop adding bonuses and start saying what buyers actually need to hear. We’ll use three clear signals—conversion from warm leads, objection patterns, and whether your promise is repeatable—to dec...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Send us a text Putting content out there is not enough anymore… and as a creative, you feel that tension even more. You don’t just want posts that “perform,” you want content that feels like an extension of who you are and actually moves people to action. If you’re doing all the things and still feel invisible, this episode is for you. In this episode, I’m breaking down how to shift from pumping out “helpful” tips into building authority content that gets you recognized, remembered, and recom...