In this captivating episode, we sat down with Brett W Smith, a multifaceted entrepreneur from the Sunshine Coast. A former Australian Title Boxer turned entrepreneur, property developer and mindset coach, Brett shares the remarkable story behind his businesses: BWS Electrical and his coaching brand, 'The Conscious Hooligan.' Brett's entrepreneurial path hasn't been without obstacles. He candidly discusses the significant challenges he faced while scaling his ventures, including a pivotal setback during a 2017 Hamilton Island project and navigating the turbulent waters of the the pandemic—a time when he chose to focus on serving his community rather than pursuing profit. Looking toward the future, Brett outlines his current business objectives: optimising his brand operations and exploring potential mergers with other construction companies, all while balancing the demands of family life and managing personal health conditions. The interview includes practical steps for optimising digital presence, website strategy, complemented by strategic SEO initiatives to enhance local visibility.