Book More Photography Clients Podcast | Photography Business, Marketing, Leads, Business Plan
Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach
375 episodes
19 hours ago
If you want to be fully booked by October, now is the time to act. In this episode, I’m breaking down exactly what you need to be promoting, when to start, and how to market so your calendar fills up with ease. No scrambling, no last-minute panic—just a simple plan you can put into motion today. Here’s what you’ll learn: Why promoting early is the #1 booking strategy you can’t skipSimple ways to build urgency without feeling “salesy”How to market beyond social media so more people see (and bo...
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If you want to be fully booked by October, now is the time to act. In this episode, I’m breaking down exactly what you need to be promoting, when to start, and how to market so your calendar fills up with ease. No scrambling, no last-minute panic—just a simple plan you can put into motion today. Here’s what you’ll learn: Why promoting early is the #1 booking strategy you can’t skipSimple ways to build urgency without feeling “salesy”How to market beyond social media so more people see (and bo...
What does it look like to go from a corporate job you hated, juggling nanny gigs and freelance work, to running a thriving multi-figure business? In this inspiring and honest conversation, I’m joined by my friend Elizabeth McCravy—website designer, course creator, and fellow podcaster—as she pulls back the curtain on her winding path to entrepreneurship. Elizabeth shares how a love of MySpace design as a teen led to a career in digital media, why she left her "great on paper" job just f...
Want to stop feeling overwhelmed and start making real progress in your photography business? In this quick, actionable episode, I'm revealing my "secret ninja trick" for saving hours of work while staying consistent with your business tasks. Discover the power of batching - the productivity approach that has transformed how I run my photography business and allowed me to work smarter, not harder. Learn exactly which five areas of your business you can start batching today: Social media capti...
Summer schedules can get wild, but that doesn’t mean your photography bookings have to slow down. In this short and powerful episode, I’m sharing the exact strategies I used to keep my calendar full—even when life gets busy. Whether you’re in a growth season or just trying to maintain momentum, these tips will help you stay consistent without burning out. Tune in to learn: Why niching down sooner than later will simplify your marketingA repeatable marketing approach that won’t eat up your tim...
Hey photographers! With summer approaching and vacation mode setting in, I want to warn you about a fatal mistake I see photographers make every year that could cost you bookings well into fall! In this episode, I'm breaking down how to balance enjoying your summer while keeping your business thriving. In this episode, I'll share: Why taking your foot off the gas during summer creates devastating "feast or famine" cyclesThe 90-day rule that determines your fall booking successMy step-by-step ...
Hey photographer friends! I'm bringing back one of your favorites, Kayla Brint, to dive deep into why mini sessions sometimes fail and exactly how to fix them. If you've been struggling with mini sessions or wondering why yours aren't booking up as quickly as you'd hoped, this episode is going to be a game-changer for your business. In this episode, we break down: The 5 key factors that determine whether your mini sessions succeed or flopHow to create a marketing plan that actually gets you b...
Hey photographers! Today I'm diving into one of the most requested topics - client questionnaires! In this practical episode, I'll walk you through exactly what questions to ask your clients and how to utilize their responses to create amazing photography sessions tailored to their needs. In this episode, I'll share: The key categories of questions every photographer should include in their questionnaireSpecific examples of questions for different photography niches (family, newborn, maternit...
Hey photography friends! This week we're sitting down with the amazing Vanessa Joy, who's juggling life as a photographer in both Austin and the NYC area while raising a family and teaching others how to rock their photo businesses. Vanessa gets real about her journey from high school darkroom days to building a thriving multi-genre photography career. She shares some seriously game-changing insights on how she's managed to avoid burnout (even while traveling 150 days last year!), create mean...
Hey photographers! Do you ever feel guilty when you take a break from editing or wonder if your clients are judging you when you post about your personal life on social media? In this episode, I'm revealing five things you absolutely don't have to justify or feel guilty about as a photographer, no matter where you are in your business journey. In this episode, I'll share: Why you should never apologize for your pricing (and why comparing yourself to other photographers is a losing game)How to...
Hey friends! I'm thrilled to bring you this conversation with Mollie Goodspeed, an incredible wedding photographer from Fort Worth, Texas. In this episode, Mollie shares her inspiring journey from high school photography enthusiast to thriving full-time wedding photographer. We dive deep into how she funded her first full-frame camera with student loans, navigated her early $500 weddings, and strategically built a sustainable business through relationship-building and smart pricing strategies...
Hey friends! I'm so excited to share this episode with you where I break down how ChatGPT has become my absolute best free assistant in my photography business. I'll be honest - I was totally skeptical at first, but now I use it daily to create social media content, polish client reviews, write email newsletters, and so much more. In this episode, I'm sharing exactly how you can adapt AI to your photography business while still keeping your authentic voice. In this episode, I'll show you: My ...
Hey there! This week I sat down with Andee Hart, and wow, what a conversation! Andee's an amazing sales coach with 18 years of executive sales experience who made the bold leap from corporate America to founding her own candle company, Heart Design Co. I was so inspired hearing how she navigated that transition and her practical advice for selling with confidence is exactly what many of us need! In this episode, you'll hear: Andee's honest story about facing her doubts when leaving her corpor...
We are celebrating 6 years of the Book More Photography Clients Podcast! 🎉 In honor of the podcast anniversary, I break down some of the lessons learned, why I retired the Blueprint program, and tell you about my brand new program - The Fully Booked Method! Want to earn a free spot in the program for the spring round? Here's how to enter: 1) Share about the podcast in your stories and tag me @brookejanaephoto 2) Join the Fully Booked Method waitlist by filling out this form. Winne...
Join the NEW Fully Booked Blueprint program! Your roadmap to a profitable, fully booked photography business. A course + coaching with Brooke Jefferson. Join the Blueprint!
I'm taking you behind the scenes of how I booked out my most recent set of spring mini sessions from the planning to the marketing. You will be able to take my strategy and try it for yourself! Come tell me your biggest takeaway. Join the NEW Fully Booked Blueprint program! Your roadmap to a profitable, fully booked photography business. A course + coaching with Brooke Jefferson. Join the Blueprint!
Are you ready for a little butt-kicking conversation? I'm joined by Sabrina Gebhardt, a photographer and business coach from Fort Worth, Tx. We discussed common challenges photographers have when it comes to marketing and how to overcome them. I promise you are going to LOVE this episode! Connect with Sabrina Grab her Marketing Freebie. [0:00-2:00] Sabrina introduces herself and her background as both a photographer and business coach. [2:00-7:00] Discussion of the common challenges ...
It's a throwback Thursday episode, but don't let that send you away. This episode is full of strategy for you to increase your bookings if your bookings are coming in slow. I hope you find lots of value in it! Are you loving the podcast? Want to go deeper with personalized strategy for your photography business? Book a 1:1 strategy call with me here. Join the NEW Fully Booked Blueprint program! Your roadmap to a profitable, fully booked photography business. A course + coaching with B...
In this episode, I sit down with Wendy Newcomb-Walker, a photographer who started her business in 2023 and has seen incredible growth in a short amount of time. Wendy shares her journey into photography, from always having a love for it but not being able to afford a camera, to picking it up more seriously and quickly turning it into a thriving business. We discuss Wendy's initial skepticism about coaching and how she ultimately decided to work with me one-on-one. She talks about...
Join the NEW Fully Booked Blueprint program! Your roadmap to a profitable, fully booked photography business. A course + coaching with Brooke Jefferson. Join the Blueprint!
In this episode, I'm tackling a topic that so many photographers struggle with - how to attract dream clients who will happily pay your full price, without having to discount. I know the temptation to offer constant sales and discounts is real, especially when you're just starting out. But the truth is, that's a surefire way to run an unprofitable business. That's why I'm sharing my best strategies for flipping the script. You'll learn: Why you need to stop writing off clients who say...
Join the upcoming 3-day Fully Booked Bootcamp happening March 4th - 6th! In this episode, I sit down with Nathan Chanski, a wedding photographer, business coach, and course creator. Nathan shares his journey into photography and entrepreneurship, and how he learned to balance his creative passion with the business side of running a successful photography business. Nathan provides actionable advice for photographers struggling to get in front of more potential clients. He emphasizes the im...
Book More Photography Clients Podcast | Photography Business, Marketing, Leads, Business Plan
If you want to be fully booked by October, now is the time to act. In this episode, I’m breaking down exactly what you need to be promoting, when to start, and how to market so your calendar fills up with ease. No scrambling, no last-minute panic—just a simple plan you can put into motion today. Here’s what you’ll learn: Why promoting early is the #1 booking strategy you can’t skipSimple ways to build urgency without feeling “salesy”How to market beyond social media so more people see (and bo...
