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Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Kim Stewart, Book Marketing Strategist for Nonfiction Authors
193 episodes
6 days ago
You finally got the yes โ€” that email from a podcast host saying, โ€œIโ€™d love to have you as a guest!โ€ Cue the happy dance! ๐Ÿ’ƒ But now what? Let's walk through how to prepare for your guest episodes including what to send your host ahead of time, how to personalize your stories for their listeners, and how to show up calm, confident, and ready to serve. Related episode: 5 Lessons Learned Guesting on Podcasts with Kristine Brown ๐Ÿ“‹ Podcast Pitching Tracker ๐ŸŽง LISTENERS TO READERS (private pod...
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All content for Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform is the property of Kim Stewart, Book Marketing Strategist for Nonfiction Authors and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You finally got the yes โ€” that email from a podcast host saying, โ€œIโ€™d love to have you as a guest!โ€ Cue the happy dance! ๐Ÿ’ƒ But now what? Let's walk through how to prepare for your guest episodes including what to send your host ahead of time, how to personalize your stories for their listeners, and how to show up calm, confident, and ready to serve. Related episode: 5 Lessons Learned Guesting on Podcasts with Kristine Brown ๐Ÿ“‹ Podcast Pitching Tracker ๐ŸŽง LISTENERS TO READERS (private pod...
Show more...
Marketing
Arts,
Religion & Spirituality,
Business,
Christianity,
Books
Episodes (20/193)
Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
180. Prepping for Your Interview as a Podcast Guest
You finally got the yes โ€” that email from a podcast host saying, โ€œIโ€™d love to have you as a guest!โ€ Cue the happy dance! ๐Ÿ’ƒ But now what? Let's walk through how to prepare for your guest episodes including what to send your host ahead of time, how to personalize your stories for their listeners, and how to show up calm, confident, and ready to serve. Related episode: 5 Lessons Learned Guesting on Podcasts with Kristine Brown ๐Ÿ“‹ Podcast Pitching Tracker ๐ŸŽง LISTENERS TO READERS (private pod...
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1 week ago
10 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
179. Feeling Ghosted or Rejected? Handling a โ€œNoโ€ or No Response to your Podcast Pitch
Ever took time to craft a great podcast pitch, then you hear โ€œnot right nowโ€, โ€œnot a fitโ€, or even no reply at all? Youโ€™re not alone. Letโ€™s talk about what to do next and how to keep your momentum (and confidence) strong as you keep pitching. Related episodes: 5 ways to build relationships with podcast hosts (#177) When your podcast pitch isnโ€™t working (Kingdom Writers Podcast) ๐Ÿ“‹ Podcast Pitching Tracker ๐ŸŽง LISTENERS TO READERS (private podcast) ๐Ÿ“ฅ CREATE YOUR PRIVATE PODCAST READER MAGNET:...
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2 weeks ago
8 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
178. Find (and Vet) the Right Podcasts to Guest On
Searching for podcasts to guest on can easily take up ALL your time, unless you know where to look. Today Iโ€™m sharing four ways to identify shows serving your readers and the simple checks to vet a show before you pitch. Whether youโ€™re new to podcast guesting or ready to tighten up your strategy, use your time wisely and start landing guest episodes that grow your platform and market your book. Resources mentioned: ๐Ÿ“‹ Podcast Pitching Tracker How to Build Relationships with Hosts (#177) ...
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3 weeks ago
8 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
177. Five Ways to Build Relationships with Podcast Hosts (before and after pitching)
Podcast hosts arenโ€™t looking for guests to sell to their listeners. They're looking for guests who will partner with them to serve their listeners. Here's 5 ways you can build (and nurture) relationships with podcast hosts long before and long after you send your pitch. Related Epsiodes: Engaging Podcast Hosts on IG with Ruthie Gray (ep 50) Common Podcast Pitching Mistakes playlist ๐ŸŽง LISTENERS TO READERS (private podcast) ๐Ÿ“ฅ CREATE YOUR PRIVATE PODCAST READER MAGNET: Private Podcast Toolkit ...
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1 month ago
7 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
176. Grow Your Own Show as a Podcast Guest
Guesting on other peopleโ€™s podcasts is THE BEST way to grow your own show. But before you start pitching yourself, thereโ€™s 3 things I want you to consider doing first to get the best return on your time invested in podcast guesting. ๐ŸŽง LISTENERS TO READERS (private podcast) ๐Ÿ“ฅ CREATE YOUR PRIVATE PODCAST READER MAGNET: Private Podcast Toolkit (special listeners' price!) ๐Ÿ’› FAVE PODCASTING RESOURCES: โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐ŸŽ™๏ธ Microphone ๐ŸŽง Hosting (Buzzsprout) ๐Ÿ“ฅ Private P...
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1 month ago
12 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
175. Planning and Measuring Your Book Marketing with Susan Neal
How can you best plan and measure your book marketing efforts? Thatโ€™s what weโ€™re answering today with my guest Susan Neal. Susan is the author of eight books including her recent release, How to Sell 1000 Books a Month. Sheโ€™s also CEO of Christian Indie Publishing Association (CIPA), which offers a slew of resources to help you when you first start writing your book all the way through publishing and marketing. We talk about how to balance marketing with writing, how to create a monthly marke...
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1 month ago
21 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
174. Grow Your Email List as a Podcast Guest
What if instead of โ€œborrowingโ€ someone elseโ€™s audience, you focused on growing your own? Lead podcast listeners from curious to connected with a private podcast reader magnet. Want to see one in action? Listeners to Readers is just six short episodes to share how a private podcast can grow your email list and market your nonfiction book. Listen for free at listenerstoreaders.com. ๐ŸŽง LISTENERS TO READERS (private podcast) ๐Ÿ“ฅ CREATE YOUR PRIVATE PODCAST READER MAGNET: Private Podcas...
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1 month ago
2 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
173. New, Nurture, or Numbing Out? How are You REALLY Spending Time on Social?
No time to market your books, or build and nurture relationships with your target readers on social media? I know, you may have a love/hate relationship with social media. Me too. If you're sticking with social to market your books, are you using it to connect with new readers? Nurture existing ones? Or perhaps you're simply using social to scroll and numb out instead. Don't let that last one distract you! Let's get real today about the time we're spending on social. Related Episo...
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1 month ago
9 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
172. ๐Ÿ›‘ STOP the cookie cutter podcast pitches (and ask your publisher to do the same)
One of the most common mistakes authors (and their publishers) make with podcast pitching is sending cookie cutter pitches. Let's talk about why this might not work for you and how to fix it so your pitch gets a yes. Related episodes: Common Podcast Pitching Mistakes playlist How to Pitch a Podcast playlist Pitching podcasts as a first-time author โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐Ÿ—“๏ธ BOOK A STRATEGY SESSION FAVE PODCASTING RESOURCES: ๐ŸŽ™๏ธ Microphone ๐ŸŽง Hosting (Buzzsprout) ๐Ÿ–ฅ๏ธ Recording/...
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2 months ago
14 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
171. Creating Professional Interview Queries with Linda Goldfarb
When pitching to guest on podcasts, how do you create an interview query that gets a yes from the host? Today is part four and the finale of my collaborative series with Linda Goldfarb called Interview Guesting Best Practices. Linda is the award-winning author of Creating Dynamic Podcasts & Audiobooks, and hosts both the Your Best Writing Life podcast and the Staying Real About Faith & Family podcast. Catch up on the series: Part 1: Three Steps to Expand the Reach of Your ...
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2 months ago
11 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
170. Creating Your Top Three Interview Topics (with Emotion) with Linda Goldfarb
When pitching to guest on podcasts, how do you propose interview topics that attract both the host and their listeners? Today is part two of my collaborative series with Linda Goldfarb called Interview Guesting Best Practices. Linda is the award-winning author of Creating Dynamic Podcasts & Audiobooks, and hosts both the Your Best Writing Life podcast and the Staying Real About Faith & Family podcast. RESOURCES: Part 1: Three Steps to Expand the Reach of Your Core Me...
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2 months ago
10 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
New Series: Interview Guesting Best Practices
Next week, watch for a new series called Interview Guesting Best Practices, inspired by my friend Linda Goldfarb's book, Creating Dynamic Podcasts & Audiobooks. Episode 1 starts on Tuesday on Your Best Writing Life, hosted by Linda. Then we'll be back here on next Friday for episode 2. Looking forward to serving you in both places! Your Best Writing Life Podcast Start Marketing When You Start Writing Linda's book Creating a Unique Podcast Collaboration (#97) โ˜‘๏ธ START YOUR AUTHOR PODCAST C...
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2 months ago
2 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
169. Storytelling on Video to Market Your Book with Danielle Wallace
So whatโ€™s all the fuss about video anyway? My friend Danielle Wallace, copywriter and video marketer, is here to share about the power of storytelling on video. She has great tips for getting comfortable being seen on camera, and even ideas for faceless videos if thatโ€™s not your jam. Connect with Danielle: Website โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐Ÿ—“๏ธ BOOK A STRATEGY SESSION FAVE PODCASTING RESOURCES: ๐ŸŽ™๏ธ Microphone ๐ŸŽง Hosting (Buzzsprout) ๐Ÿ–ฅ๏ธ Recording/Editing (Descript) ๐Ÿ“ฃ PodMatch (c...
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3 months ago
26 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
168. Why Authors Should Podcast & Podcasters Should Write Books with Dallas Woodburn
Growing your platform while writing your book? Starting a podcast to attract your target readers? Turning your podcast episodes into a book? We're talking about it all with my friend, Dallas Woodburn, author, writing coach, and host of the Thriving Authors podcast. We discuss how planning your podcast is similar to planning your book; how Dallas uses her podcast to grow her own platform, and how she sees authors using podcasts to market their book as a host or guest. Connect with Dallas: Webs...
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3 months ago
21 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
167. Funding Your Book Launch with Preorders with Ashley Shepard
Are you self-publishing a book this year and a little overwhelmed by all the costs involved? My friend, Ashley Shepard, author of Profitable Publishing with Preorders, is here to share how you can attract your readers, publish, and launch your book without going into debt. Profitable Publishing with Preorders (book) Connect with Ashley: Website YouTube โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐Ÿ—“๏ธ BOOK A STRATEGY SESSION FAVE PODCASTING RESOURCES: ๐ŸŽ™๏ธ Microphone ๐ŸŽง Hosting (Buzzsprout) ๐Ÿ–ฅ๏ธ Recor...
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3 months ago
29 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
โ˜€๏ธ The One with a Summer Break (be back 8/1)
Taking my annual short summer break and can't wait to be back with new episodes on 8/1. Thanks for tuning in, I'm so grateful! โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐Ÿ—“๏ธ BOOK A STRATEGY SESSION FAVE PODCASTING RESOURCES: ๐ŸŽ™๏ธ Microphone ๐ŸŽง Hosting (Buzzsprout) ๐Ÿ–ฅ๏ธ Recording/Editing (Descript) ๐Ÿ“ฃ PodMatch (connecting hosts and guests) LET'S CONNECT: IG/Threads Linkedin Note: affiliate links may be included. I only share products I use that you will love! - Kim
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4 months ago
1 minute

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
166. Auditing Your Book Marketing Strategies with Shelley Hitz
How can you sort through all your book marketing strategies to find whatโ€™s working best for you AND your readers? My friend Shelley Hitz, author, co-host of the Kingdom Writers podcast, and co-founder of the Christian Book Academy, is sharing how you can audit your book marketing and make sure youโ€™re on track with what God wants you to do with the message He gave you. Christian Book Academy โ˜‘๏ธ START YOUR AUTHOR PODCAST CHECKLIST ๐Ÿ—“๏ธ BOOK A STRATEGY SESSION FAVE PODCASTING RESO...
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4 months ago
21 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
165. Launching your first book? Start pitching podcasts now with Rebecca George
Launching your first book this year? Start pitching to guest on podcasts sooner rather than later! My friend Rebecca George, host of the Radical Radiance podcast, and author of two books now is here to take us behind the scenes of her first book launch when she started pitching podcasts LONG before her traditional publisher's PR started. Todayโ€™s episode is actually part of a longer two-part conversation I had with Rebecca on episode 68 (linked below). Today youโ€™ll hear her how soon she ...
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5 months ago
11 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
164. Prepping to pitch your book idea to a publisher with Barb Roose
Attending a Writers Conference this year? It's the best opportunity to pitch your book idea to a traditional publisher or literary agent. My guest today is Barb Roose, publishing agent at Books and Such, and she's sharing the top four features that agents look for in a book proposal and tips to ease your anxiety as you prepare for your 15-minute publishing appointment at a conference. More publishing tips from Barb (episode 18) CONNECT WITH BARB: https://www.booksandsuch.com LIST OF CHRISTI...
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5 months ago
13 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
163. Write, Publish & Market Your Business Book with Jodi Brandon
If you're like me and want to write a book that serves your business clients, I can't wait for you to hear this todayโ€™s conversation with my new friend, Jodi Brandon. Jodi is author of Write. Publish. Market: From Idea to Published Book: The Entrepreneur's Blueprint. Sheโ€™s also a book publishing coach, an editor, and host of the Write Publish Market podcast. You'll hear her share the difference in writing a book that grows your business vs other nonfiction books, and all her wisdom on how to ...
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5 months ago
20 minutes

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
You finally got the yes โ€” that email from a podcast host saying, โ€œIโ€™d love to have you as a guest!โ€ Cue the happy dance! ๐Ÿ’ƒ But now what? Let's walk through how to prepare for your guest episodes including what to send your host ahead of time, how to personalize your stories for their listeners, and how to show up calm, confident, and ready to serve. Related episode: 5 Lessons Learned Guesting on Podcasts with Kristine Brown ๐Ÿ“‹ Podcast Pitching Tracker ๐ŸŽง LISTENERS TO READERS (private pod...