TikTok is doing more than entertaining — it’s rewriting how creators and brands make money. Unlike Instagram’s ad-first model, TikTok has built monetization directly into the platform with TikTok Shop, creator showcases, and live selling. In this episode, I unpacks why TikTok feels like a game-changer, how it stacks up against Instagram, and what this shift could mean for the future of the creator economy.
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TikTok is doing more than entertaining — it’s rewriting how creators and brands make money. Unlike Instagram’s ad-first model, TikTok has built monetization directly into the platform with TikTok Shop, creator showcases, and live selling. In this episode, I unpacks why TikTok feels like a game-changer, how it stacks up against Instagram, and what this shift could mean for the future of the creator economy.
S1 | E7 — Digital Marketing Deep Dive: Why Posting on Social Media Isn’t a Marketing Plan
Blur + Grain
35 minutes
3 months ago
S1 | E7 — Digital Marketing Deep Dive: Why Posting on Social Media Isn’t a Marketing Plan
In this episode, I’m breaking down a major misconception in today’s digital world: that posting on social media equals digital marketing. Spoiler alert — it doesn’t. I dive into what real digital marketing actually looks like and why the most effective strategies go far beyond the grid. Whether you're a creative, entrepreneur, or small business owner, this episode will help you think bigger and build smarter. Let’s talk multi-channel strategies, intentional planning, and how to stop confusing...
Blur + Grain
TikTok is doing more than entertaining — it’s rewriting how creators and brands make money. Unlike Instagram’s ad-first model, TikTok has built monetization directly into the platform with TikTok Shop, creator showcases, and live selling. In this episode, I unpacks why TikTok feels like a game-changer, how it stacks up against Instagram, and what this shift could mean for the future of the creator economy.