Join Itai Elizur and Charles d’Haussy as they unpack the paradox of decentralization and why users ignore it until it truly matters.
They explore tokenization, on-chain finance and how insights from Asia and the Middle East reveal two distinct paths to credibility and innovation in Web3.
Drawing from his books Block Kong and the upcoming Arabian Crypto, Charles shares how trust, timing, and storytelling drive real adoption beyond the hype.
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ABOUT OUR SPEAKERS:
Charles d’Haussy is the CEO of the dYdX Foundation, leading one of the world’s top decentralized finance (DeFi) protocols for crypto perpetual futures. A longtime advocate for Web3 adoption, he’s the author of Block Kong and the upcoming Arabian Crypto, exploring innovation across Asia and the Middle East.
Itai Elizur is the Co-Founder and Managing Partner at MarketAcross, a global blockchain PR and marketing agency helping Web3 projects craft narratives that inspire trust, growth, and lasting impact.
MarketAcross Managing Partner, Itai Elizur, interviews his old friend and client Nimrod Lehavi who famously founded Simplex and sold the cryptocurrency on-ramp company for $250 million. Hear about the strategies, crypto fatigue, and thought processes that went into the rise of Simplex - from marketing at events to overcoming mental struggles and maintaining healthy daily attitudes.
Why did FTX initially get so much puff from mainstream media? The guy literally stole billions of dollars from people. Crypto media rightfully exposed him with undying credit to Coindesk's Ian Allison.
As people fly around the world to get introduced to one another, we have some expert insight from Kim Bazak who has represented Market Across at a handful of high-profile events like Token 2049, Korea Blockchain Summit and others.
Hear from industry experts about how NFTs and new tech are being used in non-profits by feminist crypto leaders.
Chatting with Joseph Page, Managing Partner at Block Builders with incredible insights into how VCs look at the crypto space.
Sitting down with Market Across VP of Operations, Orian Tal, who shares insights about careers in crypto and what kind of skills can help along the way. Tips and tricks of the trade from a seasoned veteran in the space.
Tune in to hear an expert take, from a PR perspective, about hot stories in the blockchain world.
Meet your hosts, and bear with us as we navigate the world of marketing, crypto and banter.