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BizMagic Podcast

Patti Meyer

44 episodes

5 days ago

This episode is a bit of a call-in, not a call-out—because if you’ve ever found yourself in a constant pivot cycle, friend… same. If you’ve been tweaking your offer again, redoing your website for the fourth time this quarter, or switching tools like it’s a sport, this one’s for you. Here’s what I’m getting into: Why pivoting is normal—but why it can also become a trapHow to know if you’re reacting out of fear or making a grounded decisionThree core areas to check when you're feeling stuckWhy...

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Entrepreneurship

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This episode is a bit of a call-in, not a call-out—because if you’ve ever found yourself in a constant pivot cycle, friend… same. If you’ve been tweaking your offer again, redoing your website for the fourth time this quarter, or switching tools like it’s a sport, this one’s for you. Here’s what I’m getting into: Why pivoting is normal—but why it can also become a trapHow to know if you’re reacting out of fear or making a grounded decisionThree core areas to check when you're feeling stuckWhy...

Show more...

Entrepreneurship

Episodes (20/44)

BizMagic Podcast

When Pivoting Becomes Your Default Mode

This episode is a bit of a call-in, not a call-out—because if you’ve ever found yourself in a constant pivot cycle, friend… same. If you’ve been tweaking your offer again, redoing your website for the fourth time this quarter, or switching tools like it’s a sport, this one’s for you. Here’s what I’m getting into: Why pivoting is normal—but why it can also become a trapHow to know if you’re reacting out of fear or making a grounded decisionThree core areas to check when you're feeling stuckWhy...

5 days ago

14 minutes

BizMagic Podcast

10 Myths in Online Business (That Might Be Holding You Back)

This episode has been a long time coming. Today, I’m digging into 10 online business myths that I see everywhere. These myths sound like great advice… until they leave you burned out, confused, or questioning whether you’re even cut out for this. Here’s what I’m covering in this episode: Why “passive income” isn’t the magical solution you’ve been promisedThe truth about niching—and why it’s not a life sentenceWhy your offer might not be selling (hint: it’s not just the price)What to do before...

1 week ago

21 minutes

BizMagic Podcast

HoneyBook: Automation, Systems & Streamlining with Jackie Klein

For this episode, I sat down with Jackie Klein, HoneyBook expert and CRM consultant, for a candid chat about what this popular platform really does—and whether it’s the right fit for your business. You’ll hear: What HoneyBook actually is and how it compares to CRMs like 17hats and DubsadoWho it’s best for, and what kind of businesses might love it (or not)How to use workflows and automations to create a smooth client experienceWhat to customize, what to templatize, and how not to overthink it...

2 weeks ago

41 minutes

BizMagic Podcast

How to Implement AI Without Losing Your Voice (or Your Values)

Let’s talk about that little thing called AI. This week on the BizMagic Podcast, I’m slowing it down and getting real about what AI implementation actually looks like for small business owners. Because it’s not about outsourcing your voice to a robot—it’s about support, not surrender. In this episode, I share: What it really means to implement AI vs. just messing around with itWhere AI can actually support you in your business (without taking over)Why copy-paste AI content just doesn’t cut it...

3 weeks ago

16 minutes

BizMagic Podcast

Navigating Burnout As a Business Owner with Magali Mathieu

Burnout. We’ve all felt it. That soul-deep exhaustion that shows up as anxiety, bloating, fatigue, resentment, and the strong urge to burn it all down and run into the woods. In this powerful episode, I’m joined by vitality coach and former tech startup co-founder, Magali Mathieu, for a real talk about what burnout actually looks like, how it sneaks up on us, and how we can begin the process of healing from it—without burning our entire life to the ground in the process. We also get into: How...

1 month ago

46 minutes

BizMagic Podcast

Building a Business That Reflects Your Values, Not Just Profit Goals

I know we’re all here to make money. (Yes, profit matters!) But today, I’m inviting you to think deeper about how your values show up—or don’t—in your business. In this episode, I share how aligning with your values can transform not just what you offer, but how you show up, lead, and serve. These aren’t just lofty ideals; they’re the practical foundation for decisions, systems, client relationships, and your sanity. Here’s what I dig into: Why values matter just as much as your revenue goals...

1 month ago

14 minutes

BizMagic Podcast

How to Automate Your Business for More Time and Less Stress with Crystal Eva

Have you ever sent a client email at midnight and thought, “There has to be a better way”? (Spoiler alert: there is.) In this episode, I’m joined by the fabulous Crystal Eva, a fractional COO and online business manager who’s all about streamlining systems and reclaiming time. We talk real talk about automation—what it is, what it isn’t, and how to get started without making your brain melt. You’ll hear: Why automation is not about losing the personal touch (and how to keep your human vibes f...

1 month ago

50 minutes

BizMagic Podcast

Why Even Basic Automations Can Change the Game in Your Business

In this episode, we’re diving into one of my favorite topics: automation. But before you panic or picture some overly complicated tech setup, let’s get real—this is all about the simple stuff that makes a huge difference. You don’t need a team, a 50-step workflow, or a tech degree. You just need to notice the places where you’re repeating yourself... and maybe stop doing that. 😉 In this episode, I share: What business automation actually means (no buzzwords, just clarity)Real-world examples o...

1 month ago

12 minutes

BizMagic Podcast

Accounting and Finance in Non-Traditional Businesses with Dr. Daisy Valentin

In this episode, I sit down with Dr. Daisy Valentin—accounting and finance expert, business consultant, and unapologetic NASCAR fan—to dig into the (often intimidating) world of money for small business owners. We talk about all the things most of us wish we had learned way earlier in our entrepreneurial journey, especially if you’re a solopreneur or running a women-led, non-traditional business. Daisy brings real talk, decades of experience, and practical strategies that will help you better...

2 months ago

51 minutes

BizMagic Podcast

SPF, DKIM, DMARC—Oh My! A Non-Techy Guide to Email Deliverability

If you’ve ever wanted to curl into a ball after hearing the words SPF, DKIM, or DMARC—same. But these settings can make or break your email deliverability, and I’m here to help you not ignore them. In this episode, I break down the confusing world of email authentication in a super clear, non-techy way—so you can stop wondering why your emails keep landing in spam and actually feel confident about your setup. Here’s what I cover: What DNS actually is (and why it matters for your emails)The di...

2 months ago

14 minutes

BizMagic Podcast

Aligning Your Business Offers & Ops with Your Natural Strengths with Matalya Onuoha

What if the key to building a thriving business wasn't about working harder—but working in a way that actually fits you? In this episode, I chat with integrative alignment coach and certified human design specialist Matalya Onuoha about how understanding your human design can change the way you build your business—from offers to operations to how you show up (or don’t) on social media. We get into: What human design actually is (beyond just “I’m a generator!”)The five human design types and h...

2 months ago

49 minutes

BizMagic Podcast

Why My Brain Is Worth $265 (And Yours Probably Is Too)

In this episode, I'm getting real about something that makes most of us squirm: pricing. Specifically, why I charge $265 for a strategy session and why your expertise is probably worth way more than you're charging. I know that number might make you flinch a little (trust me, it used to make ME flinch), but here's the thing - we need to get comfortable talking openly about how we price our services. It takes the mystery and shame out of the whole process. In this episode, I share: My cringe-w...

2 months ago

14 minutes

BizMagic Podcast

If you’ve ever had that “what if someone takes my business name?” feeling, this episode is for you. I sat down with trademark attorney Sarah Waldbuesser of Destination Legal to cut through the legal jargon and get real about protecting your brand. We talk about what a trademark is (and isn’t), how to know when it’s time to get one, and how to avoid common mistakes that could cost you big down the road. You’ll hear: The difference between trademarks, copyrights, and patents (without the law sc...

2 months ago

41 minutes

BizMagic Podcast

Tech Breakups: Signs It’s Time to Switch Tools

If your CRM makes you want to throw your laptop out the window… it might be time to talk. In this episode, I’m breaking down the signs your tools have stopped working for you, why we drag our feet on switching, and how to make the leap without losing your sanity. We’ll cover: Why outgrowing your tools is actually a sign of business successCommon red flags it’s time to move onThe sneaky ways we “make do” and why that’s not sustainableHow to choose your next platform without drowning in options...

3 months ago

11 minutes

BizMagic Podcast

Facebook Groups: The Current Best Practices

We’ve all heard the rumors: “Facebook groups are dead.” Spoiler—they’re not. They’ve just evolved. In this episode, I’m talking with Michelle Vroom—business coach, community builder, and someone who’s been using her Facebook group to grow a multi-six-figure business for years (and isn’t planning to stop anytime soon). We get into: Why small, specific groups are outperforming the big, noisy onesHow buyer behavior is shifting in 2025—and what that means for your contentWhat makes a group actual...

3 months ago

55 minutes

BizMagic Podcast

Thinking About Hiring? Start Here First

Hiring support for your business can be a total game-changer—or a total headache. If you've been thinking about bringing someone on (even just a few hours a week), this episode will walk you through the things I’ve learned after two decades of hiring—both as a business owner and from years working in management and as a recruiting business assistant. We’re talking about how to avoid the mess, miscommunications, and “oh no, what did I just do?” moments that can come with bringing someone new i...

3 months ago

15 minutes

BizMagic Podcast

Relationship Marketing: Building a Brand Your Clients Love with Hunter Myers

You ever think about how branding is basically dating? If not—get ready to have your brain lit up. In this episode, I chat with brand strategist and unapologetic dating-analogy lover Hunter Myers of Verdure Design Co. We get into the juicy details of how relationship marketing can help you build a brand that not only looks cute... but keeps clients coming back for more. We talk about: How to build genuine client relationships that actually lastWhat “branding” really means (hint: it’s not just...

3 months ago

49 minutes

BizMagic Podcast

Continuing Biz Education: When to Invest, What to Skip, and How Not to Burn Out

In this episode, I’m getting into something I’m super passionate about—continuing education for business owners. Because yes, we should all be learning as we grow… but we also don’t need to drown in a sea of unread newsletters, abandoned courses, and “maybe someday” content. So here’s the scoop, straight from my experience and an idea sparked by a long-time biz connection: Why continuing biz education matters (and what happens when you don’t)How to be intentional about the content you chooseW...

4 months ago

11 minutes

BizMagic Podcast

Building Confidence for Business Visibility with Megan Hamilton

This one’s for all of you hiding behind your laptop, hoping no one notices you haven’t posted since May. I sat down with the brilliant and refreshingly real Megan Hamilton to talk all things visibility in your business. Megan is a speaking, confidence, and visibility coach—and she brings some serious depth to this conversation. We get into the emotional weeds of showing up in your business and how to make it feel actually doable without doing forced TikTok dances. In this episode, we dig into...

4 months ago

53 minutes

BizMagic Podcast

Eight Years In: Mistakes, Milestones & Magic

This episode is a little different, y’all—because BizMagic just turned 8 years old! 🥳 So I’m throwing a party in podcast form. This one’s part celebration, part reflection, and part storytime about how this wild business of mine came to be—and what I’ve learned (and unlearned) along the way. If you’ve ever scaled too fast, hired the wrong person, clung to a million-dollar fantasy check, or wondered if you’re doing it “right,” this one’s for you. In this episode, I’m sharing: BizMagic’s journe...

4 months ago

23 minutes