In this weeks episode, host Emily Ruse is joined by industry icon Lorna Bowes, founder of AestheticSource, to discuss why skincare is the most underused—but most powerful—tool for growing an aesthetic clinic.
With decades of experience in dermatology, injectables, and clinic ownership, Lorna shares how skincare can drive revenue, improve patient outcomes, and build long-term loyalty when it’s done right.
Together, Emily and Lorna explore how to integrate skincare into your consultations and treatment plans naturally, how to boost patient retention, and how to create a passive income stream through online skincare sales and subscriptions.
Whether you're new to retailing skincare or want to elevate your current offering, this episode is packed with actionable advice and industry insight.
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