In this weeks episode, Emily breaks down the TikTok hype and whether it’s a smart move for aesthetic business owners.
If you’ve ever felt pressure to jump on TikTok because “everyone’s doing it,” this episode will help you make a decision based on strategy not stress.
Emily shares why TikTok isn’t a magic wand for bookings, the key differences between TikTok and Instagram, the questions you should ask before adding another platform to your plate and how to avoid wasting time on content that doesn’t move the needle.
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