
What could a former dental hygienist teach you about running a profitable design-build firm?Most builders are stuck competing on bids because they focus on the "what"—the scope and the measurements. They completely miss the client's "why," leaving them unable to build the deep trust required to sell on value, not price.In the latest episode of Beyond the Bid, Christine Haynes of Forge and Essence Design Build shares her transformative journey from dental to design. She reveals how the secret to client trust isn't in the blueprints, but in understanding the real motivation behind a project.Tune in to learn:- The Pivot: Hear the "aha" moment that led Christine to leave a stable career and build a thriving design-build company from the ground up.- The Unlikely Parallel: Learn the single most important lesson from the dental world that helps her build unshakable trust with every client.- The Toolkit: Discover the specific tools she uses—like Houzz Pro and Chief Architect—to manage projects and bring client visions to life.- The Ultimate Trust Signal: Find out how this approach leads to clients who give you the garage code and say, "Just send me the invoice."Listen to "From Dental to Design: A Transformative Journey" to learn how to build deeper trust and win more profitable work. Link in bio!#BeyondTheBid #Construction #Builder #Remodeler #DesignBuild #BusinessOwner #Podcast