In this episode of Behind The Strategy with ADHD Podcast, Kate and branding expert Graham Coath dive into the art of blending honesty and vulnerability within business branding. Through a lively discussion, including Kate’s perspectives from an ADHD point of view, they shed light on the delicate balance between authenticity and market appeal, revealing the transformative power of core values in shaping both business and personal branding strategies. 

Expect to hear:

🟠 Why core values are essential in storytelling and how they shape the perception of your brand.

🟠 How vulnerability can be a strength, encouraging deeper connections with your audience.
🟠 Practical tips for maintaining authenticity in your branding efforts, even when faced with challenges.

You can find Graham Coath here: https://www.linkedin.com/in/graham-coath-abetterwayoflife/ You can join The ADHD Business Lab here: https://adhdbusinesslab.com/

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