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Behind The Experience
Appcues
27 episodes
9 months ago
Get an inside look at the experiences of the top product-led companies such as Wistia, Canva, and Miro. Each week, we'll feature inspiring UX examples, proven frameworks, and hard-earned lessons from in-depth conversations with product, design, customer success, and marketing experts. The end goal is to help you build user onboarding and product experiences that turn more of your new users into lifelong customers.
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Marketing
Arts,
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Entrepreneurship
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All content for Behind The Experience is the property of Appcues and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Get an inside look at the experiences of the top product-led companies such as Wistia, Canva, and Miro. Each week, we'll feature inspiring UX examples, proven frameworks, and hard-earned lessons from in-depth conversations with product, design, customer success, and marketing experts. The end goal is to help you build user onboarding and product experiences that turn more of your new users into lifelong customers.
Show more...
Marketing
Arts,
Business,
Design,
Entrepreneurship
Episodes (20/27)
Behind The Experience
ClickUp’s mobile onboarding experience
2 years ago
32 minutes 52 seconds

Behind The Experience
Appcues’ welcome modal ft. Cailin Litke (Sr. Product Manager at Appcues)
2 years ago
28 minutes 15 seconds

Behind The Experience
Privy's goals-focused onboarding experience ft. Chris Ladouceur
Chris Ladouceur is currently the senior product designer at Privy, an e-commerce marketing platform built for stores that need to grow their sales. This software is a handy tool that offers a range of features designed to help e-commerce businesses increase conversions and sales.
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2 years ago
31 minutes 42 seconds

Behind The Experience
Our favorite episodes of 2022 feat. Lyla Rozelle and Ramli John
2 years ago
24 minutes 26 seconds

Behind The Experience
June.so’s journey from hands-on to fully self-serve onboarding ft Enzo Avigo
2 years ago
27 minutes 48 seconds

Behind The Experience
MURAL’s playful new user experience ft. Lauren Schuman
In this episode, we sit down with Lauren Schuman, VP of Product growth at MURAL, a digital workspace platform for guided visual collaboration. Lauren is a seasoned leader who sits at the unique intersection of product, marketing, and data. She drives the strategy and execution of MURAL's product-led growth efforts.
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2 years ago
30 minutes 16 seconds

Behind The Experience
SparkToro’s fully-featured free queries ft. Amanda Natividad and Casey Henry
Suppose you want to understand the people, websites, and publications influencing your customers. In that case, you spend hundreds of hours and tens of thousands of dollars on market research surveys that need to deliver accurate information.
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2 years ago
38 minutes 53 seconds

Behind The Experience
AWeber’s checklist that adapts to people’s goals ft. Daniel Hanawalt
Today we have Daniel "Dan" Hanawalt, The UI/UX team lead at AWeber, an email marketing company where you can grow, sell, and engage with your audience in one platform.
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2 years ago
29 minutes 36 seconds

Behind The Experience
OpenPhone’s confetti-filled welcome ft. Cai Cardenas
Today, we have Cai Cardenas, the Head of Design at OpenPhone. OpenPhone is an all-in-one phone system platform for teams. It brings your business calls, texts, and contacts into one delightful app that works anytime and anywhere.
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2 years ago
22 minutes 56 seconds

Behind The Experience
Userlist’s thoughtful empty state screen ft. Jane Portman
Jane Portman walks us through Userlist’s design structure and gives us an overview of how they were able to come up with their design flow to make sure that it aligns with their customers' needs.
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3 years ago
30 minutes 6 seconds

Behind The Experience
Thinkific’s JTBD-focused checklists ft. Kris Chichak
Today we invited Kris Chichak to chat with us on the show. Kris is the Marketing Strategist at Thinkific, an all-in-one platform that helps users quickly market, create, and sell their online products, including courses, communities, and memberships.
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3 years ago
39 minutes

Behind The Experience
How SignWell Increased Their Activation Rating by Adding Friction ft. Ruben Gamez
In this episode, we interview Ruben Gamez, founder of SignWell. SignWell is an electronic signature platform that makes it easy for you to bind e-signatures and create a faster document signing experience legally.
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3 years ago
24 minutes 36 seconds

Behind The Experience
Hotjar's Tracking Code Installation Screen ft. Alessio Laiso
Today we interviewed Alessio Laiso, a Senior Product Designer at HotJar. Hotjar equips small and large product teams to connect and empathize with their users. It provides various tools to see and understand how the end users use their site or product. It allows them to identify opportunities that better the user's experience.
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3 years ago
36 minutes 10 seconds

Behind The Experience
How SwipeWell makes it easy to create swipe files for new users ft. Corey Haines
Today we have Corey Haines, the Co-Founder of SwipeFiles. Corey will walk us through how SwipeWell is one of the easiest ways to build a swipe file for your marketing endeavors. And use it as a powerful force to inspire growth.
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3 years ago
35 minutes 34 seconds

Behind The Experience
InnerTrend’s customer journey wizard ft. Claudiu Murariu (CEO of InnerTrends)
Join us in this chat as we navigate and try to make sense of all things onboarding while teaching you how to align your goals with your team so you can increase your company's growth faster.
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3 years ago
37 minutes 18 seconds

Behind The Experience
Mobile onboarding ft. Sam Stuckless
Today we have Sam Stuckless, the Senior Product Designer at Appcues. We will be diving into the deeper side of how mobile apps work and how to achieve a great mobile onboarding experience.
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3 years ago
19 minutes 16 seconds

Behind The Experience
Lucidchart’s non-intrusive educational approach to onboarding ft. Allen Liao
When you’re working with teams, it’s important to have a sense of collaboration so you can quickly accomplish small tasks and get your team on the same page. Visual collaboration is how modern teams can innovate faster. It hinges on the ability of people to collaborate with the use of visual elements so they can accelerate their business growth at a maximum speed.
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3 years ago
41 minutes 31 seconds

Behind The Experience
Navattic’s interactive product demo ft. Natalie Marcotullio
Today we invited Natalie Marcotullio, the Head of Growth Operations at Navattic, a solution for product-led companies, to create active product demos. If you’re planning to dive into PLG and want to have an easy way to start, you can learn a thing or two from this episode.
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3 years ago
27 minutes 11 seconds

Behind The Experience
CrowdContent’s friendly new user survey ft. Stefanie Brown
In this episode, we chat with Stefanie Brown—Product Manager at Crowd Content—about how personalized onboarding experiences make users feel seen *and* improve conversions. Win-win! 😊
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3 years ago
32 minutes 10 seconds

Behind The Experience
Adobe Photoshop’s quick actions for creatives ft. Deepti Pradeep
Today we will be chatting with Deepti Pradeep, Product Manager at Adobe. We will be talking about all things Adobe. If you have ever used Adobe Photoshop or any of their products, you know how powerful they are. But with great power comes potential confusion. And in this episode, we will be breaking down the concepts behind this powerful software for you.
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3 years ago
31 minutes 37 seconds

Behind The Experience
Get an inside look at the experiences of the top product-led companies such as Wistia, Canva, and Miro. Each week, we'll feature inspiring UX examples, proven frameworks, and hard-earned lessons from in-depth conversations with product, design, customer success, and marketing experts. The end goal is to help you build user onboarding and product experiences that turn more of your new users into lifelong customers.