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Before the Launch with Brenna McGowan
Brenna McGowan
24 episodes
2 days ago
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
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Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
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What If You Only Have 2 Weeks to Pre-Launch?
Before the Launch with Brenna McGowan
18 minutes 57 seconds
4 weeks ago
What If You Only Have 2 Weeks to Pre-Launch?

What To Do When You Only Have A Short Window for a Pre-Launch


Ever feel like you're way behind on prepping for your launch? You're not alone.


I recently got a question from an email subscriber who only had two weeks before her cart opened, and she wasn’t sure what to focus on. 

During this episode, I share the real talk on short pre-launch timelines and 6 questions to ask that will help you prioritize what actually matters when you’re in a time crunch.


Listen in and find out:


  • Why skipping your pre-launch (even when you're short on time) is a mistake


  • How one of my clients crushed it with just 2 weeks of pre-launch


  • The most important questions to guide your runway strategy


  • 1 must-do for your pre-launch, no matter the timeline


  • How to shift your content based on your audience’s awareness and trust level


🎧 Listen now to learn how to make your short pre-launch count!

Your Next Steps:


Want to plan your next launch in seconds? Grab my free AI Launch Calendar


🔹 Let’s work together! Book a strategy call

🔹 Join the Behind the Launch Facebook Group

🔹 Connect on Instagram


Thanks for Listening!


If you enjoyed this episode, please help us share it by:

⭐Hit the “follow” button! This keeps you in the loop, and you’ll be the first to get notified when the next episode drops!

Before the Launch with Brenna McGowan
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.