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Before the Launch with Brenna McGowan
Brenna McGowan
9 episodes
2 days ago
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
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All content for Before the Launch with Brenna McGowan is the property of Brenna McGowan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/63/2e/1c/632e1cdd-1327-429e-d3d2-d4efbd2b5bb2/mza_10754622057092109329.jpg/600x600bb.jpg
The #1 Reason Launches Feel So Draining
Before the Launch with Brenna McGowan
12 minutes 59 seconds
1 week ago
The #1 Reason Launches Feel So Draining

Let’s be real—burnout and launching are often synonymous.


Which is why in this episode, I’m answering a great question from my Facebook group:


How do you deal with burnout during a launch?


(Spoiler: It’s not about eliminating stress completely!)


Here’s what I cover:


  • Why setting realistic expectations is the first step to launch sanity


  • One thing you have to have in place order for your next launch not to feel so stressful


  • How pre-selling lightens the load (and builds your confidence early)


  • What to do when your cart opens... and crickets


  • Rituals and routines that keep you grounded no matter what’s happening during your promo period


  • The sneaky way comparison and innocent questions drain your energy—and how to stop it


✨ Listen now to learn how to create your biggest launch yet without crashing once your promo is done! 

Your Next Steps:


Want to plan your next launch in seconds? Grab my free AI Launch Calendar


🔹 Let’s work together! Book a strategy call

🔹 Join the Behind the Launch Facebook Group

🔹 Connect on Instagram


Thanks for Listening!


If you enjoyed this episode, please help us share it by:

⭐Hit the “follow” button! This helps you stay updated and supports us!

Before the Launch with Brenna McGowan
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.