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Before the Launch with Brenna McGowan
Brenna McGowan
24 episodes
2 days ago
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
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All content for Before the Launch with Brenna McGowan is the property of Brenna McGowan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.
Show more...
Marketing
Business,
Management
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How to Plan Your Pre-Launch Podcast Episodes
Before the Launch with Brenna McGowan
6 minutes 14 seconds
3 months ago
How to Plan Your Pre-Launch Podcast Episodes

In this episode, I’m answering a listener's question about podcasting during pre-launch: what to talk about, when to pitch, and how to make it all count. Whether you’re launching soon or just planning ahead, this episode will help you turn your podcast into strategic pre-launch content.


Here’s what you’ll learn:


  • Why your podcast should become your weekly “pillar content”


  • The one question that helps you decide exactly what to talk about


  • When to pitch your offer (hint: it’s later than you think)


  • How subtle offer mentions do the heavy lifting


🎧 Listen now for a behind-the-scenes peek at how I teach this to my students!

Your Next Steps:


Want to plan your next launch in seconds? Grab my free AI Launch Calendar


🔹 Let’s work together! Book a strategy call

🔹 Join the Behind the Launch Facebook Group

🔹 Connect on Instagram


Thanks for Listening!


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Before the Launch with Brenna McGowan
Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.

If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.

Each short, unfiltered episode gives you the messaging, content strategy, and buyer psychology insight you need to make your next launch feel less like a scramble—and more like a sell-out.

Because launch success doesn’t start with a sales page.

It starts way before the launch.