In this episode, Naya breaks down how she transformed her product management experience into structured offerings like PMaaS and Side Hustle Stories. She shares how small acts of documentation became data, how structure created clarity, and why proof always comes before scale.
Key Takeaways:
You don’t start by building a business — you start by building proof.
Your patterns reveal your first offer.
Structure creates clarity and scale.
Test in public — feedback builds confidence.
Your experience is your data.
Timestamps
00:00 – 02:30 | The surprising start — how documentation turned into a product journey
02:30 – 05:30 | Story: From podcast reflections to building proof
05:30 – 06:00 | Point 1: Start by naming what’s working
06:00 – 06:30 | Point 2: Build structure around your skill
06:30 – 07:00 | Point 3: Show proof before you scale
07:00 – 07:45 | Wrap-up & final reminder: Proof becomes your product
07:45 – 08:30 | CTA: Newsletter, Side Hustle Stories, Dive Africa