In this episode, Matt sits down with Roselle Thomas to explore her inspiring rise within Bealls Inc. and the journey toward her role as Chief Merchandising Officer. Roselle shares her early days with the company, the keys to her success, and what it takes to lead marketing efforts in a fast-evolving Florida landscape. They discuss replicating results, staying grounded in Bealls values, and what she’s most excited about for the future. A conversation full of insight, energy, and strategic clarity. Interested in a Career at Bealls? – https://www.beallsinc.com/beallsinc/careers Follow Matt Beall Legacy:https://www.youtube.com/@mattbealllegacy https://www.linkedin.com/in/matt-beall-legacy/https://www.facebook.com/profile.php?id=61571350027578https://www.instagram.com/mattbealllegacy/ Episode Timeline:00:00 Introduction04:18 Bealls Beginnings12:58 Keys to Success27:13 Preparing for the CMO Role29:01 Favorite Job So Far?42:47 Replicating Success46:30 Navigating New FL Demographics51:05 Marketing Driver55:19 Bealls Values01:06:16 What are you most excited about?01:11:26 Closing